1) Message 2) Context

Draw arrows to the visual What are the hopes,

elements that communicate fears, and grievances
the message. Think about present in society at
how line, color, graphics, this time? Think about
depictions of people, words, the political, social, and
and symbols are used. economic climate.
Visual cues:
Looking at the date of
The main body of text is a
slogan. “ He is to blame for the publishing it is known that
war “ with he clearly meaning
the Jews. This could be shown this Propaganda poster was
on how the text is being cut in
between. “He is to blame” made during WW2 or near
starts at the top left of the
poster and in the middle of it the end of it. It is shown
cutting the text is the image of
the Jew following after that “ for that the government was
the war “ It is as if the poster is
making it clear who is the ‘he’ trying to blame the Jews for
they are talking about.
the way the war had been
The black background fading
into red could mean two
going which for Germany
different interpretations. The
first one being the black
was going too well. During
background with the
combination of the black grimy
that time the Germans were
tones of the jew could
represent evil and how Jews
The Hand is the focus image. The devastated on how the
image is heavily emphasized by the
are horrible people while the
Aryan Germans are the light
dark shadowing and the light course of the war is going
accompanied with it. Judging by the
saving Germany from
them( good / bad ). Another
light, which is in a golden hue which so by using the Porpaganda
could mean prominence, it could
interpretation could be that
the background is the WW2
indicate that the persons arm is an posters it is a way of
Aryan German as if saying that they
going on in the background as
if solidifying the fact that “ He
are pointing out the obvious changing the public opinion
problem which is the Jew.
is to blame “ and they hatred for the
After looking at the main focus image which is the
hand the focus tends to follow the direction and it government towards the
bring the focus on the Jew. It is for sure a Jew since
the Star badge has ‘jude’ which means jew in German. Jews as planting them the
The author drew the jew in a very crude and
malicious since. As if saying that all jews are just fat reason Germany is losing,
bastards reeking havoc on the beautiful Aryan
Germans which are portrayed as saint or angels. This
count be further shown by how the jew is cowering
towards the hand with a stern facial expression

What is the message? Given that context, why

The message trying to be convinced is might this message
that the Jews were the reason Germany have had power?
was losing during the War
The German People were in a state
of war and since the war had been
going on for a while they were
drained. They needed someone to
blame, so the government took this
opportunity to direct their anger
“He is to blame for the war! “ Hans Schweitzer (artist). not to them but towards the Jews
and of course the German people,
1943, Library of Congress who were searching for a reason,
took the bait

3) Audience 4) Creator
Who is the target audience? What about this message Who is the propagandist?
would be appealing to this group? What reactions might What do they hope the audience will:
different audiences have had? Could people access and
express alternate viewpoints? Think: How the Jews were the cause of their lose during WW2 and they were the only
reason no one else.
The targeted audience is the Aryan Germans. It would appeal to them since during
the time that the poster was published the war was coming to a end with Germany Feel: Even more hatred towards the jews than ever before
on its losing side and the germans needed someone to blame for the war which the
government clearly steered them to believing that Jews were the reason not them.
The audience could have a angry reaction after reading the poster. The audience
Do:
wouldn’t have been able to express alternate point of views. The text was a
declarative sentence as if it was the absolute fact and not opinion.

5) Consequences
What effects did this message have on society?
During the time Germany, especially the german people, where are in havoc and losing to the Allies. And of course the people needed to point
the blame for the way the war turned out. The government knew that if they didn’t point the blame away from themselves they would be
scrutinized by the public which wasn’t very beneficial since they were at the end stretch. By doing what they do best the Government
created posters which is one of the posters that is shown above to sway the societies opinion on Jews. The Jews were already hated and killed
during the war but by being blamed for the war coming to a close with Germany on its losing side it continued the hatred even furthur from
the public.