Criterion 1: Professional presentation using appropriate media
15% of total mark
Excellent Mark 11 - 15: Presentation is excellent in structure and your ideas are very clearly presented, with fluent use of academic language throughout. Excellent demonstration of teamwork and peer engagement 15 Satisfactory Mark 6 - 10: Well-structured and clearly presented work, with fluent use of academic language throughout. Good demonstration of teamwork and peer engagement 11.25 Unsatisfactory Mark 0 - 5: limited to adequately structured presentation. More thought could perhaps have gone towards the means of presentation, with little evidence of peer engagement and teamwork 7.5 Poor Poorly presented work which lacks clarity and purpose. It is important to consider how information will be received by a client 3.75
Criterion 2: Clear, logical development of the idea and project
20% of total mark Excellent Mark 16 - 20: Excellent presentation of the purpose and aim of the text. Your introduction is concise, coherent, and articulate and very clearly sets the context. The introduction is clearly evidence and this standard continues throughout the presentation. You have developed your ideas extremely well and flow is logical throughout 20 Satisfactory Mark 11 - 15: Very good presentation of the purpose and aim of the project. You have stated the position of the organisation and you have provided significant background discussion for context. The presentation benefited from an in-depth introduction; it is evident what it is about, why it is of value and how it contributes to knowledge in this subject area. It is also evident that you have considered the external macro-environmental influences. 15 Unsatisfactory Mark 6 - 10: Satisfactory to good presentation of the purpose and aim. That said, it is the background narrative that is largely missing. For instance, the macro environmental factors have not been sufficiently articulated. You have provided some evidence of strategic insight, but it is rather superficial and does not delve deep enough into the importance of how to purpose an organisation and why business has such an important role in society. 10 Poor Mark 0 - 5: Limited presentation of the purpose and aim of the organisational challenge. The introduction is overly descriptive and does not clearly define your understanding of the issue and the potential impact it has towards societal good. There is a lack of strategic insight and the macro-environmental influences have not been sufficiently articulated. 5 Criteria 3: Connectivity between topics 15% of total mark Excellent Mark 13 - 15: An excellent demonstration of your ability to select appropriate topics and themes, coupled with your ability to digest the contents of a text and create a meaningful explanation of what it means and why it is important. Your presentation is clear, concise and evidence-based and the structure of your work is excellent. The ability to articulately present information is a skill, and this has been executed extremely well in this piece of work. 15 Satisfactory Mark 9 - 12: A very good demonstration of your ability to think about the topics and to put them in to context. You have provided evidence of your ability to consider the ‘fit’ between the scholar and the point you are trying to make. You have drawn out some of the key themes and provided a narrative which is clear and concise. You are using appropriate terms and concepts in your explanation. Your interpretation of context is extremely well thought out. 11.25 Unsatisfactory Mark 5 - 8: A good attempt at summarising the key themes and providing evidence of connectivity, but you could have made more use of academic sources. Always think about relevance – why are you presenting this topic and what is the relationship with the topic before and after – think about flow and if it makes sense. Does what I am presenting now help me achieve my aim and objectives? If the answer to those questions is no, you should re-visit your introduction and think again about how you will approach it 7.5 Poor Mark 0 - 4: Very limited demonstration of your ability to draw the key themes from the literature. The narrative is not structured coherently. You provide little evidence of your understanding about how the subjects link together and the importance of them as a collective. 3.75
Criteria 4: Application of theory to topics
20% of total mark Excellent Mark 16 - 20: Excellent ability to link and analyse theory and practice. You have provided evidence throughout of your ability to interpret complex concepts and to provide a compelling argument and discussion. This presentation includes an excellent evidence- based justification towards your thoughts and ideas; it is apparent that you have really considered the situational context and it is evident that a great deal of learning has resulted from this assessment. you are fluent in your use of language and the overall structure of your work is excellent 20 Satisfactory Mark 11 - 15: A very good and systematic demonstration of understanding in most of the key areas of knowledge. You have analysed the content and engaged in a detailed dialogue towards the contribution the scholars have made in the area of your work. It is pleasing to observe that you have made sound judgements, based on evidence and consideration of the bigger picture and you have done so fluently and articulately. The application of theory to practice is one of the most important aspects of what we are trying to achieve in an assessment of this nature, and this is what provides the evidence of your ability to think strategically. 15 Unsatisfactory Mark 6 - 10: An acceptable and partially substantiated demonstration of understanding in some of the key areas of knowledge relevant to the work. Whist you have tried to apply the theory the theory to practice, it is presented in a very superficial manner and is overly descriptive. You have identified some sources of reference, but some may be non-academic which does not provide justifiable evidence of engagement. Overall, this aspect lacks critical discussion. It is important to think about what you are presenting and why. Consider how the theory links to your story and if you struggle to make the link, revisit your original aim. 10 Poor Mark 0 - 5: Limited understanding in all key areas of knowledge relevant to the work. Although you have described where you see the fit between theory and practice it lacks clarity unfortunately and does not provide sufficient evidence of scholarly engagement. You have not have fluently articulated how what you have learned about the subject translates into the organisational problem. 5
Criteria 5: Referencing and presentation
10% of total mark Excellent Mark 7 - 10: Well-structured and clearly presented work, with fluent use of academic language and utilising a relevant and extensive range of source materials. Effective use of appropriate analytical and research methods and consideration of ethical issues 10 Satisfactory Mark 4 - 6: Adequately structured and presented work, with clear use of academic language and reference to a sufficient range of relevant source materials. Adequate use of appropriate analytical and research methods and does address ethical considerations 7.5 Unsatisfactory Mark 0 - 3: Poorly structured work, with limited use of academic sources and insufficient engagement with scholarly resources. Insufficient demonstration of your ability to use and apply appropriate research methods 5 Poor 2.5
Criteria 6: Active reflection
20% of total mark Excellent Mark 16 - 20: Excellent reflection. You have considered the before, during and after the experience and thought about the challenges, what went well, why it worked and what you would do differently in the future. You have supported this with academic models, and it is evident that you have engaged in the process, learning as a consequence 20 Satisfactory Mark 11 - 15: Very good reflection. You have managed to strike the balance between your personal perspective and reasoning. You have recognised that situations are not always as straightforward as they seem. Your thinking process is informed 15 Unsatisfactory Mark 6 - 10: Satisfactory reflection. You have considered the experience and attempted to narrate your thoughts and feelings. A little more insight would have been beneficial, particularly in the ‘what would I do differently next time aspect. 10 Poor Mark 0 - 5: Unsatisfactory reflection. Your writing is descriptive and it seems that you have not engaged in the thinking process required to visualise how things have happened, what you have learned and how you can adapt the situation or scenario in the future 5