The S3 Organization Canvas is a tool for exploring new business models or product ideas, or for communicating existing ones.

Sections are numbered to indicate the suggested

S3 Organization Canvas order of moving through the canvas. For new business models or products, it’s a good idea to create several canvases, which each explore different tangents, and then integrate
the best ideas into a smaller set of canvases. Those can then be tested through pretotyping or other means of interacting with (potential) customers.
rev. 2021-05-15

1 2 3 4
Key Drivers Key Deliverables Customer Segment Unique Value Proposition

What is the one thing that makes your

organization unique?
What are the top three drivers your
Who will be your ideal customers?
organization responds to? What does your organization provide to Explain what will convince your
meet the key drivers? customers and your partners to
These should relate to the actors

Describe each driver in terms of
actor, needs and context. Actors can
be individuals or groups, inside or
S3
choose your organization over others.
mentioned in your key drivers.
Describe the top three deliverables
(products, services, experiences or

5
outside the organization, or the transformations).
organization itself.
Key Challenges

Early Adopters What are important constraints or risks

your organization is facing?

8 7
Key Partners Key Resources and Skills What part of your customer segment
Look to your key drivers, customer
can you use to find out fast whether or
segment and unique value
not your organization is able to deliver
What does your organization need to proposition to identify them.
Who can provide essential support, value?
sustain itself and create value for the
services or materials to your

6
customer?
organization? Channels
What skills do you need to create the
What might you outsource our buy? How does your organization deliver its value proposition to its
key deliverables?
customers? How do customers find out about your organization?

10 9
Key Metrics Key Values
Describe the culture of your collaboration, and how you will interact with
How will you measure effectiveness of your response to your key the rest of the world. List three guidelines for behavior and/or ethical
drivers? constraints you consider essential to the success of your organization.

11 12
Cost Structure Revenue Streams

What are fixed and running costs for your organization? How will you start and sustain your organization financially?

The S3 Organization Canvas by Bernhard Bockelbrink is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. More information on the S3 canvas series, and versions for printing the canvas in
This work is a derivative of the Business Model Canvas by Alexander Osterwalder and Strategyzer, and of the Lean Canvas by Ash Maurya. various formats can be found at http://s3canvas.sociocracy30.org
S3 Organization Canvas Name of the Organization Author(s) Date/Version
rev. 2021-05-15

Key Drivers Key Deliverables Customer Segment Unique Value Proposition

4
1 2 3

S3
Key Challenges

5
Early Adopters

Key Partners Key Resources and Skills

8 7 6
Channels

10 9
Key Metrics Key Values

11 12
Cost Structure Revenue Streams

The S3 Organization Canvas by Bernhard Bockelbrink is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. More information on the S3 canvas series, and versions for printing the canvas in
This work is a derivative of the Business Model Canvas by Alexander Osterwalder and Strategyzer, and of the Lean Canvas by Ash Maurya. various formats can be found at http://s3canvas.sociocracy30.org
S3 Organization Canvas Name of the Organization Author(s) Date/Version
rev. 2021-05-15

Key Drivers Key Deliverables Customer Segment Unique Value Proposition

4
Who will be your ideal customers? These should relate to
the actors mentioned in your key drivers.

1 2 3

S3
What is the one thing that makes your organization
unique? Explain what will convince your customers and
your partners to choose your organization over others.

Key Challenges

What are the top three drivers your organization responds
to? Describe each driver in terms of actor, needs and
context. Actors can be individuals or groups, inside or
outside the organization, or the organization itself.
5
What does your organization provide to meet the key
drivers? Describe the top three deliverables (products,
services, experiences or transformations). Early Adopters

Key Partners Key Resources and Skills

8 7
What part of your customer segment can you use to find What are important constraints or risks your organization
out fast whether or not your organization is able to is facing? Look to your key drivers, customer segment
deliver value? and unique value proposition to identify them.

6
Channels
What does your organization need to sustain itself and
Who can provide essential support, services or materials create value for the customer? What skills do you need to How does your organization deliver its value proposition to its customers? How do customers find out
to your organization? What might you outsource our buy? create the key deliverables? about your organization?

10 9
Key Metrics Key Values

Describe the culture of your collaboration, and how you will interact with the rest of the world. List three
How will you measure effectiveness of your response to your key drivers? guidelines for behavior and/or ethical constraints you consider essential to the success of your organization.

11 12
Cost Structure Revenue Streams

What are fixed and running costs for your organization? How will you start and sustain your organization financially?

The S3 Organization Canvas by Bernhard Bockelbrink is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. More information on the S3 canvas series, and versions for printing the canvas in
This work is a derivative of the Business Model Canvas by Alexander Osterwalder and Strategyzer, and of the Lean Canvas by Ash Maurya. various formats can be found at http://s3canvas.sociocracy30.org
rev. 2021-05-15
S3 Organization Canvas

1 2 Customer3
Unique
Value
4
Key Segment
Key Drivers Proposition
Deliverables

S3
Early Key 5
Adopters Challenges
8 Key 7Resources
Key

6
Partners
and Skills Channels

10 Key Metrics Key Values 9

11 Cost Structure Revenue Streams12
The S3 Organization Canvas by Bernhard Bockelbrink is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. More information on the S3 canvas series, and versions for printing the canvas in
This work is a derivative of the Business Model Canvas by Alexander Osterwalder and Strategyzer, and of the Lean Canvas by Ash Maurya. various formats can be found at http://s3canvas.sociocracy30.org