Face-to-Face

Communication
 Face-to-Face Communication
Refers to the interaction between two or
more people where everyone is in direct
contact with each other. It is also known
as personal communication because
people through this type of
communication process can send and
receive key information one-on-one.
Benefits of Face-to-Face Communication
1. Easier to convince people
When you’re conversing with someone who disagrees with you,
communication over text or email can be burdensome and
ineffective. You may not have their full attention, or they may just
be skimming over the words you’ve written.

2. Stronger Connections
Trust isn’t built over a text message. A colleague or client who
never sees your face is not likely to feel the same connection to
you as someone whose hand you shake on a regular basis.
Benefits of Face-to-Face Communication
3. Quicker and more effective.
Whether we’re talking with our own team or communicating with
a client or investor, email can cause more problems than it
solves. Problem-solving is done better face-to-face.

4. More team participation.

Getting your team all in one room can be a hassle, but it’s worth
it. People are more engaged and more collaborative in face-to-
face settings. This seems especially true for millennials, the
generation most known for being tech-reliant.
Benefits of Face-to-Face Communication
5. Better non-verbal understanding.
It’s not just about talking. There’s another important dimension of
communication: body language. Non-verbal cues can tell you a
lot about a person, and that’s information that you can’t get over
email, over the phone, or even over video chat.
Mehrabian Model of
Communication
In the 1970s, Prof. Albert Mehrabian of the University of
California in Los Angeles came up with the
pathbreaking Mehrabian model to characterize human
communication. His studies suggested that as human
beings, we overwhelmingly deduce our impressions and
feelings about a speaker based on their body language
and tone of voice, rather than the content of their
speech.
Here's the overly-simplistic interpretation
• 7% of meaning in the words that are spoken.
• 38% of meaning is paralinguistic (the way
that the words are said).
• 55% of meaning is in facial expression