THE LABEL

We all know that COVID-19 brought us despair, destruction and death. In this time of
pandemic we must follow the guidelines that the government has implemented to make us safe
and we must follow the health protocols to make our body strong and healthy. The Label, present
iconic Filipiniana and Barong Modern style outfits that will make you more fashionable and
modern. Thus, local face masks and modern face masks will ensure your safety and protection.
Together, the Filipino skills and pride will arise. As the label says, from the ashes of our sacrifices,
we rise the empire of our success.

PRODUCTS:

FILIPINIANA AND BARONG MODERN STYLE OUTFIT

When one talks about Filipiniana and Barong Tagalog, what comes to mind are silhouettes
of the Baro’t Saya, the Terno, and the Barong Tagalog. These national costumes have roots that
date back to the Spanish era, where Filipino women were encouraged to cover their body as they
embraced Christianity—thus the rationale for the Maria Clara dress, a more conservative version
of the Baro’t Saya that was characterized by long bell sleeves and a bubble-shaped, floor-length
skirt. The Barong Tagalog also became a symbol to distinguish the regular indio from the
ilustrado—Filipino males who owned landed estates and had some authority in their community.

The Filipino way of dressing has come a long way since then, in the same spirit that Filipino
freedom has come a long way from our history of colonization. But what the definition of being a
Filipino is remains at the core of every Filipino and our collective culture, even as we grow and
develop into a more modern society. As Filipino values and culture evolve, so should our national
costume. The Filipiniana is not meant to die and remain in our past, only to be worn and
remembered during ‘Buwan ng Wika’ celebrations in school—the Filipiniana and Barong Tagalog
should stay embedded in our lives, perhaps in a different and more modern form.

When it comes to modernizing the classic Filipiniana silhouettes, there are various
elements in the design, cut, and material that one can play with; and there are things that should
be preserved to stay true to the core of the Filipiniana.

According to a professional designer named JC Buendia, when it comes to the Terno, it is

important to maintain the proportion of the sleeves, which is very iconic to that style. It’s also
important to use local and indigenous fabrics like the inabel from Ilocos and handwoven piña or
jusi to keep it local and authentic. The Barong Tagalog remains a classic, but it has become more
tapered in proportion as more men go for the slimmer fit. The patterns of the Barong Tagalog are
also more geometric and experimental now.
 ABACA FACE MASK
These Abaca Face Masks are eco-friendly and sustainable. Can be an alternative to
disposable face masks since it is biodegradable, washable, reusable, organic and lightweight. It is
made with abaca leaf fibers, repels water far better than N95 mask and is considered to be
extremely safe for use. The researchers found that the abaca mask absorbed 3 to 5 percent of the
total water applied, the N95 mask absorbed 46 percent, and the surgical mask absorbed 0.17
percent. Recent studies by the Philippines’ Department of Science and Technology (DOST) show
that abaca-based face masks have a filtration rate 7x better than cloth masks and have a lower
water absorption rate. This piece uses abaca, the strongest of all natural fibers. As a sustainable
fiber native to the Philippines, abaca is highly durable, flexible, and resistant to salt water damage.
 AIR MASK

This kind of mask has a mini fan in it, so that the mask that rounds on your mouth cannot
feel hot or become sweaty from the heat and the mask is washable just remove the mini fan on it.
The mask is a mask holder so that you don’t need to put it anywhere.

The design features a fabric shell that is very air permeable and offers outstanding comfort
and functionality. It's a prefabricated shell with revolutionary features including a filter-to-shell
lock and magnetic battery-module-to-shell attachment. They function in tandem with the split
module to generate a smooth, inconspicuous face out.
 INABEL FACE MASK
Inabel comes from the Ilocos region which is one of our pride and what we can be proud
of. This is a fabric product which is very intricate in each part since it is made by weaving, with
specific techniques handed down through generations, or a woven fabric. This textile mainly used
blankets, pillowcases, tablemats, sweaters and Shawls.

Choose face masks that feature a piece of Philippine culture to add a bit of local flair to
your quarantine attire. Handcrafted by artists, washable face masks with local weaving. Not only
will you be able to proudly display your Filipino pride in the face of the epidemic, but you will
also be able to assist local weavers. Traditional Face Mask textile from Northern Luzon,
handwoven by local artisans. It is available in a variety of prints and hues, as well as distinct colors
and designs.
 The Label wants to protect your health, help you to prevent the virus and make your attire
more fashionable, thus to present the Filipino culture. We cannot deny the fact that we Filipinos,
women and men, are able to show the capabilities of a heart of a Filipino, that we are able to show
to the people that we are not just Filipinos with ordinary capabilities, but we are Filipinos with
extraordinary capabilities. We must show our talents, through our Filipino product and modern
product. To help and to serve the community.

A reminder to all of us that as we face a COVID-free world join us, as we work together
in mending our conflicts and focusing on what truly matters. Always remember that we are living
under one sky so let us all live peacefully where love is our language, humanity in our race, and
peace is our lasting legacy to the world.

GROUP MEMBERS

Bonoan, Jhanlley Christensen M.

Madrid, Andrez Brenn R.
Agustin, Ma. Diana L.
Agpalza, Nica Pearl L.
Aquino, Sheena Angel M.
Corpuz, Leanne Kate F.
Flores, Rowelyn P.
Miguel, Ma. Cecilia M.
Labutong, Shania