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Hotels in Dead Sea ZoneD Jordan)
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‫ع‬
The Impact of Cultural Intelligence on Managerial Creativity

Capabilities (An Applied Study in Five Stars Hotels in Dead Sea Zone-
Jordan)
Prepared by
Zainab Emad Rashed Al-Noori
Supervisor
Dr.
Ali Mohammed Saleh Abbas
Abstract
This study aims to identify the impact of cultural intelligence on

managerial creativity in Five Stars Hotels in Dead Sea Zone in Jordan
which consist of (Crowne Plaza Hotel, Marriott Hotel, Movenpick Hotel,
and Kempinski Hotel). In order to achieve the objectives of the study, the
researcher developed a questionnaire consist of (30) items to gather the
primary information from study sample which consisted of (121) .The
statistical package for social science (SPSS V.21), and adjusts to through
the adaption of a number statistical methods, the major finding of the study:
1. There was a significant impact of cultural intelligence (incentive cultural

intelligence, and behavior cultural intelligence) in managerial creativity
capabilities in five stars hotels in Dead Sea-Jordan) at level (a ≤ 0.05).
2. There was a significant impact of incentive cultural intelligence in

fluency of managerial creativity capabilities in five stars hotels in Dead
Sea- Jordan at level (a ≤ 0.05).
‫ف‬

intelligence, and behavior cultural intelligence) in flexibility of managerial
creativity capabilities in five stars hotels in Dead Sea-Jordan) at level (a ≤
0.05).

intelligence, and behavior cultural intelligence) in originality of managerial
creativity capabilities in five stars hotels in Dead Sea Zone-Jordan at level
(a ≤ 0.05).
The main recommended of the study is:
Emphasis on the need for continued administration to stimulate the

cultural intelligence of employees, specifically in the development of
social relations between workers and encourage them to communicate
and talk with each other. As well as further theoretical and practical
studies about cultural intelligence as a concept has not been addressed
in the writings Arabic or local.
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R b :Q
1. Ang, S. & Van Dyne, L. (2008). Handbook of cultural intelligence: theory,
measurement, and applications, (1st Ed.) New York, ME. Sharpe.
2. Chou, Mei. (2012). Effects of computer-assisted instructions on logistic
thinking and creation capability: A case study on pupils using e-books, The
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(12th Ed), U.S.A.: Prentice Hall, Inc.
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6. Fakhr ElDin, Hadia (2011). The effect of culture intelligence on employee
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16. Peterson, BR. (2004). Cultural intelligence: a guide to working with
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Hall, Inc.
18. Sekaran, U. & Bougie, R. (2010). Research methods for business: a skill
building approach, (5th Ed.), U.S.A: John Wily and Sons, Inc.
19. Stening, B.W. (2006). Cultural intelligence: put in (high) on the Asian
HRM agenda, Research and practice in Human Resource Management,
14(2), 74-84.
20. Thomas, D.C. & Inkson, k.E. (2004). Cultural intelligence: people skills
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working globally, (2nd Ed.), U.S.A: Berretta-Koehler Publishers.
22. Van Dyne, L. & Livermore, D. (2008). Cultural intelligence: A pathway
for leading in a rapidly globalize world, (2nd Ed.), San Francisco, Pfeiffer.
23. Wang, C.W. & Horng, R.Y. (2002). The effects of creative problem solving
training on creativity, cognitive type and R&D performance, U.S.A: Blackwell
publishers.
92
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Dear Mr. / Miss. .... respected…
Greetings…
The researcher conducted a study titled "The Impact of Cultural Intelligence

on Managerial Creativity Capabilities (An Applied Study in Five Stars
Hotels in Dead Sea Zone in Jordan)"; this is a complement to the
requirements for obtaining a master's degree in business administration from
the University of the Middle East. To this end, the researcher has developed
a questionnaire to study, so I ask for your cooperation and you will answer to
paragraphs frankly and objectively by placing signal ( ) in the right place
each paragraph, note that the answers that you provide will be kept
confidential, and will only be used for the purposes of scientific research.
Thank you for your cooperation

95
Personal Information N J LV
1K Gender: :0.$ K1
Male Female 1. &+
2K Age: :
K2
20K29 30K39 39K30 29K20
40K49 50 years More 1&@ (. 50 49K40
3K Job Position: :); > %&

K3
Managerial Technical ). *
4K Education Level: :)
6
K4
Secondary or Less Diploma 3@ ( .1

Bachelor Graduate Studies 5 0 &
5K Years of Working in The Five :$. 0

. )
5. K5
Star Hotels: 5.10K6
5.5
5 Years or Less 6K10 Year 1&@ (.15 (. 15K11
11K15 Years 16 Years More
96
:u_ a b !]
[d OLF UJG b\
DPlease tick on the appropriate option in accordance with your point of

view:
1KMotivation Cultural Intelligence: : I] K1
N Sentences 1I*‫ ا‬J@‫ا‬21 ‫"ات‬#$‫ا‬ 5

Answer Alternatives
o
; C ; C
; ;
' Disagre Neutra Agre '
Strongl e l e Strongl
y y Agree
disagre
e
1 The management is ‫دارة‬M‫م ا‬-# 1
H< J?$(1
interacting with G$%(N‫ا*)"اد ا‬
individuals of different .ً)#C
cultural.
G%<;‫ ا‬H3P(1
encouraging the workers H< J<;(‫ ا‬.%?
to deal with the J;‫ت ا‬Q-R'
.S‫ و<"و‬-T1
pressures of work easily
and flexibly.
H< ‫(;ون‬1
cooperating with G$%(N‫ا*)"اد ا‬
individuals from different .&()#C G?
cultures.
G%<;‫ ا‬H3P(1
encouraging the workers JU‫ا‬-(‫ ا‬.%?
97
to communicating and H< ‫ث‬2:(‫وا‬

.TW;1
talking with each other.
5 The management .%? ‫دارة‬M‫ ا‬J; 5
0‫م و‬3S*‫ا‬
working to harmony and ‫ت‬X;‫ا‬
development the social G1 ?(I*‫ا‬
.G%<;‫ا‬
relationships between
workers.
:u_ a b !]
[d OLF UJG b\ D

view:
2DKnowledge Cultural Intelligence: : VD2
N Sentences 1I*‫ ا‬J@‫ا‬21 5-; 5

Answer Alternatives
o
; C ; C
; ;
Strongly e l e Strongl
disagree y Agree
6 Individuals understand ‫ ا*)"اد‬T$(F 6
2?‫ا‬-#‫ وا‬YS*‫ا‬
the regulations and H< J;% ‫دة‬2:‫ا‬
specific rules for G$%(N< ‫ا)"اد‬
.ً)#C
working with culturally
different individuals.
7 Individuals know the ‫;"ف ا*)"اد‬F 7

&S;<‫ و‬2?‫ا‬-
rules and semantics G< 2F2;% ‫ت‬%E‫ا‬
for many other .‫"ى‬Z*‫ت ا‬R%‫ا‬
languages.
98
8 Individuals have the ‫[ ا*)"اد‬%F 8

.%? ‫رة‬2#‫ا‬
ability to identify the .%? ‫ا(;"ف‬
beliefs and cultural #‫ات وا‬2#(;‫ا‬
.‫"ى‬Z*‫) ا‬#8‫ا‬
values of the other.

T$ .%? ‫رة‬2#‫ا‬
ability to understand ‫ت‬X;‫ا‬
the social and ?(I*‫ا‬
.T01 %?$(‫وا‬
interactive relations
among them.
.%? ‫رة‬2#‫ا‬
ability to identify .%? ‫ا(;"ف‬
methods of work ً#)‫ و‬J;‫\ ا‬,‫ا‬
T)X(Z*
according to their
.)#8‫ا‬
cultural differences.
:u_ a b !]
[d OLF UJG b\ K

view:
3KBehavior Cultural Intelligence : uL"D3
No Sentences 1I*‫ ا‬J@‫ا‬21 5-; 5

Answer Alternatives
; C ; C
; ' ;
' Disagre Neutra Agre Strongly
Strongl e l e Agree
y
disagre
e
11 Individuals have the ‫رة‬2#‫[ ا*)"اد ا‬%F 11
99
ability to learn ‫ك‬-%‫ <;") ا‬.%?

‫)ت‬#8% &Y$%‫ا‬
verbal behavior of .‫"ى‬Z*‫ا‬
other cultures.
12 Continues to H< ‫ ا*)"اد‬JU‫ا‬-(F 12

‫ا*)"اد ذوي‬
individuals with .$%(N‫)ت ا‬#8‫ا‬
individuals with
different cultures.
13 Individuals R%‫ ا*)"اد ا‬T$F 13
@:F*‫@ وا‬F*‫ا‬
understand the ‫ك ا*)"اد‬-%
gestural language .ً)#C G$%(N‫ا‬
and suggestive of
the behavior of
culturally different
individuals.
14 Adapts the general H< ‫] ا*)"اد‬E(F 14
‫ك ا;م‬-%‫ا‬
behavior of .$%(N‫)ت ا‬#8‫ا‬
individuals with
different cultures.
15 Speaking individuals ‫ث ا*)"اد‬2:(F 15
@X< ‫ت‬-U ‫"ة‬01
appropriate tone of H< JU‫ا‬-(‫ ا‬20?
voice when .‫"ى‬Z*‫)ت ا‬#8‫ا‬
communicating with
other cultures.
:u_ a b !]
[d OLF UJG b\ D

view:
100
1KFluency Creativity Capabilities :

dK1
Managerial:

Answer Alternatives
; C ; C
; ;
Strongl e l e Strong
y ly
disagre Agree
e
16 Individual has the ability ‫"د‬$‫[ ا‬%F 16
.%? ‫رة‬2#‫ا‬
to suggestion quick ‫ل‬-% ‫ا("اح‬
solutions to business J‫آ‬P ;F",
.J;‫ا‬
problems.
.%? ‫رة‬2#‫ا‬
to provide creative ideas. ‫ر‬E)‫ ا‬F2#
.‫"ة‬E(<

.%? ‫رة‬2#‫ا‬
to provide more than an G< "8‫ اآ‬F2#
idea to solve a single J: ‫"ة‬E)
.‫ة‬2‫ وا‬%EP<
problem.
.%? ‫رة‬2#‫ا‬
to think fast and initiative "E$(‫ا‬
in different working ‫وادرة‬
&) ;F"‫ا‬
conditions.
J;‫^"وف ا‬
.$%(N‫ا‬
101

&) ‫رة‬2#‫ا‬
ability to express my G? ";(‫ا‬
thoughts in the &) ‫ري‬E)‫ا‬
‫ل‬-%:‫ ا‬H'‫و‬
development and
X_1
formulation of solutions T(`U‫و‬
fluent words fit all \,0 ‫ت‬%E1
]‫ا‬-‫ ا‬J‫آ‬
different positions. .$%(N‫ا‬
:u_ a b !]
[d OLF UJG b\ D

view:
2DFlexibility Creativity Capabilities :

D2
Managerial:

Answer Alternatives
; C ; C
; ' ;
' Disagre Neutral Agre Strongly
Strongly e e Agree
disagree
21 Provides ‫م ا*)"اد‬2#F 21
‫ة‬2F2I ‫ر‬E)‫أ‬
individuals J;‫" ا‬F-_(
new ideas to .b%T‫و‬
develop and
facilitate the
work
22 Individuals ‫( ا*)"اد‬TF 22
‫;") ا"أي‬1
interested in T ]N‫ا‬
knowing .b0< ‫دة‬$(,X
102
different
opinion for
them to take
advantage of
it.
23 Change in &) ‫" ا*)"اد‬RF 23
<20? TF‫رأ‬
individuals bSD1 ‫ن‬-)";F
when they .D_Z
know that their
opinion is
wrong.
24 Individuals ‫( ا*)"اد‬TF 24
\,‫" ا‬R(1
interested in ‫ )("ة‬G1 J;‫ا‬
working \ ‫"ى‬Z‫وا‬
.]-‫ا‬
methods
change from
time to time
depending on
the situation.
25 Individuals ‫ ا*)"اد‬T$F 25
"YS ‫ت‬TI‫و‬
understand ‫ ل‬GF"Z*‫ا‬
the views of , %EP‫ا‬
H< ‫ن‬-#$(F‫و‬
others about
.%`*‫رأي ا‬
the problem,
and agree
with the
majority
opinion.
:u_ a b !]
[d OLF UJG b\ D
103

view:
3DOriginility Creativity Capabilities :

NK3
Managerial:

Answer Alternatives
; C ; C
; ' ;
' Disagree Neutral Agree Strongl
Strongly y Agree
disagree
26 Individuals ‫ ا*)"اد‬930F 26
‫ب‬-%,D1 T?‫ا‬
perform their .‫د‬23(<
work in a
manner
renewed.
27 Individuals G? ‫ ا*)"اد‬2;(F 27
J &) ‫"ار‬E(‫ا‬
away from .‫ت‬XEP‫ا‬
iteration to
solve
problems.
28 Individuals
C ' 28
feel bored of 58$ &
repeating .

actions.
29 Individual has - C Z
29
the ability to
104
communicate . &C

ideas to
others.
30 Individual ‫ور‬21 ‫م ا*)"اد‬-#F 30
&) ‫ص‬Z‫& و‬,,‫ا‬
instrumental in ‫ة‬2F2I ‫ر‬E)‫ أ‬F2#
providing .J;%
special new
ideas to work.
105
(3)!L
$#
!]L m " H

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The Impact of Cultural Intelligence on Managerial Creativity

Zainab Emad Rashed Al-Noori

Ali Mohammed Saleh Abbas

This study aims to identify the impact of cultural intelligence on

1. There was a significant impact of cultural intelligence (incentive cultural

2. There was a significant impact of incentive cultural intelligence in

3. There was a significant impact of cultural intelligence (incentive cultural

4. There was a significant impact of cultural intelligence (incentive cultural

The main recommended of the study is:

Emphasis on the need for continued administration to stimulate the

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