Unit 2: Concepts Generation for Planning and

Designing Hospitality Establishments

Activate Prior Knowledge

Activity:

1. Write some words you can use for planning and designing a
facility.
_______________ ________________ ________________
_______________ ________________ ________________
_______________ ________________ ________________
_______________ ________________ ________________

2. Putting up a family business restaurant, what ideas come into

your mind on why, what, how to construct the facility?
Illustrate or Tell.
________________ _________________ ________________
________________ _________________ ________________
________________ _________________ ________________
________________ _________________ ________________
________________ _________________ ________________
________________ _________________ ________________

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 Apply Your Knowledge

As a Facilities Planning Manager, you are tasked to give a talk on Concepts

Generation for Planning and Designing Hospitality Establishments to your Facilities
Management Team. You are to prepare a flyer using the following guide questions:

1. Where are you getting ideas for a lodging or food service business endeavor?

2. What is the importance of knowing the preferences and needs of customers

in planning accommodation facilities or food services?

3. Why the location is considered very important in an enterprise venture?

Rubric - Making a Flyer

Exceeds Meets Almost meets Below

Expectations expectations expectations expectations
(20-17 points) (16-12 (11-6 points) (5-0 points)
points)
Content - At least 10 7 accurate 4 accurate Less than 4
Accuracy accurate facts facts are facts are accurate facts
are displayed displayed on displayed on are displayed
on the flyer. the flyer. the flyer. on the flyer.

Attractiveness The flyer is The flyer is The flyer is The flyer is

exceptionally attractive in acceptably distractingly
attractive in terms of attractive disorganized
terms of design, though it may or very poorly
design, layout, layout and be a bit designed. It is
and neatness. neatness. disorganized not attractive.

Graphics - Several of the One or two of The graphics No graphics

Originality graphics used the graphics are made by made by the
on the flyer used on the the student, student are
reflect a flyer reflect but are based included.
exceptional student on the designs
degree of
creativity in or ideas of
student
their creation others.
creativity in
and/or
their creation
and/or display. display.

Grammar & Flyer contains Flyer contains Flyer contains Flyer contains
Conventions no errors. one error. two or three four or more
errors. errors.
ALTEC at University of Kansas

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 Assess Your Knowledge

Part 1: Short Quiz:

A. Alternate Reponse

Directions: Read the following items and determine if they are true or not. Draw a
copyright sign ©, if the statement is TRUE or correct and registered sign
® if the statement is FALSE or incorrect.

_________1. The needs of customers in the past, present, and in the future are the
foremost considerations in generating that idea.

_________2. The foodservice and lodging concept is visualized as a stage upon

which to practice the art of hospitality.

_________3. Zoning regulations should prohibit the establishments to operate at the

chosen location.

_________4. The city properties are usually located in business districts, and have
lower cost real estate rates.

_________5. Process-conscious customers determine not just the quality of the food
and service, but also the efficiency of the management and the
facilities that generate it.

_________6. Value- conscious consumers use the Internet and other

information technology, and they can quickly compare food
prices and the quality of food and services offered by particular
food establishments.

_________7. Information on topography survey, subterranean conditions, and

drainage issues can be obtained from city and municipal halls, as well
as from the Department of Social Welfare.

_________8. Apart from drive through facilities, restaurants also offer delivery
services. Foodpanda is a Singapore-based transport network
business for food delivery service.
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_________9. Trends in lodging and foodservice emanate from customer needs as
shown by their characteristics and behaviors. Typically high-quality
standards and new technologies come along with the trends.

________10. The implementation of a recycling program is necessary and beneficial

for consumers and foodservice operators, thus the switch back to
reusable or paper, cardboard plates, and other biodegradable ones.

B. Maze Procedure

Direction: Underline the correct answer to complete the sentence.

1. Idea generation is defined as the process of creating, developing and

communicating abstract, concrete, or (visual, analytical) concepts.

2. The generated ideas in the past could be revived and modified to cater to the
(future, present) needs.

3. (Quantity, Quality) is defined as the “total features and characteristics of a

product or service that bear on its ability to satisfy stated or implied needs.

4. As a result of their concern about the (increasing, decreasing) environmental

deterioration, both foodservice customers and operators now find it necessary
and desirable to participate in energy conservation, water conservation and
recycling activities.

5. High standards of quality and (remote, new) technology usually occur along
with the trends.

2.

Part 2: Research

Do some search in the web of seven (7) lodging and foodservice concepts in the past
or existing at present. Describe each considering some elements used to evolve the
concept.

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