House of Quality

Fares Abotaleb
Nawaf Mohammed
Mohammed Aifan
Abdulmajed Dhafer
Tareq Ziyad
Introduction

 House of Quality refers to a well-known

process for product development that
is inspired by customer desires for
product or process development and
anchored by the capabilities and
resources of the organization seeking
to meet those desires.
Definition

 The customers asked for a new phone

competitor to strong companies.
Voice of the customer

Size 2 9.76
 The first part in the house of quality
is the voice of the customer which Modern 4.5 21.95

is important because the product Cheap 2.5 12.20

will made for them and for their
Usability 4 19.51
requirements. Here there is a six
requirements about the phone and Maintainability 3 14.63
the importance ratio:
Reliable 4.5 21.95

Total 20.5 100.00

Relationship Matrix
expected
weight CPU dimintion camera glass
life

 Relationship between size 9 1 3 9 3 3

weight and the other modern 3 3 0 9 9 9

customer requirements
cheap 1 9 9 1 3 3
takes the lowest
percentage. So, it is taking usability 9 0 9 9 0 3

the less interested. maintainability 0 9 3 1 3 9

 Glass takes the highest reliable 3 9 9 3 9 9

percentage. So, it will take
total 407.32 514.63 556.10 553.66 504.88 651.22
the most interested.
12.78 16.14 17.44 17.37 15.84 20.43
 Relationship Matrix
expected
weight CPU dimintion camera glass
life

CPU and diminution Camera is not as size 9 1 3 9 3 3

take very close important as CPU,
modern 3 3 0 9 9 9
percentage. So, the diminution and glass.
company must take it But some costumer cheap 1 9 9 1 3 3
into the consideration. interested by camera.
usability 9 0 9 9 0 3

maintainability 0 9 3 1 3 9

reliable 3 9 9 3 9 9

Finally, the companies total 407.32 514.63 556.10 553.66 504.88 651.22
should focus on glass
then the diminution, 12.78 16.14 17.44 17.37 15.84 20.43
CPU, expected life and
Camera at last weight.
Interrelationship

Strong relationship between:

 Expected life with CPU
 Diminution with Glass

Medium relationship between:

o Weight with CPU
o Weight with Diminution
o Weight with Glass
o Expected life with Glass L U U U U U
o CPU with Camera
o Diminution with Camera Weight Expected life CPU Diminution Camera Glass

Week relationship between:

o Weight with Camera
o Camera with Glass
Competitive Evaluation

us iPhone Note Mate

There are 3
The information size 5 5 5 5
major
has token from
competitive
costumer
phones(Apple, modern 4 5 4 4.5
feedback and
Samsung and
ask the people.
Huawei) cheap 3 1 2 4

usability 4 4.5 4 2.5

Maintainability 3 3 3 4

Size will be as reliable

Modern will 3 4 4 3.5
the
be as note
competition
phones. total 22 22.5 22 23.5
phones.
Competitive Evaluation

us iPhone Note Mate

 The cheap of the phone is not as cheap
as Mate, and it is not as expensive as
iPhone size 5 5 5 5

 Android system makes the phone usefully modern 4 5 4 4.5

 Maintenance of phones is expensive cheap 3 1 2 4

 Reliable for apple and Samsung are

usability 4 4.5 4 2.5
better than in Huawei and expected
phone Maintainability 3 3 3 4

reliable 3 4 4 3.5

total 22 22.5 22 23.5

Recommendation

 First you we must know what the weakness about another companies products and try to
improve it in our products.
 As we can see in the House of quality table we will figure out that we need to focus on the
quality of the glass because there is a strong relationship with other requirements.
 The competition with other companies will be strong, therefore our success rate will be
high.
Conclusion

 The House of Quality is a systematic way to obtain and present information. Its shorter
product development benefit will also significantly reduce startup costs. It also helps
reduce engineering changes and spend a lot of time in the design process. And makes a
teamwork environment. And helps to make a consensual decision.
THANK YOU FOR LISTENING,
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