S A B C

1 Telecom Healthy Food Drink Televisions

2 Air Coolers Carbonated Drinks Ice Creams
3 Commercial vehicles Biscuits Fruit jams
4 Packaged water Shave products Tooth Paste
5 Air Purifiers Shampoo Dishwashers
6 Passenger vehicles Bathing Soap Hard Boiled Candies
7 Laptop Computers Tooth Brush Dog Food/Dog Care Products
8 Plywood Air-conditioners Cement
9 Paints Tomato Ketchup Salt
10 Facewash Baby Diapers Dairy
11 Oil Marketing Companies Detergents Mobile Phones
12 Tyre Makers Washing Machines Wafers
13 Domestic Airlines Cigarettes Cooking Oil
14 English Newspapers Chewing Gums Two Wheelers

Product Categories
 Information Search & Analysis- ISAS Gp Project: Sources
Indian Brand Equity Foundation IBEF
Money Control
Hindu Business Line
Livemint
Business Standard
Financial Express
Economic Times
Bloomberg Quint
Afaqs
Youtube pages of players
Website of players
Wiki Pages for Industry & Players
CMIE
Any Govt of India Site
Any other credible source
FIND & REPORT (10 Items)
Industry Structure- Market Shares FY 2019-20
Volume Sales & Revenue Sales of Industry & players FY 2019-20
Product Mix of Players- Current
4p's & Product Plans of players- Current
Growth Strategies of players (as reported)
Consumer Behavior & Trends for Industry
Value Assessment, Key features & Product Key Result Areas
Leading & lagging Indicators for Industry
Sources of competitive information in Industry
Branding elements of players- Name, Logo, Slogan, Positioning, Ad copy & Brand Promise