There’s layers to fresh

Cleaning even the

things you can’t see

Brightening the world

starts with you
slogans

Self confidence is the

first step in a great
smile

for different kind of

tooth and gum types freshens breath One smile goes a long
mouthwash way

for different age ranges whitens teeth

toothpaste

kids toothpaste builds enamel

white

adults products for all age kills germs

bright colours (kids) groups
fun colours red white and blue
elderly people sensitive teeth whitening strips
multi coloured teeth and gums
shiny
something that
clear Crest combines mouthwash separates them from
and toothpaste other toothpaste
name is clearly
packaging companies
displayed

sticky
billboards
fun font
touch
white smooth
advertisements youtube ads Instagram ads
eye catching

solid colours sight

they used to have a
marketing tv commercials
mascot
multi coloured minty

celebrity sponsorship shakira

different fruit flavoring taste
5 senses

cotton candy

the sound of your

hearing
electric tooth brush

minty

fresh smell

fruity