Executive Summary:

What Are the Different Types of Business Communication?

There are 4 types of communication used in business. The first type of business
communication is Internal upward communication, which refers to having a true
understanding of the company’s operations. It includes surveys, feedback, forms and
reports. Internal downward communication might be in the form of a letter, a memo or a
verbal directive where the communication must be professional and clear. Internal lateral
communication is about conversations between employees in the workplace, this
communication can be within or among departments, or in chats, messaging and email. And
finally, external communication happens when communication is with customers, prospects,
vendors or partners. All types of communication are used frequently, except external
communications, it happen on a less regular basis.

Effective business communication is extremely powerful, here are some reasons why is so
important for every company's success. The first reason is it Improves employee
engagement, since it has an important relationship with leadership. Also, it eliminates
communication silos and email overload, the important emails are filtered by sender or
subject. It increases employee productivity because when there is not so much irrelevant
information, employees can do much more important tasks than spending an average 2.5
hours a day looking for the necessary information. It improves interdepartmental
communications by communicating and collaborating easily, and it improves communication
with remote workers, since better internal business communications, in addition to improving
knowledge sharing efforts, it can have a significant positive impact on how remote teams
collaborate. On the other hand, it reduces employee turnover, this is because companies
with more engaged and satisfied employees enjoy much lower turnover rates. Because of
this, it also increases employee advocacy because when all employers know how to
communicate effectively, they can increase brand awareness, improve employer brand and
attract high-quality candidates, boost marketing efforts, and therefore, increase sales, and
this also has to do with improving customer satisfaction and retention.

All of these reasons give us one more reason to show how powerful effective business
communication is. That is to say, these reasons allow to build a better workplace
environment and in this way, is built a better company culture. It is important to remember
that companies that communicate in a transparent and open way have a much healthier
work atmosphere, employee motivation and satisfaction. Therefore, take these reasons into
account is of the utmost importance for our job performance.

References:

Martic, K. (2020). What Are the Different Types of Business Communication?. Removed
from:
https://docs.google.com/document/d/1MOQENCbI1geOFI5hJhvGz4mpA898vOCrUD49bEiC
ubE/edit#