Laudon (webinar video presentation)

Case study question nomor 1-4: Digital Technology Helps Crayola Brighten Its
Brand (halaman 131 of 660).

Laudon, Bab 3 (file pdf)

1. It has been said that there is no such thing as a sustainable strategic advantage.
Do you agree? Why or why not? (halaman 147 of 660)

Baldzan, Bab 2 (file pdf)

1. How can a manager use automation, streamlining, and business process
reengineering to gain operational efficiency and effectiveness? (halaman 198 of
955)
2. Explain the difference between customer-facing processes and business-facing
processes. Which one is more important to an organization? (halaman 198 of
955)
3. Why do managers need to understand business processes ? Can you make a
correlation between systems thinking and business processes ? (halaman 198 of
955)

Rainer, bab 2 (file pdf)

1. Describe how IT can be used to support different value chains for different
companies (halaman 81 of 507)
2. Why might it be difficult to justify a strategic information system? (halaman 81
of 507)
3. Explain why IT is both a business pressure and an enabler of response activities
that counter business pressures (halaman 81 of 507)