KLU DESIGN THINKING FOR INNOVATION

Focused Group Interview Protocol

Project: What can be designed to increase the start-ups by graduating Indian

students to 4 folds
Assignment: Conduct focused group interview with at least 5 citizens of by
asking open ended questions (What, why/How etc) and list the insights as per
the format below
INTERVIEW PROTOCOL

I need to know Questions I will ask Insights I hope to gain

(thoughts, feelings, actions) (open questions)

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 GROUP INTERVIEW REPORT
(Examples are given. Erase them and fill with your group’s information.)

Group Member Questions Asked Insights gained (NOT THEIR ANSWERS)

Abhishek Verma Which party do you vote for? Citizens are not very open about their
political preferences
Srinivasan P., How do you feel about the Some citizens are sad that the capital is
Venkatesh Raman plans for a new capital? being relocated from Hyderabad.

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