Professional Documents
Culture Documents
For the year ended September 26, 2020 and the nine months ended June 26, 2021
The Company designs, manufactures and markets smartphones, personal computers, tablets, wearables and
accessories, and sells a variety of related services.
Industry Outlook: Customers are Competitors: Apple’s competitors Future Strategy: Because the tech
primarily in the consumer, small and make products and services that are industry has rapid and constant
mid-sized business, education, highly competitive, and are technological advances, Apple’s
enterprise and government markets. ability to compete successfully
characterized by aggressive price
Apple sells its products and resells depends heavily upon its ability to
third-party products in most of its
competition, frequent introduction ensure a continual and timely flow
major markets directly to consumers, of new products and services, of competitive products, services and
small and mid-sized businesses, and continual improvement in product technologies to the marketplace. The
education, enterprise and government price and performance Company continues to develop new
customers through its retail and online characteristics, rapid adoption of technologies to enhance existing
stores and its direct sales force. Because technological advancements by products and services, and to expand
of the shift to at-home work due to competitors, and price sensitivity on the range of its offerings through
COVID-19, this industry’s future the part of consumers and research and development, licensing
earnings are protected from a downturn businesses. of intellectual property and
due to the fact that, more than ever, - Smartphones: Samsung acquisition of third-party businesses.
people need more personal computing - Computers: Dell
devices.
- Software: Microsoft
Balance Sheet information
Balance Sheet Analysis
Working Capital Current Assets - Current Liabilities $114,423 - $107,754 $6,669 $143,713 - $105,392 $38,321
Apple manages its business primarily on a geographic basis. The Company’s reportable
segments consist of the Americas, Europe, Greater China, Japan and Rest of Asia
Pacific
Americas includes both North and South
America. Europe includes European
countries, as well as India, the Middle East
and Africa. Greater China includes China
mainland, Hong Kong and Taiwan. Rest of
Asia Pacific includes Australia and those
Asian countries not included in the
Company’s other reportable segments.
Segment Information Cont.
From these calculations, it can be seen that Japan has the highest profitability percentage and the Americas has the lowest
one. This can be attributed to a variety of factors, but the most important one would be the way the Apple groups countries
together into their geographical segments. Japan’s segment is solely the Japanese market, but the Americas and the European
segments include other countries like Mexico and South America for the Americas, and the Middle East and India for
Europe. These additional countries have a wide range of incomes, politics, and socioeconomic status. The differences in these
attributes can increase or decrease the cost of good sold which has in impact on the operating profit percentage.
Cash Flow Information Apple Inc. Summary Cash Flow Statement
Before the call, July 25, 2021 After the call, July 27, 2021
● Threat of antitrust legislation from Congress ● Several segments achieved record revenues this
● Floods threatening Chinese Foxconn sites quarter
● Mac and iPad suffering from component supply ● iPhone 12 family experiencing strong adoption
shortages ● iPad and Mac limited by supply constraints
● Confident that services business will continue to ● 5G is still in early adoption, but may lead to
grow at a high-teens rate increased future demand in subsequent cycles
● How long can 20% growth last without new product ● Supply constraints will increase in the September
launches? quarter
Stock Price:
Day Before Earnings Release: $148.99
Day After Earnings Release: $144.98