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COMPANY NAME Aims To Provide Product Which Can Give Them An Extra Energy That

The document describes a business plan for a company that aims to develop a healthy energy drink. The company wants to provide a product that increases energy without harming health. The vision is to increase brain function and energy through a drink that is also healthy. Goals include creating value for shareholders and customers by delivering a uniquely healthy product. The SWOT analysis identifies strengths like affordability and health benefits, and weaknesses like limited startup costs and promotion. The SMART plan involves making a drink that stimulates without health risks in 8-12 months.

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Christine Joyce Magote
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81 views3 pages

COMPANY NAME Aims To Provide Product Which Can Give Them An Extra Energy That

The document describes a business plan for a company that aims to develop a healthy energy drink. The company wants to provide a product that increases energy without harming health. The vision is to increase brain function and energy through a drink that is also healthy. Goals include creating value for shareholders and customers by delivering a uniquely healthy product. The SWOT analysis identifies strengths like affordability and health benefits, and weaknesses like limited startup costs and promotion. The SMART plan involves making a drink that stimulates without health risks in 8-12 months.

Uploaded by

Christine Joyce Magote
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

DESCRIPTION OF THE BUSINESS

COMPANY NAME aims to provide product which can give them an extra energy that
will not harm to their health. The company’s general objective is to provide a product that can
quickly increase an energy within just a few minutes of ingestion, many energy drinks increase
concentration and overall mental functioning by providing large doses of various B vitamins,
especially B12. The result of increasing physical performance is one of the main benefits of
energy drinks appreciated by bodybuilders and other serious athletes.

Vision and Mission of the Business

Vision

To provide a product that can increasing brain function and gives them instant energy,
that would not harm to their health. Drinking energy drinks in moderation can have many
benefits.

Mission

To develop a healthy energy drink which can help customers to have an extra energy
which has a benefit to their health that will result satisfaction of the costumers in terms of health
and productivity.

Business Goal

The main aim is to create value for its shareholders through providing products that
better the lives of the customers it is serving and to develop a way to uniquely deliver a product
to the customer that solves the need and making the best possible of healthy energy drinks.

SWOT
STRENGTH WEAKNESS
 New business ventures
 Affordability
 Have a limited startup cost.
 Healthy and it can increase
 Product Limitations
energy.
 Poor promotion of product.
 The employees are all
undergo a training.
 credible to do the demand of
the customers.

OPPORTUNITY THREATS
 Competitors
 Innovation in terms of the
 Customer Satisfaction
product
 Client Demands
 Expansion of the Business
 Lack of capital money
 Government Regulation

SMART
Specific – The COMPANY NAME will want to make an energy drink that can help people to
make an energy without worrying their health. Since many people think that energy drinks are
very unhealthy, they’re made of sugar, caffeine, taurine, colorants and other stimulants that are
not exactly great for your well-being that is why the owners of the business wants to make an
energy drink that has benefit to our health.

Measurable – According to National Center for complementary and integrative health, men
between the ages of 18 and 34 years consume the most energy drinks, and almost one-third of
teens between 12 and 17 years drink them regularly. Base on the result, the owners decided to
make a healthy energy drink since most of the man wants to drinks energy drink.

Achievable – The COMPANY NAME notice that energy drinks are often used by athletes as a
pre-exercise or pre-game supplement to either enhance the quality of their workout or improve
athletic performance since energy drinks contain bio-active ingredients that may likely stimulate
brain and other vital organs of their consumers. These stimulatory effects may be positive but
sometimes could be detrimental to the health of their consumers. Therefore, the owners develop
an energy drinks that avoid detrimental to the health.

Realistic – The beneficial effect of energy drinks in short-duration studies and without the use of
ephedra compounds has also been reported. Energy drink may also have some risks and side
effects that you should be aware of before you drink it. And that is one of the owners wants to
improve in energy drink.

Time related – Company name, estimate 8-12 months to make a healthy energy drinks because
developing a healthy energy drinks is a serious things, the owners would need to make a research
before making a product.

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