KAARIN M.

OLSEN

PROFESSIONAL EXPERIENCE

Manager, Social Media and External Communications

SimplyFun, LLC Bellevue, WA 1/11-
present
A direct sales company focusing on educational board games. http://www.simplyfun.com
 Write content for the company’s three different blogs, http://blogs.simplyfun.com.
 Interact with customers on the company’s social media outlets, facebook and twitter. Create fresh
content and contests to drive internet traffic to the company’s social media sites.
 Create the messaging and layout for advertisements and press kits for various national
publications.
 Maintain national relationship with Mothers of Preschoolers and National Association of Gifted
Children through advertisements, speaking engagements, and representing the company at their
national events.
 Train consultants from across the country through a weekly blog, “Internet Marketing Tip of the
Week.”
 Create content and use HTML to develop the monthly “Let’s Play” promotional newsletter.

P.R./Marketing Intern
SimplyFun, LLC Bellevue, WA 3/10-
1/11
A direct sales company focusing on educational board games. http://www.simplyfun.com
 Wrote various articles for the company’s three different blogs, http://blogs.simplyfun.com.
 Rewrote the company’s marketing policies and procedures to be up to date with today’s technology.
 Wrote content for various marketing projects, including the revamping of SimplyFun’s website.
 Identified new advertising outlets for the company.
 Wrote press releases to announce the release of multiple new products.
 Wrote scripts, planned schedules and assisted event planner with menus for the company’s three day
convention that is attended by over 100 consultants.

Design Intern
Kelley Moore Creative Media Seattle, WA 9/09-12/09
A lifestyle company focused on event planning and interior design. http://www.kelleylmoore.com/
 Researched content and gathered product for Kelley Moore’s 5-minute lifestyle segments on NBC King
5’s morning news show.
 Created various do-it-yourself arts and crafts projects that were displayed on the company website.
 Wrote design articles for the company’s “Idea Lounge” blog, http://kelleylmoore.net/idea-lounge.

Sales
Nordstrom Lynnwood, WA 7/05-9/09
 Worked with customers of all ages in three different departments of the store during Nordstrom’s yearly
Anniversary Sale and the Half-Yearly Sale.
 Learned basic customer service skills and the retail commission sales program.
 Certified Fit Specialist

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 SKILLS/QUALIFICATIONS

Social Media, WordPress, HTML, Web 2.0, Adobe Photoshop, Microsoft Office

ACTIVITIES/ACHIEVEMENTS

LEADERSHIP

Executive Board Personnel Chair Chi Omega Sorority 2010

 Ensured chapter members maintain good standing through meetings with members, chapter
president, and the personnel chair adviser.
 Took disciplinary action with members when necessary.
 Represented collegiate chapter at national convention.

Executive Board Secretary Chi Omega Sorority 2009

 Led 12 Cabinet Directors through the sorority event planning process and assisted them with
various products.
 Maintained chapter records and recorded minutes at weekly meetings.

Director of Career and Personal Development Chi Omega Sorority 2008

 Planned various events for chapter members including a resume workshop and a voter registration
night.
 Registered the entire chapter to vote in the 2008 presidential election.

VOLUNTEER

Marketing Volunteer Mojiva 4/11-

present
 Research mobile marketing industry news to be displayed in the weekly internal communication
newsletter sent to all employees.
 Research and outline calendar for employees of up-and-coming mobile advertising company,
which displays marketing events and sponsor opportunities.

Contributing Blogger Restauranteers 2/11-

present
 Write various articles for the internet start-up company blog on food trends and news,
http://www.restauranteers.com/.

Press Room Volunteer Northwest Flower and Garden Show 2/11

 Directed Seattle-area media around the event and answered questions regarding the show in the
annual convention’s press room.

Association of Women in Communication 2/10-present

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 AWARDS

Dean’s List University of Washington 2009, 2010

EDUCATION

Bachelor of Arts, Communication and Sociology

University of Washington, Seattle, WA
June 2011

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