Analisis

E-Commerce
AliExpress
ZULFI YUNITA SARI
142190040
 Sekilas AliExpress
AliExpress adalah sebuah jasa ritel daring yang berbasis di Tiongkok milik
Alibaba Group. Diluncurkan pada 2010, situs web tersebut terdiri dari berbagai
usaha kecil di Tiongkok dan wilayah lain, seperti Singapura, yang menawarkan
produk-produk kepada para pembeli daring mancanegara.

Pemilik : Alibaba Grup

Didirikan : 2009

Lokasi : Hangzhou, Tiongkok

Jenis Situs : Belanja daring

Organisasi Induk : Alibaba Grup

Anak Perusahaan : Auctiva

Scope of AliExpress
1. Marketing/Discovery
Scope of AliExpress
1. Marketing/Discovery
Scope of AliExpress
2. Transaction Precessing
Scope of AliExpress
3. Service and Support
 Categories of AliExpress

Cunsumer to
Cunsumer (C2C)
 Essential AliExpress Architecture

Profiling and Despite being red, Mars is a cold

Personalizing place, not hot. It’s full of iron oxide
dust, which gives the planet its
reddish cast

MARS SATURN
Yes, this is the ringed one. It’s a gas
giant, composed mostly of hydrogen
and helium. It’s named after the
Roman god of wealth and agriculture

VENUS
 Essential AliExpress Architecture
Search Management

Content Despite being red, Mars is a cold

Management place, not hot. It’s full of iron oxide
dust, which gives the planet its
reddish cast

MARS
Essential AliExpress Architecture
Catalog Management

Despite being red, Mars is a cold

place, not hot. It’s full of iron oxide
dust, which gives the planet its
reddish cast

MARS
 Essential AliExpress Architecture

Collaboration Despite being red, Mars is a cold

and Tranding place, not hot. It’s full of iron oxide
dust, which gives the planet its
reddish cast

MARS SATURN
Yes, this is the ringed one. It’s a gas
giant, composed mostly of hydrogen
and helium. It’s named after the
Roman god of wealth and agriculture

VENUS
 Essential AliExpress Architecture

Collaboration Despite being red, Mars is a cold

and Tranding place, not hot. It’s full of iron oxide
dust, which gives the planet its
reddish cast

MARS SATURN
Yes, this is the ringed one. It’s a gas
giant, composed mostly of hydrogen
and helium. It’s named after the
Roman god of wealth and agriculture

VENUS
 Arus Kerja
Pembeli

Cari produk

Pilih Produk

Cek ketersediaan

Memesan produk

Pembayaran

Pengiriman
 01
Harga Barang yang
kompetitif

Adanya berbagai
promo yang menarik
02
AliExpress Pembayaran yang

Tersedian produk
Success 04 aman dan
perlindungan bagi
dari berbagai negara
dan terdapat 12 03 Factors
pembeli

bahasa

05 Help Center 24/7

Mudah

06 penggunaanya dan
tersedian dalam web
atau aplikasi
Kekurangan

Waktu pengiriman
lama

Kurs tukar dollar

terkadang bikin harga
mahal

Barang yang dijual

produk-produk china