Chapter 4

Results and Discussion

Introduction:

The statement of problem is motivating factors of buying and selling in online

shopping. The purpose of this study is to know the reasons that motivates them in

buying and selling from online shopping answer such as; what are the motivating factors

of buying and selling in online shopping? How these motivating factors affects the

buying and selling online and how can a buyer and seller benefit in online shopping.

This chapter represents an analysis and interpretation of the data obtained

Presentation of data

Verbatim quotation 1

What are the motivating factors of buying and selling in online shopping?

“Ang nagiging motibasyon ko para bumili sa online ay madali lang makapili ng mga

gusto Kong bilhin sa murang halaga” [ 16 years old, Daisy gr 12 student].

Explanation of the research

She said that the cheapest value of a product is more enjoyable by the customer

compared to the high value because as a teenager what they saw the cheapest price

and beautiful product on the internet web site channel they were immediately enticed to

buy the products in online shopping. According to Ruben Pricing is always hard. But

knowing which segments you’re pricing a product for, and how much value they get out

of your product, gives you a great starting point.

Verbatim quotation 2