Codebook

VAR00001
Value Count Percent
Standard Attributes Label Display of
Products are
Orderly
Valid Values 1 Strongly 15 2.5%
Disagree
2 Disagree 25 4.2%
3 Neutral 121 20.2%
4 Agree 225 37.5%
5 Strongly 214 35.7%
Agree

VAR00002
Value Count Percent
Standard Attributes Label Price offered
is Low
Valid Values 1 Strongly 5 .8%
Disagree
2 Disagree 70 11.7%
3 Neutral 265 44.2%
4 Agree 225 37.5%
5 Strongly 35 5.8%
Agree

VAR00003
Value Count Percent
Standard Attributes Label Good Quality
Products are
Offered
Valid Values 1 Strongly 3 .5%
Disagree
2 Disagree 13 2.2%
3 Neutral 187 31.2%
4 Agree 227 37.8%
5 Strongly 170 28.3%
Agree

Page 1
 VAR00004
Value Count Percent
Standard Attributes Label Acceptability
of Debit /
Credit Cards
Valid Values 1 Strongly 125 20.8%
Disagree
2 Disagree 90 15.0%
3 Neutral 87 14.5%
4 Agree 216 36.0%
5 Strongly 82 13.7%
Agree

VAR00005
Value Count Percent
Standard Attributes Label Ambience of
Margin Free
Market is
Plearing
Valid Values 1 Strongly 40 6.7%
Disagree
2 Disagree 52 8.7%
3 Neutral 271 45.2%
4 Agree 179 29.8%
5 Strongly 58 9.7%
Agree

VAR00006
Value Count Percent
Standard Attributes Label Layout of the
Store is Good
Valid Values 1 Strongly 22 3.7%
Disagree
2 Disagree 42 7.0%
3 Neutral 154 25.7%
4 Agree 235 39.2%
5 Strongly 147 24.5%
Agree

VAR00007
Value Count Percent
Standard Attributes Label Products are
Placed
Conveniently
Valid Values 1 Strongly 49 8.2%
Disagree
2 Disagree 51 8.5%
3 Neutral 192 32.0%
4 Agree 146 24.3%
5 Strongly 162 27.0%
Agree

Page 2
 VAR00008
Value Count Percent
Standard Attributes Label Offers Wide
Varieties of
Products
Valid Values 1 Strongly 14 2.3%
Disagree
2 Disagree 63 10.5%
3 Neutral 154 25.7%
4 Agree 236 39.3%
5 Strongly 133 22.2%
Agree

VAR00009
Value Count Percent
Standard Attributes Label Availability of
almost all Top
Brands
Valid Values 1 Strongly 5 .8%
Disagree
2 Disagree 69 11.5%
3 Neutral 165 27.5%
4 Agree 214 35.7%
5 Strongly 147 24.5%
Agree

VAR00010
Value Count Percent
Standard Attributes Label Availability of
Car Parking
Facility
Valid Values 1 Strongly 76 12.7%
Disagree
2 Disagree 155 25.8%
3 Neutral 134 22.3%
4 Agree 160 26.7%
5 Strongly 75 12.5%
Agree

VAR00011
Value Count Percent
Standard Attributes Label Good
Discount or
Sales Offers
Valid Values 1 Strongly 27 4.5%
Disagree
2 Disagree 126 21.0%
3 Neutral 196 32.7%
4 Agree 149 24.8%
5 Strongly 102 17.0%
Agree

Page 3
 VAR00012
Value Count Percent
Standard Attributes Label Packaging
Weight and
Meaurements
are Accurate
Valid Values 1 Strongly 17 2.8%
Disagree
2 Disagree 78 13.0%
3 Neutral 180 30.0%
4 Agree 211 35.2%
5 Strongly 114 19.0%
Agree

VAR00013
Value Count Percent
Standard Attributes Label Located Near
to Residence
Valid Values 1 Strongly 44 7.3%
Disagree
2 Disagree 71 11.8%
3 Neutral 163 27.2%
4 Agree 222 37.0%
5 Strongly 100 16.7%
Agree

VAR00014
Value Count Percent
Standard Attributes Label Employees
Have
Knowledge
about Product
Placement
inside Margin
Free Markets
Valid Values 1 Strongly 68 11.3%
Disagree
2 Disagree 109 18.2%
3 Neutral 200 33.3%
4 Agree 136 22.7%
5 Strongly 87 14.5%
Agree

Page 4
 VAR00015
Value Count Percent
Standard Attributes Label Employees
are Courteous
Valid Values 1 Strongly 72 12.0%
Disagree
2 Disagree 91 15.2%
3 Neutral 189 31.5%
4 Agree 119 19.8%
5 Strongly 129 21.5%
Agree

VAR00016
Value Count Percent
Standard Attributes Label Need and
Timely Based
Assistance of
Staff
Valid Values 1 Strongly 38 6.3%
Disagree
2 Disagree 128 21.3%
3 Neutral 227 37.8%
4 Agree 109 18.2%
5 Strongly 98 16.3%
Agree

VAR00017
Value Count Percent
Standard Attributes Label Billing and
Packing is
Fast and
Efficiently
Done
Valid Values 1 Strongly 36 6.0%
Disagree
2 Disagree 68 11.3%
3 Neutral 150 25.0%
4 Agree 240 40.0%
5 Strongly 106 17.7%
Agree

Page 5
 VAR00018
Value Count Percent
Standard Attributes Label Packaging of
products are
good
Valid Values 1 Strongly 57 9.5%
Disagree
2 Disagree 82 13.7%
3 Neutral 175 29.2%
4 Agree 158 26.3%
5 Strongly 128 21.3%
Agree

VAR00019
Value Count Percent
Standard Attributes Label Employees of
Efficiently
Answer
Questions
Asked
Valid Values 1 Strongly 20 3.3%
Disagree
2 Disagree 112 18.7%
3 Neutral 201 33.5%
4 Agree 207 34.5%
5 Strongly 60 10.0%
Agree

VAR00020
Value Count Percent
Standard Attributes Label Employees
are Patience
to Respond to
Enquiries
Valid Values 1 Strongly 48 8.0%
Disagree
2 Disagree 107 17.8%
3 Neutral 216 36.0%
4 Agree 154 25.7%
5 Strongly 75 12.5%
Agree

Page 6
 VAR00021
Value Count Percent
Standard Attributes Label Employees of
offer Personal
Attention to
Customers
Valid Values 1 Strongly 67 11.2%
Disagree
2 Disagree 109 18.2%
3 Neutral 186 31.0%
4 Agree 156 26.0%
5 Strongly 82 13.7%
Agree

VAR00022
Value Count Percent
Standard Attributes Label Employees do
not
Unnecessarily
Stalk
Customers
Valid Values 1 Strongly 61 10.2%
Disagree
2 Disagree 71 11.8%
3 Neutral 243 40.5%
4 Agree 169 28.2%
5 Strongly 56 9.3%
Agree

VAR00023
Value Count Percent
Standard Attributes Label Employees
are always
Smiling and
Helpful
Valid Values 1 Strongly 39 6.5%
Disagree
2 Disagree 109 18.2%
3 Neutral 226 37.7%
4 Agree 154 25.7%
5 Strongly 72 12.0%
Agree

Page 7
 VAR00024
Value Count Percent
Standard Attributes Label Products are
Neatly Packed
Valid Values 1 Strongly 53 8.8%
Disagree
2 Disagree 79 13.2%
3 Neutral 234 39.0%
4 Agree 162 27.0%
5 Strongly 72 12.0%
Agree

VAR00025
Value Count Percent
Standard Attributes Label Price are
Correctly
Printed and
Labelled
Valid Values 1 Strongly 23 3.8%
Disagree
2 Disagree 49 8.2%
3 Neutral 284 47.3%
4 Agree 180 30.0%
5 Strongly 64 10.7%
Agree

VAR00026
Value Count Percent
Standard Attributes Label Maintains
Adequate
Stocks of all
Products
Valid Values 1 Strongly 8 1.3%
Disagree
2 Disagree 33 5.5%
3 Neutral 216 36.0%
4 Agree 265 44.2%
5 Strongly 78 13.0%
Agree

VAR00027
Value Count Percent
Standard Attributes Label Availability of
Fresh Stock
Valid Values 1 Strongly 8 1.3%
Disagree
2 Disagree 29 4.8%
3 Neutral 209 34.8%
4 Agree 178 29.7%
5 Strongly 176 29.3%
Agree

Page 8
 VAR00028
Value Count Percent
Standard Attributes Label Provide
Trolley For
Taking Goods
Valid Values 1 Strongly 0 .0%
Disagree
2 Disagree 46 7.7%
3 Neutral 172 28.7%
4 Agree 271 45.2%
5 Strongly 111 18.5%
Agree

VAR00029
Value Count Percent
Standard Attributes Label After Sales
Service is
Good
Valid Values 1 Strongly 0 .0%
Disagree
2 Disagree 26 4.3%
3 Neutral 155 25.8%
4 Agree 240 40.0%
5 Strongly 179 29.8%
Agree

VAR00030
Value Count Percent
Standard Attributes Label Provide
Guarantee
and
Warrantee on
Products
Brought
Valid Values 1 Strongly 0 .0%
Disagree
2 Disagree 10 1.7%
3 Neutral 148 24.7%
4 Agree 208 34.7%
5 Strongly 234 39.0%
Agree

Page 9
 VAR00031
Value Count Percent
Standard Attributes Label Offers Door
Delivery
Valid Values 1 Strongly 11 1.8%
Disagree
2 Disagree 45 7.5%
3 Neutral 193 32.2%
4 Agree 291 48.5%
5 Strongly 60 10.0%
Agree

Page 10