Recommendations

As Walton is one of the reputed company in Bangladesh, there are very little to recommend
about there product or services.

1) Quality of the product should be high with attractive features.

2) Need to research target market and customer satisfactions.

3) Price should be affordable and competitive.

4) Distribution channels should be recognized.

5) Need to run customer review system of every product of Walton.

6) Promotional activities should focus on brand equity and image and it should have association
with lifestyles of local people.

7) Highly skilled sales force with managerial experience is required to do quality control.

8) After sale service and Warranty and guarantee card should be provided.

9) Free Delivery & installation.

10) Free Maintenance of product.

11) Quick service.

12) Good Behavior with customer.

13) Show room environment should be improve.

14) Discounts system should be continue.

15) Timely delivery the product to the customer

16) providing home service as well as service from show rooms without any delay.

17) The company after sales services facilities should be prompt and with care.

18) Increase customer service centre.

19) The companies should refrigerator iron effective moisture, but copper protective from
moisture.
20) The company should maintain their quality and also develop technology AC  product.

21) The company should take steps to minimize the cost of flat TV.

22) Distribute the brochures to the customer by going door to door

23) Give their advertisement on the TV, Newspaper ,Billboard & social media.

24) Participate in DITF (Dhaka International Trade Fair ) every year.

25) Sometimes give mobile phones while purchasing their product.

26) Arrange many fair in different time period

27) Conserve good relationship with all the people around.

28) Need to Improve their mobile phones features & Design compare with established brand ( i.e;
Apple,Lenovo,LG,Samsung,Xiomi etc).

29) Need to improve their motorcycle’s engine quality, Design, color compare with top brand(i,e;
Harley-Davidson, Yamaha, Honda, Suzuki etc) in the world.

30) CSR activities need improve .

31) For Establish a global Brand need some work….

 Make sure you have a market.

 Make sure you can deliver.

 Re-examine your business and/or product names.

 Give your logo another look.

 Understand packaging requirements.

 Register trademarks and domain names.