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Running Head: DECISION MAKING AND IMPACTS 1

Decision Making and Impacts

Name

Institution
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IV. Decision making

Corporate social responsibility, CSR, is an area of significant concern for Prestige

Revenue and Practice Management; thus, the business's management requires to make

practical and useful decisions in executing and choosing CSR connected actions. Since the

company operates in an environment, which is mainly founded on a set of ethics and rules,

hence, the decisions the business comes up with is primarily guided by the currently existing

legal framework created for controlling all business operations and deeming what the

community perceives to be wrong or right in line with their ethical lens.

Decisions

Through decision making, Prestige should choose the optimal course of action to be

implemented from the pool of numerous available alternatives. Choosing the best course of

action will ensure that the company aligns its social and business operations to its vision and

mission statements and attain the formulated objectives. However, Prestige's decisions fall

within the ethical and regulatory framework, which meets the prospects and interests of

various shareholders connected to the organization. Tao, Song, Ferguson, and Kochhar

(2018) highlight that although there are multiple decisions that a company is to implement,

some of these decisions are critically essential for the organization since they directly impact

the company reputation, competitiveness, market position, and the profitability and growth of

the business. One of the company's significant decisions is attributed to the quality of services

provided by the firm. As enclosed in the company's mission statement, that is, to promote the

overall health of individuals, the business is majorly focused on the provision of high-quality

services through the consultation program. Thus, the organization must be committed to

providing exceptional service to various clients to establish loyalty and increase its client

base. The clients' satisfaction is directly correlated to the quality of services offered,
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exceptional service delivery, which guarantee a long-term correlation amid the organization

and its clients.

The main component of CSR is putting the clients' interest prior to company effectiveness,

mainly through ensuring that the products and services provided meet the clients'

requirements and prospects of service quality. The core ethical issue in the consultation

services is the company's capability to offer services required by the customer to a quality

degree, which the community perceives to be acceptable. Another ethical aspect is attributed

to the prices attached to the services provided. Therefore, the business must strive to attach

prices that meet the expectations of the consumers for a particular level of service offered.

The implication is that consumers' expectations, though perceived to be profitable for the

company, will not attract a huge pool of clients (Vashchenko, 2017). Thus, Prestige's pricing

objectives will not be centered on the conventional business function of being profitable to

increase the owners' wealth, preferably to a business whose effectiveness is evaluated by

clients' satisfaction rate.

Decision-making process

The process adopted by Prestige in decision-making is the Black Box strategy, which

involves input mainly from the external sources and aspects, the company decision-making

procedure, and the results of the concluded decision (Rigby, Vass, & Payne, 2020). The input

aspect comprises decisive factors like client concerns, community demands, government

regulations, and global debates on CSR. Hence, the black box highlights the company

management team's interventions through consideration of all the alternatives available and

selecting the optimal alternative as the best course of action. The other process that can be

implemented by Prestige in the decision making is the Nova process, which incorporates five

phases, that is, the formulation, ideology development, detailing, evaluation, and

implementation. Formulation involves the alternative identification for decision making,


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detailing identify the essential alternative and highlights its attributes (Trunk, Birkel, &

Hartmann, 2020). On the other hand, evaluation analyzes the identified alternatives in line

with their costs and benefits, whereas implementation consists of taking the course of action

for the best-selected alternative.

Culture

Both the business decision and procedure of decision-making adopted by Prestige will

influence the organization’s corporate culture. The implication is that it will result in greater

employee engagement to the firm, enabling it to attain the set CSR objectives. Further,

informed decisions would improve corporate citizenship by ensuring that Prestige meets the

legal and ethical responsibilities formulated by the company shareholders. Moreover, the

decision is anticipated to enhance the quality of life in the society through the encouragement

of community involvement in its operations while meeting the various shareholders'

requirements (Upadhaya, Munir, Blount, & Su, 2018). The decisions on charity will enable

Prestige to reach out to society and assist individuals with various needs and general

education of the community on different healthcare aspects. This is anticipated to promote the

organization's reputation within the community, establishing a healthy correlation between

the organization and society.

Stakeholders

Apart from the company culture, the decisions made are expected to affect the

organization's shareholders equally. The customers will receive a high-quality service from

the company, as stated in the company's vision statement, improving its clients' health and

satisfaction. The enhanced services and community outreach operations will enhance the

organization’s reputation, hence attracting more business as well as increasing the

stakeholder value. The black box model of the decision-making process will be implemented

by the company, based on the firm shareholders' input issues, including both the clients and
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employees. Although the selected course of action might not favor all the shareholders, the

company will align the decision with the business's social responsibility (Tripathi,

Bharadwaja, Ghosh, & Kataki, 2018). For instance, the decision on charity activities within

society might disadvantage only profit-oriented shareholders. Nevertheless, Prestige will

move from the traditional paradigm of perceiving the business as a vehicle for profit and

effectively adopt the concept of valuing every shareholder through CSR measures. Through

the CSR lens, Prestige will primarily focus on the long-term effects and advantages of its

decisions and operations.

V. Impact

Community

The regulatory and ethical issues discussed will present a substantial effect on the

community served by Prestige. One of the advantages the community will attain from the

organization is enhanced living standards within the society. Further, CSR's ethical

consideration will also push the organization to contribute to the community through various

charity and other voluntary activities like the promotion of health literacy of the community

(Lamb, Jennings, & Calain, 2017). The regulatory framework controlling the CSR will

compel Prestige to adopt various environmentally friendly activities to reduce environmental

pollution and energy regulation, which significantly impacts the community's health.

Generally, the CSR will enhance the living standards for the community in which Prestige is

located.

Global environment

The ideology of CSR has attracted a global concern as international organizations

diversify their activities worldwide. One of CSR's significant concerns is climate change,

which is mainly connected to the activities undertaken by most organizations. Most nations

have now called for the firms to be accountable and operates in line with ethical as well as
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ecological sustainability strategies. Ethics demands international companies to partake in

various events, which are sensible of the society where the firms operate (Rasche, Morsing,

& Moon, 2017). For instance, there is a prominence for organizations to set aside a section of

their profits to endorsing the society mainly as reimbursement for the ecological dilapidation

caused by the firms. By adhering to the ethical regulations and standards, Prestige is expected

to establish a promising international environment for its operations by attributing to an

overall reducing the global warming as well as encouraging a healthy setting. Thus, it is

significant that all the business decisions made and operations partaken by Prestige adhere to

CSR's legal and ethical attributes since its effects cannot be underappreciated.
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References

Lamb, S., Jennings, J., & Calain, P. (2017). The evolving role of CSR in international

development: Evidence from Canadian extractive companies’ involvement in

community health initiatives in low-income countries. The Extractive Industries and

Society, 4(3), 614-621.

Rasche, A. N. D. R. E. A. S., Morsing, M. E. T. T. E., & Moon, J. E. R. E. M. Y. (2017). The

changing role of business in a global society: CSR and beyond. Corporate social

responsibility: Strategy, communication, governance, 1-30.

Rigby, D., Vass, C., & Payne, K. (2020). Opening the ‘Black Box’: An Overview of Methods

to Investigate the Decision-Making Process in Choice-Based Surveys. The Patient-

Patient-Centered Outcomes Research, 1-11.

Tao, W., Song, B., Ferguson, M. A., & Kochhar, S. (2018). Employees’ prosocial behavioral

intentions through empowerment in CSR decision-making. Public Relations

Review, 44(5), 667-680.

Tripathi, N., Bharadwaja, M., Ghosh, V., & Kataki, B. B. (2018). CSR activities of a hospital:

perspectives of stakeholders. International Journal of Business Excellence, 15(4),

502-519.

Trunk, A., Birkel, H., & Hartmann, E. (2020). On the current state of combining human and

artificial intelligence for strategic organizational decision making. Business Research,

1-45.

Upadhaya, B., Munir, R., Blount, Y., & Su, S. (2018). Does organizational culture mediate

the CSR–strategy relationship? Evidence from a developing country, Nepal. Journal

of Business Research, 91, 108-122.

Vashchenko, M. (2017). An external perspective on CSR: What matters and what does

not. Business Ethics: A European Review, 26(4), 396-412.

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