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Jakarta, ID | (62) 82122293124 | chandraasmaraniysrn@gmail.

com
Chandra Asmarani Y LinkedIn: http://www.linkedin.com/in/chandraasmarani
SUMMARY

PROFESSIONAL EXPERIENCE

Nine Typical Coffee and Eatery Semarang, ID


Marketing Communication and Public Relations Aug 2021 – Nov 2021
 Planning a strategic marketing by analizing market trends and customer behavior using company
database, and customer survey.
 Working collectively with 1 – 2 Influencer every week for promotions marketing campaign and
brand awarness with increase revenue up to 31 %.
 Planning a momentum event and weekly event with an increase in the number of customer visit
and revenue up to 110% of the daily average.
 Planning and creating content for social media Instagram ( Ig Stories, Feeds, and Reels ), until
10 content / week.
 Make a simple desain with Canva for marketing campaign strategy.
 Monitoring and operating social media to effectively customer relations and increase social media
engagement.

PT. Ruang Raya Indonesia


Yogyakarta, ID
( Ruangguru )
Outbond Educations Consultant Jun 2021 – Aug 2021
 Manage up to 1000 database of prospective customer contained in CRM / week.
 Follow up for Ruangguru applications user to make a purchase of a study package in the
Ruangguru application.
 Offered up to 150 customer number of customer through telesales personalized product offering
experience as an effort to generable sales with 20% of them conferting into hot prospect
customer.

UNDERGRADUATE EDUCATION

Muhammadiyah University of Yogyakarta Yogyakarta, ID


Bachelor of Communication Science (S.I.Kom), Public Relations Aug 2016 – Jan 2020
 Pass with GPA 3.62 / 4.00, completing 147 credits with predicate very satisfactory.
 91% exam passing rate ( above A- ).
 Active in organizations and committee activities.

AWARDS & LEADERSHIP

Maybank Go Ahead. Challenge: International Case Competition Kuala Lumpur, MY


CEO of the Team, 2 Place & Top 3 Overall Proposed Idea
nd
Sep – Aug 2018
 Selected as one of the 60 Global Finalists competing with more than 40,000 applicants.
 Led the team to pitch to investors by leveraging in our product’s upsell potential, improve receptivity in
our marketing strategy, & defended a lawsuit against our company.
 Received the highest investment in the first round of cases due to comprehensive Market and Competitive
analysis & definite Return on Investment.
Harvard National & World Model United Nations Boston, MA
Head Delegate of Universitas Indonesia Official Delegation Jun 2017 – Feb 2019
 Led the group through intensive training, won the 2nd highest award in Harvard World MUN.
 Delegated tasks & initiated a formula for an automated sheet for our budgeting purposes, a more effective
funding allocation for individual expenses & net income.
 Managed to go fully funded (USD35,000+) to Boston, MA by pitching to corporate sponsors.

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