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Marketing objectives

To achieve compatibility with international voluntary


standards on environmental management systems. and to
build mutual trust with consumers, governmental authorities
and business partners we ensure continuous improvement of
Jack sandwiches environmental performance.and also we
look for the Conservation of natural resources and
minimization of waste.
We had targeted the mass market of India and other countries
with no premium offerings and worked on providing the best
quality products at affordable prices. So we formulates its
pricing policy on the low-cost price strategy which has
attracted a lot of customers in the past and it continues to do
so. Our mission is to continually raise the bar of the customer
experience by using through internet and technology.
our main objective is to retain its faithful customers while also
building new relationships with future customers. we hope
that by keeping customers happy, they will continue to use
our products for all their daily needs.
While the objectives are a key piece of the marketing plan. In
order for our goals to be realistic, we have to understand
several other elements of our brand first. Therefore, before
defining the objectives of our marketing plan, we should:
 Determine our brand’s mission. For a company to
succeed, everyone should be working towards a greater
goal. Therefore, the marketing plan must line up with the
company’s mission statement.
 Conduct a situation analysis of the company,
including both internal and external factors. External
factors include our general industry climate and the
market. The internal factors refer to our own company,
including our resources and staff. This is also a good
time to conduct a SWOT analysis. 
 Analyse our competition. What are the main brands that
compete with and how are they perceived in the market?
What is their budget and the volume of business they
handle, the price of their products or services, their sales
process, customer acquisition, etc.
 Reach the right audience. we had a deep understanding
of how consumers engage with our products and brands
as they discover, research, and purchase online, so we
can help to reach the audiences that's most relevant to our
business.
 ·Uncover insights. We provide performance reporting
before and after campaigns to help to understand what’s
driving results; use these insights to help create
additional value for our business.
Pulled pork or like a pulled meat muscle alternative meat
market with their jack fruit based pulled pork substitute it was
very much a vegan skeptic, behind the meat substitute made
entirely from jack fruit, oil and salt which it calls “whole
plan” meat this is unlike other products that may contain
processed ingredients and preservatives .amid growing
demand for meat alternatives the business produces
sustainable minimally processed meat substitutes designed
specifically for Asian cuisines we saw a huge need to identify
products that had more local applications pork is the number
one meat that’s consumed in this region and that’s where we
didn’t see a lot of products really addressing a need half of the
world’s pork is produced and consumed in Asia with most of
that demand coming from China set to work finding an
environmentally friendly alternative a pork substitute made of
jack fruit
That is due in part to the complexity of processing and
cooking it meat like product that’s simple for chefs and
consumers to create something that chefs can take and create
amazing dishes with Comes as demand for more ethical and
sustainable food grows across Asia and beyond Even before
the pandemic the alternative meat market was estimated to hit
$140 Billion. Demand for meat substitutes is increasing in
Asia as awareness of food safety and nutrition grows Demand
for Plant based meat is sky rocketing. we are focusing on very
convenience focused very iconic ready to cook products
starting with frozen dim sum so frozen dump Lings, frozen
bao

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