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Building Up
Wind Power
At the LEGO Group, we want to make a positive impact
on the world around us. We have committed to making
all LEGO® bricks using sustainable materials by 2030
via our Planet Promise, our roadmap to achieving our
sustainability goals. Through investments in wind power
we have achieved our ambition to balance 100% of the
energy we use to make LEGO bricks with energy from
renewable sources.
3
Pioneering
Sustainable Energy
In the late 1970s during what’s now known as the second Today, Vestas and wind energy have changed the global
oil crisis, a small number of engineers were hard at work energy landscape, and as the leader within sustainable
in a little factory in Western Jutland. The work was car- energy, Vestas has pioneered wind energy in all parts
ried out in secret, not because they knew their work of the world. Wind energy and other sustainable energy
would change how the world was powered in the future, sources are overtaking traditional energy sources, and
but because very few believed in their idea. That idea, Vestas continues to develop the solutions that will ensure
to harness the power of the wind to produce sustainable a healthy world for future generations. The journey has just
energy, was in fact very far from the primary product of begun, and the imagination, experimentation, collaboration
their company, Vestas, at the time: kitchen appliances and commitment to the unbelievable that brought the
and agricultural machinery. first wind turbines to life, continues to drive Vestas and
sustainable energy forward.
But the engineers were persistent, and through imagination,
experimentation, commitment and collaboration, they
and Vestas endeavoured to make their unbelievable idea
believable. And so, after several failed attempts, Vestas About Vestas
installed its first wind turbine in 1979 based on the three- Founded in Denmark in the late 19th century,
bladed design that today still dominates wind energy Vestas drives the green transition forward as the
and is referred to as “the Danish concept”. world leader in sustainable energy solutions. We
design, manufacture, install, and service wind
Since then, both Vestas and wind energy have evolved turbines on six continents and have pioneered
tremendously together. While Vestas’ first wind turbine had wind energy in more countries than anyone else.
a rotor diameter of 32 ft. (10m) and a capacity of 30 kW, Today, wind energy powers 170 million homes, and
today’s turbines are several hundred times more powerful, as the world continues the transition to sustainable
with rotors of more than 492 ft. (150m) in diameter. During energy, Vestas leads innovation that combines
this time, wind turbines have gone from being an experi- wind energy with other energy sources to ensure
ment in a windy part of Denmark to becoming the cheap- a clean, stable energy supply for everyone.
est source of electricity in markets all over the world.
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Why Wind Power?
Tomorrow’s energy needs are foreseeable and they will Wind energy produces no CO2, no other greenhouse
impact all aspects of life. But as energy consumption gases and doesn’t consume water, a scarce resource in
soars, how will we meet this demand? Fossil fuels are a itself. In fact, a wind turbine can generate 25 to 50 times
finite resource that will gradually disappear. The natural more energy than it uses in its entire lifecycle, and it is
replacement is sweeping freely around the Earth. Wind. only responsible for emission of around one percent of
It’s renewable, predictable, fast to install, clean and cheap. CO2 compared to a conventional coal power plant.
A wind turbine produces energy, pure and simple, and Wind knows no limits, nor does it recognize national
is already today the cheapest source of energy in many boundaries. It’s an unlimited form of energy, and it’s found
countries. And unlike oil, natural gas and other non- freely in countries with even the poorest natural resources.
renewable materials, the price of wind is predictable, Wherever it blows, it can bring jobs to support the local
stable, and free in every currency. economy while lowering dependence on energy imports.
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How does it all work?
LOW-SPEED
ROTOR
SHAFT
GEAR BOX
BRAKE
HIGH-SPEED
SHAFT
GENERATOR
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This particular element is found in the LEGO® Vestas Wind Turbine.
9
LEGO® Planet Promise
– Making It Real
As part of our mission, we have made a Planet Promise, To achieve this, we:
built on the idea of leaving a positive impact on the • Work to reduce CO2 emissions in our operations and
world and future generations. Our biggest contribution supply chain
to society is to inspire learning through play and help • Invest in renewable energy and sustainable materials
children realize their full potential. We strive to do so • Work to reduce and recycle waste, and
while safeguarding natural resources and minimizing our • Inspire children to imagine sustainable solutions to
environmental impact. important environmental challenges.
...of the...of
packaging
the packaging
90%
90%
+ + 14%
14%
for LEGO sets ®issets is
for ®LEGO ...reduction
...reduction
of the of the
recyclable,
recyclable,
sustainably
sustainably averageaverage
size ofsize
a of a
sourced sourced
and certified
and certified LEGO LEGO
®
box since
®
box since
2 014 2 014
by theby FSC the FSC
3,000
3,000
...of cardboard
...of cardboard
used used
75%
75%
...saved...saved
every year
everyinyear in
to make to make
LEGO®LEGO® transport
transport
efficiency
efficiency
boxesboxescomescomes
from from due todue boxtosize
box size
recycledrecycled
material
material truckloads
truckloads reduction
reduction
...from Advent
...from Advent
CalendarCalendar
sets sets
1 million
1 million
plastic
plastic
traystrays
saved from
saved
landfill by
with recyclable
going
landfill
fromtogoing
replacing
the to the
by replacing
with recyclable
them them
paper-pulp
paper-pulp
7,000
7,000 ...of cardboard
...of cardboard
every year
everydue
size reduction
savedsaved
yeartodue
size reduction
boxto box
trays starting
trays starting
2017 2017 tonnes
tonnes
95 m 11 m 13 m
The hub of the Vestas V90-2.0™ turbine is approximately the The length of the blades of the Vestas V29-225 kW turbine is
same height, 314 ft. (96m), as the top tip of Big Ben in London. 6 ft. (2m) longer than a London double-decker bus.
+4,700 households
Can be powered every year, in Europe with only
one V150-4.2 MW™ Vestas wind turbine.
150 m
120 m
The rotor diameter of the Vestas V150-4.2 MV™ turbine is 98 ft. (30 m) larger than the rotor diameter of the London Eye, which is 393 ft. (120m).
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A Vestas wind power plant can be up
and running in less than 12 months,
defying the longer lead times
involved with conventional fuels.
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+1,900 households can be powered every year,
in Europe with only one V90-2.0 MW™
Vestas wind turbine.
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A single Vestas wind turbine will generate
around 25 to 50 times more energy
than it uses in its entire lifecycle.
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The nacelle within the model
contains a generator to convert
the energy captured by the blades
to electricity.
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The large spruce tree in this
model is made of sustainably
sourced plant-based plastic.
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+80,000 tons of CO2 can be saved every year
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Ligado/Desligado
Be/ki
Leslēgt/izslēgt
开/关
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Buka/Tutup
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