INTRODUCTION

SWOT stands for strengths, weaknesses, opportunities, and threats. It’s a strategic planning
technique that managers use to help them analyze their organizations’ strengths and weaknesses,
as well as to analyze and review any opportunities and threats they may face in the upcoming
future. 

Conducting a SWOT analysis can help you improve your organizations planning process;
reduce risk, as well as to increase the likelihood of your organisation being successful. By
identifying the strengths, the weaknesses, opportunities, and threats an organisation may pose,
you will be mitigating the risks associated with tasks, and providing a solid ground for your
entire organisation before the action even starts. In other words, a SWOT analysis can turn you
into a better manager by optimizing your work. Your team will also benefit from this technique
because they will have a more solid organistional plan, and they will have knowledge of any
possible risks. 

This project work is a study on application of SWOT analysis, conducted on online businesses
with special reference to Indian scenario.

(Write about your online business…….)

This study focuses on the strength weakness opportunity and threats of “your organization’s
name.”

OBJECTIVES OF THE STUDY

1. To know more about the practical applicability of the SWOT analysis.

2. To know how SWOT analysis helps a company to make proper and relevant
decisions.
3. To understand the drawbacks of SWOT analysis

METHODOLOGY

The data for the study was collected through secondary sources.

LIMITATIONS

1. Time constraint.

2. Collection of data was difficult for some specific topics.

INDEX
SL.NO: TOPICS PG.NO:
1 INTRODUCTION
2 CONTENT
3 FINDINGS AND CONCLUSION
4 BIBLIOGRAPHY

KINDLY NOTE THE ARRANGEMNET OF PROJECT FILE

FRONT PAGES (FACING SHEET, BONAFIDE CERTIFICATE, DECLARATION, ACKNOWLEDGEMENT)

INDEX

INTRODUCTION

CONTENT

CONCLUSION

BIBLIOGRAPHY