Professional Documents
Culture Documents
(Elective 4)
Prelims Exam
Question 1
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Trade fairs and exhibitions can influence or induce the prospects to buy the products.
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Question 2
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India ranks 9th in the world for overall services exports.
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Question 3
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Mark 1.00 out of 1.00
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International Marketing is an ideal situation as free trade is beneficial to all participating
countries.
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Question 4
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Warehousing is an important element of physical distribution.
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Question 5
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Marketing research refers to thes systematic gathering, recording and analysis of data about
problems relating to the marketing of goods and services.
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Question 6
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Publicity is news carried in the mass media about a firm and its products, policies, personnel
or actions.
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Question 7
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A trading bloc is a group of countries, which is formed for the purpose of economic, social
and cultural developments in the region.
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Question 8
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Export marketing is a systematic process of developing and distributing goods and services
in overseas markets.
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Question 9
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Seven nations in the Indian subcontinent region have joined hands to form the South Asian
Association for Regional Cooperation (SAARC) in 1985.
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Question 10
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Packaging desgin is the key to success in all spheres of life including export marketing.
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Question 11
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Acqusitions it involves purchasing another company already operating in a foregn country
market where the firm wants to enter.
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Question 12
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Export marketing requires the right marketing mix for the target markets.
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Question 13
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Agricultural and Allied Products this includes tea, coffee, tobacco, spices, sugar, raw cotton,
fruits, vegetable and pulse.
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Question 14
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Direct channel is used in exporting when a manufacturer market his product through
another firm which acts as the manufacturer's sale intermediary/ middleman.
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Question 15
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Channles of distribution are the marketing intermediaries through whom the product
reaches to the final user or consumer.
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Question 16
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India ranks 2nd in the world for computer and information services exports.
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Question 17
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International Marketing refer to a customs duty or a tax on products that move across
borders.
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Question 18
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Common Fisheries Policy main aims of this policy is improving the agricultural production
and to improve the position of the EU formers.
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Question 19
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Sales promotion is one popular and extensively use tool of product promotion in domestic
and foreign markets.
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Question 20
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The objectives research is to facilitate decision making in a number of marketing areas.
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