Audience profile

Image:

Gender: male and female

Age: 13-19 years
Currently: in studies
Job: unemployed/ part time
Social/ economic class: E and D
Is frequently online and either is going through the issues
presented/ knows someone who is or wants to help gain
acknowledgement
Experiences some sort of stress that is developing into
anxiety

Character audience profile

-male and female
- 13 to 19
- currently studying in secondary or university (could
have a part time job as well)
- she/he will either be very conscious about the approval
of their parents and peers, or suffer from an anxiety
disorder that has been developing from a young age and
growing as they go through school.
-he/she spends a lot of time on devices to keep up with
trends as they fear rejection