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3.

Whether Vincent Tan rejects or accepts SPH's offer of SGD 60 million, there


are numerous benefits and drawbacks. However, if I were Tan, I would
take SPH's offer of SGD 60 million. Because when SPH gets SGCM, there are far
more benefits than drawbacks. Expansion into automobile rentals, car loans, car
exports, and even special car auction events are all possibilities that can be
explored both locally and internationally. Since SGCM's automotive listings have
consistently above 10,000 since 2008, it would be excellent to expand the market
beyond Singapore, and they can only do it quickly if they have ties or access
to SPH's marketplace.
 
Furthermore, as more competitors enter the vehicle advertisement business, it is
becoming increasingly harder to ward them off. It would be much easier to defeat
those competitors by partnering with one of them, SPH. Because JobsDB is one
of their primary investors, the founders can also block it from cashing out its
stake. Above all, I believe it would be worthwhile to accept SPH's offer if they
pursue the goal of allowing SGCM to exist as a distinct firm with managerial
autonomy and serve its own user markets. That is why, despite the disadvantages,
I pondered accepting SPH'soffer.

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