BUSINESS PLAN

i. Executive Summary
 The DRP IT Solutions envisions to become the leading supplier of IT supplies in the
whole of Region 1. The region is now booming in terms of technological advances
and to cope up with the demand and the advancement of technology, the
company’s primary goal is to supply it with utmost efficiency. The market of IT
supplies in the region is so narrow where I saw an opportunity to be the best player
in the market that supplies not only quality IT supplies but also affordable and
commendable that will eventually branch out and will provide services outside the
region. The DRP It Solutions’ target market will be the Local Government Units and
the private sectors that also wants a reliable and competitive provider of the things
they’ll be needed for their technological advances.
ii. Company Profile
 Personal Details
Name of the Owner: Deanylle Ruanxien J. Pascua
Address: Santiago, Bauang, La Union
 Overview of the Business
 As a consumer of gadgets and other IT products, I want a store or an outlet of
these products to have everything a consumer that wants and needs. From
there, I envisioned the DRP IT Solutions Shops where everyone from a regular
consumer to a company or an institution that wanted to furthermore advance
their technological capabilities to be serviced by a company that have all their
needs.
 VISION: TO PROVIDE CONSUMERS, COMPANIES AND INSTUTIONS THEIR IT NEEDS.
 VALUES: TO BE OPEN, FAIR AND HONEST IN ALL OF THE SOLUTIONS WE WILL
RENDERING TO OUR CLIENTS.
 VISION: TO HAVE A POSITIVE IMPACT IN THE TECHNOLOGICAL ADVANCES OF EVERY
CLIENTS WE WILL BE SERVICING.
iii. MARKETING PLAN
 TARGET MARKET: The target market would be the Regular IT Products Consumers, Small
and Medium Enterprises (SMEs), Local Government Units, Large Companies who have
branches here in the Region, Banks, Schools, etc.
 Product/Service Strategy: There would be Products for Software and Hardware. The
software that would be available in all of the stores are the Operating Systems,
Antiviruses, Premium Games and All Office Productivity Software. The Hardware that
would be available would start from all computer peripherals varies from economy class
to high end units. Services would be for Prebuilding computers and workstations,
repairs and after-sales services.
 Price Strategy: The software prices may vary but they’re ranging from P2,000 to P5,000.
The Hardware prices varies at P2000 to P90,000. Services may vary depends on what
software and hardware used or replace then adds P250.00 for professional fee.
 Distribution Strategy: The company will be putting up kiosk and services centers across
the region. It will be on malls or to locations where target market are visible.
  Competitive Advantage: The main advantage of the Company’s marketing plan is the
pricing of then products and services to be rendered. The prices will match on the Retail
Pricing and will not go beyond that that makes the target markets satisfied with the
services and products that they will be purchasing/availing.
iv. PRODUCTION PLAN
1. OUTSOURCING THE MATERIALS NEEDED
a. The materials will be directly from the manufacturer overseas (Nvidia, AMD,
Intel, Microsoft, Adobe, etc.).
ADVANTAGE: There would be a link between the company to the
manufacturer that makes it easy to purchase supplies on-demand and will
have technical support from their products in case of a product purchased
from the manufacturer is faulty.
2. USING WEBSITE AND PAGES AS CUSTOMERS’ INQUIRY AND PURCHASING
a. By putting up website and pages on Facebook and other social networking
sites, clients will have the knowledge of the products that are available in
our stocks.
b. There will also be add to cart features where clients can order the products
from our stocks.
3. REPAIRS AND PC BUILDING
a. PC Building – it is where the solutions are being rendered. The company will
build a PC for the client based on the needs that needed to fulfill. IT
Professionals employed on the company can render their advice to the
clients in order for them to satisfy their need.
b. REPAIRS – IT Professionals in the company will repair the client’s damaged
system by bringing their system in the service centers.
v. Key strategy
 By using social networking sites and local media to promote the products and services
rendered in our company.
vi. Waste Disposal
 E-waste that will be produced will automatically transported to the local Materials
Recovery Facilities
vii. Social Impact
 The whole of Region I will have the sense of fulfillment in terms of Technological
Advancements. Many investors will come to invest in the region because we are open to
advances and innovations.
 viii. FINANCIAL PLAN

Financial Plan for Three Years

₱90,000,000.00
₱80,000,000.00
₱70,000,000.00
₱60,000,000.00
₱50,000,000.00
₱40,000,000.00
₱30,000,000.00
₱20,000,000.00
₱10,000,000.00
₱0.00
REVENUE EXPENSES AND NET PROFIT NET LOSS
COSTS

2021 2022 2023

Expenses: FOR THE FIRST YEAR IS P50,000,000. It will be used to purchase parts, lease for the stores and
for purchasing of vans and cars used for transportation.

5-Day FINANCIAL PLAN

DAY EXPENSES SALES

1 P120,000 P200,000
2 P102,000 P220,000

3 P175,000 P310,000

4 P120,000 P135,000

5 P106,000 P145,000
ix. ORGANIZATIONAL PLAN
STORE 1
BRANCH MANAGER: Juan P. De Guzman
IT Professional: John D. Paragas
IT Professional: Jun R. Cruz
Cashier/Clerk: Juana K. Aduan

STORE 2
BRANCH MANAGER: Kassie O. Role
IT Professional: Kentavious R. Regata
IT Professional: Catty O. Reyes
Cashier/Clerk: Catherine O. Perez

SERVICE CENTER 1
Supervisor: Marjorie O. Valdez
IT Professional: Donavan C. Mitchel
IT Professional: Adonis A. Aduan
Quality Assurance Officer: Eunice K. Padayao

SERVICE CENTER 2
Supervisor: Rick C. Biares
IT Professional: Florie A. Mendoza
IT Technician: Silvia C. Padayao
Quality Assurance Officer: Benedicto A. Manzano

ADMINISTRATION
OWNER: Deanylle Ruanxien J. Pascua
SECRETARY/BOOK KEEPER: Mark Greg D. Nisperos
AREA MANAGERS: Darriane F. Abuan
Evah D. Rillera
MARKETING DIRECTOR: Chatadel E. Runas
SOCIAL MEDIA MANAGER: Kryz Jessie G. Baladad

x. Responsibility Matrix
1. Owner – The owner takes good care of everything. It has the eye and the ear on the
production down to delivery.
2. Secretary/Bookkeeper – He/she have all the financial books, minutes of every meeting
and secures and the papers in SEC, BIR, etc.
3. Area Managers – These managers check all of the stores and service centers in technical
and administrative support.
4. Marketing Director – he/she are the one to make a marketing strategy that will be
subject for improvisation for a desirable outcome.
5. Social Media Manager – the Social Media Manager is in-charge of all Social Media
accounts and the company’s website.
6. Branch Manager – It supervises the branch. It also provides administrative and technical
support to his/her constituents.
7. IT Specialist – Provides solutions, tips and advices to clients and attends to it.
8. IT Technician – A well-trained professional who handles most of the hardware and
software repairs.
9. Quality Assurance Officer - the Quality Assurance Officer checks the finished products if
it is ready to be sent to the clients.
10. Cashier/Clerk – Receives payments, Logging all the sales and deposits them to the vault
or to the bank.