Lingayen Campus College of Education Teacher Education Specialization Courses 2nd Semester, AY. 2020-2021 Market Integration (Activity)
Name: Pamela Dorothy L. Castro Date: March 5, 2021
Year/Course/Section: I-BSE ENGLISH Score:
Name of Corporation: Nestlé
Date of Establishment: 1866 Type of Industry: Food Processing (Food and Beverage Company) Location of Branches (Countries): 187 (Philippines, Switzerland, the United States of America, Europe, Africa and many more) Number of employees (estimate): around 339,000 Brief Description about the company: Begins in 1866, with the foundation of the Anglo-Swiss Condensed Milk Company. Henri Nestlé develops a breakthrough infant food in 1867, and in 1905 the company he founded merges with Anglo-Swiss, to form what is now known as the Nestlé Group. During this period cities grow and railways and steamships bring down commodity costs, spurring international trade in consumer goods.
Name of Corporation: Apple, Inc.
Date of Establishment: April 1, 1976 Type of Industry: Computer hardware, Computer software, Consumer electronics, Cloud computing, Digital distribution, Fabless silicon design, Semiconductors, Media, Retail, Financial technology, Artificial intelligence Location of Branches (Countries): 510 stores spanning 25 countries and regions ( Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Macao, Mexico, the Netherlands, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, the United States of America and many more) Number of employees (estimate): 147, 000 Brief Description about the company: Apple Inc. is an American multinational technology company headquartered in Cupertino, California. It designs, develops and sells consumer electronics, computer software and online services. Apple was found by Steve Jobs, Steve Woznaik and Ronald Wayne in April 1976 to develop and sell Wozniak’s Apple I personal computer.
Name of Corporation: Coca-cola
Date of Establishment: January 29, 1892 Type of Industry: Beverage Location of Branches (Countries): Over 200 countries in the world (sold in all countries except Cuba and North Korea) Number of employees (estimate): 80, 300 Brief Description about the company: Coca Cola or Coke is a carbonated soft drink manufactured by The Coca Cola Company. It was invented in the 19th century by John Stith Pemberton. The drink’s name refers to two of its original ingredients coca leaves and kola nuts. The current formula of Coca-Cola remains trade secret. It is one of the highest earning multinational company.
Name of Corporation: Nike
Date of Establishment: January 25, 1964 Type of Industry: Apparel Accessories Sports Equipment Location of Branches (Countries): 170 countries (Asia, United States of America, Turkey, Spain, Poland, United Kingdom, and many more) Number of employees (estimate): 75, 400 Brief Description about the company: Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of their products. The company was found on 25 January 1964 by Bill Bowerman and Phil Knight. Initially, it was named as Blue Ribbon Sports and officially became Nike,Inc. on 30 May 1971.
Name of Corporation: Lotte
Date of Establishment: March 24, 1967 Type of Industry: Conglomerate Location of Branches (Countries): South Korea, Japan, China, Thailand, Malaysia, Indonesia, Vietnam, India, United States, United Kingdom, Kazakhstan, Russia, Philippines, Myanmar, Pakistan and Poland (Lotte bought Poland's largest candy company Wedel from Kraft Foods in June 2010), Australia and New Zealand Number of employees (estimate): 60,000 Brief Description about the company: Lotte Corporation is a South Korean multinational conglomerate. It was established by Korean businessman Shin Kyuk-ho in Tokyo. It eventually grew to become South Korea’s 5th largest business conglomerate. Lotte company deals in candy manufacturing, beverages, hotels, fast food, retail, , financial services, industrial chemicals, IT, entertainment.