Professional Documents
Culture Documents
Week No. 5
LEARNING ACTIVITY SHEETS
IV. Procedures:
INTRODUCTION
You must have a deep knowledge of your product and the products of your
competitor entrepreneurs so that you will always strive to be different and unique.
People tend to get bored or not interested in buying the same products without
innovations. You must know the strengths and weaknesses of your products. You must
know the different marketing strategies to sell your products.
UNLOCKING OF DIFFICULTIES
Marketing - is the study and management of exchange relationship. It is the business
process of identifying, anticipating and satisfying customer needs and wants. Because
marketing is used to attract customers.
Social Marketing – seeks to develop and integrate marketing concepts with other
approach to social change.
Direct Marketing – the business of selling products or services directly to the public.
Word of Mouth Marketing – differ from naturally occurring word of mouth, in chat it is
actively influenced or encourage by organization.
PACKAGING LABELLING
- is the science, art and - Is a part of branding and
technology of enclosing or enables product
protecting products for identification.
distribution, storage, sale and - It is a printed information
use. that is bonded to the
- Refers to the process of product for recognition and
designing, evaluating and provides detailed
producing packages. information about the
- Can be described as product
coordinated system of preparing
goods for transport, warehousing,
logistics, sale, and end use.
PACKAGING MATERIALS LABELLING MATERIALS
ENGAGEMENT
A. MATCHING TYPE. Identify the packaging material used in the following household
linen. Match column A to column B.
A B
1. a. sinamay
b. box
c. glass
d. plastic
2.
3.
B. IDENTIFICATION. Name that logo. Identify the logos of different online selling.
Match column A to column B
A B
1. a. Shopee
4.
.. b. Olyx.com
c. Lazada
2. 5. d. Ayosdito.com
e. facebook
3.
ASSIMILATION