Text:

Report on research project into the TV-watching habits of school students.

The purpose of this report was to find out how many hours of TV students watch in a typical week. It
also aimed to find out what kind of programs they watch. In addition, it looked at the kinds of programs
watched by male and female students to find out if there was any difference in their preferences. (1)

We carried out the research by interviewing students in the target group – school students aged 14 – 18,
both male and female. We spoke to students from a number of different schools in five different cities.
We interviewed 120 students in total, 60 boys and 60 girls. (2)

We asked all the interviewees the same questions. First, we asked them if they have a TV in their
bedroom as well as the main TV in the house; then if they usually watch TV alone or with their family.
Next, we asked what kind of TV programs they like and how many hours of TV they watch in a typical
week. After that, we asked how many hours they spend watching TV on school days (Monday to Friday)
and how many hours at the weekend. Finally, we asked how many hours they spend watching the
different kinds of programs. (3)

We found that 60% if interviewees have a TV in their bedroom and most watch it alone. On school days,
40% of boys and 50% of girls watch TV for two hours or more, mostly between 6.00 and 9.00 p.m. Only
20% of boys and 15% of girls watch less than one hour. However, at weekends, 60% of boys and 70% of
girls watch more than two hours a day, in the mornings and evenings. Boys prefer to watch sport,
cartoons and music programs, whereas girls prefer to watch soap operas, dramas and music. Only 18%
of boys and 16% of girls say they watch news regularly. However, more girls than boys watch
documentaries. (4)

Our research shows that the best time Through this report, the company's advertising can see what
types of TV advertisements students are interested in, when the advertisements are shown and who is
the target market. (5)

Look at the extract (1-5) from a report above. The report consists of five paragraphs and respectively it
deals with introduction, method, procedure, findings and conclusion. Who would be particularly
interested in this report?

1. students

2. advertising companies

3. psychiatrists
ANSWER BY EMI SURYANI SILALAHI & TINNE REFRIANTY SARAGIH

We think that Students, Advertising Copmpanies and Psychiatrists will be interested in reading this
report, but this report will be most interested in is the company's advertising.

1. students

students can compare the differences in tastes of the TV channels watched by male or female
students.

2. advertising companies
When the company ad reads this report, the company ad knows where and when to shows its
advertisement depending on who the target of the advertisement .

In the fourth paragraph it is clearly stated, if the target of the advertisement is female students,
then it must shows the advertisement in soap operas, drama and music, while if the target is male
students, then it must shows advertisements between sporting events, music, cartoons.

3. 3. psychiatrists

The psychiatrist can find out the type of student spectacle at this time, the type of student spectacle
according to the psychiatrist can affect the mental and psychic of a student. And with this report,
the psychiatrist will know that most students watch TV alone, not with their families