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Hi everyone, I'm Hai Ha, from a startup company in educational technology.

My
greatest passion is to help other people study smarter not harder.

I have a younger sister. She is currently a student in grade 12, preparing for the
National High School Exam /University Entrance exam

She is not so smart, so it took her quite a long time to understand what the teachers say.
Also, some exercises she does not understand but did not know anyone to ask.

I'm her sister, I really want to help her, but I have already forgotten almost all the
knowledge in high school

From that reality, I came up with an idea.


How about building up an application which can group the students to help and
motivate each other in studying.

You can choose to study with the one who has the similar condition, problems or
someone who are very good at, or the master in solving that problem.

Therefore, both of you can have a better understanding of the knowledge, dig deeper
into the matter and also gradually make progress.

Have you ever had the thought that somehow, the knowledge given by your friends or
your classmates is easier to understand than what the teachers had taught you?
And I am confident that this app will be a worth investing project.
You need record an elevator pitch with format (90 second maximum). The elevator
pitch should be based upon the idea that you may like to pursue in your feasibility
analysis. Present as you would be presenting to potential investors. Not-for-profit ideas
and those with a social/sustainability component are welcome.

Step #1: Identify WHO YOU ARE and WHO YOU HELP.
Start with a simple statement that quickly grabs the attention of the other person and
pitches their interest.
Here’s an example of how I would start my own elevator pitch.
“I am a career and business strategy coach. Helping working professionals
find a career that brings true happiness and fulfillment.”
I help X achieve Y by doing Z.
X: your audience, your prospects, people you are speaking to,
Y: value that you bring
Z: how exactly do you provide that value
An example of using this formula would be,
I help offline brick and mortar stores create massive new revenue streams by selling
their products online, using paid advertising.

Step #2: Identify your WHY


To keep the other person engaged, mention why you do what you do. This will help you
better explain your purpose and better clarify your passion and commitment to what you
do. This will also be one of the reasons why the person you are talking to takes action in
the end.
So, here’s how I would explain this in my elevator pitch:
“One of my greatest passions is to provide award-winning career guidance to
business professionals that want to learn top-notch job search strategies,
LinkedIn tactics, interview prep skills, and career transition approaches.”
Tell a story: start with a problem
One of my clients was just like you, he had an action sport shops, retail store and his
store was located in a prime location with a ton of foot traffic. And for years, people
would walk by everyday, because it's a high traffic area and walk into a store and
purchase products. And for years he was absolutely killing it. However, when a mall
opened up across town, where the less people started to walk around this area, meaning
less foot traffic, less sales.
Talk about a solution: How am I going to fix this problem
The value: But by taking his business online and advertising his products on different
platforms from Facebook, Instagram, YouTube and Google, suddenly he had multiple
massive streams of revenue coming in from different directions.

Step #3: Explain what makes you unique.


After you’ve explained who you are, who you help, and why you help them, you then
want to talk about: what makes you so special? What makes you different. An easy way
to do this is to mention your greatest accomplishments. What are some of the largest
problems you’ve solved or major contributions you’ve made? This will help keep the
momentum going and will give you credibility.
So here’s how I can explain this in my elevator pitch:
“In addition to career strategy, I help my clients explore options for starting and
growing a new business. I provide actionable advice to those that are striving to become
entrepreneurs.”

Step #4: Include a call to action.


Your goal at the end of the conversation should be to get the other person to take some
type of action. This can be something like an exchange of business cards, or a request to
connect on LinkedIn, or, better yet, a follow-up meeting. One of my favorite ways to get
the other person to take action is by asking them a simple question.
For example, I might say something like: Is entrepreneurship something you’ve
considered before?
This will be the start of a new relationship and hopefully lead you to your end goal.

Step #5:Practice and revise.


One of the best things you can do is to practice your elevator pitch out loud. Say it to
your family members, to friends, even colleagues and coworkers. And don’t be afraid to
change it. Your elevator pitch will go through different iterations and will change over
time, depending on your recent accomplishments or the problems you’ve solved. And
remember, you don’t want to ramble when it comes to your elevator pitch. You want to
practice saying it within 30 seconds or less.
Now to make sure you get it right when it comes to your elevator pitch, follow this
simple formula:
I am a [list what you are], helping [list who you help].
One of my greatest passions is [list one of your passions here].
I’ve been fortunate to [list some of the biggest problems you’ve solved or
some of your greatest accomplishments].
Have you ever [list the question you have to get them to take action in the
end].

ELEVATOR SPEECH (200 points)

1. Team pitch is presented in clear,


concise, and logical form;
Presenters conveyed confidence,
Excellent Good Adequate Fair Poor
enthusiasm, professionalism and
stayed within the ninety second
time frame (40 pts)
2. Elevator pitch is creative,
energetic, and delivered a Excellent Good Adequate Fair Poor
memorable message (40 pts)
3. Product or service concept and the
benefits customers would receive
Excellent Good Adequate Fair Poor
are clear and
compelling (40 pts)
4. Market opportunity and potential
returns are clear and compelling Excellent Good Adequate Fair Poor
(40 pts)
5. Idea is believable, and I would like
Excellent Good Adequate Fair Poor
to hear the plan tomorrow (40 pts)

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