DRYN Inc BUSINESS PLAN

Confidentiality Agreement

The undersigned reader of DRYN Inc. Business Plan hereby acknowledges that the information provided is
completely confidential. Therefore, the reader agrees not to disclose anything found in the business plan
without the express written consent of DRYN Inc.

It is also acknowledged by the reader that the information to be furnished in this business plan is in all aspects
confidential in nature, other than information that is in the public domain through other means, and that any
disclosure or use of the same by the reader may cause serious harm and or damage to DRYN Inc.

Upon request, this business plan document will be immediately returned to DRYN Inc.

This is a business plan. It does not imply an offer of any securities.

Applicable Law

This contract shall be governed by the laws of the United States of America.

__________________________________________________

Signature

__________________________________________________

Printed Name

DRYN Inc | Business Plan Page 2

 Overview

DRYN Inc., a UPS company, with an aim to be the world’s largest

franchisor of shipping, Packaging, Notary Service, Mailbox Service (PO
Box), Copy, and Printing. The business will be located in Sylmar as
there are no UPS sores in the city of Sylmar (San Fernando).

DRYN Inc. prioritizes the needs of its customers, and everything the
organization does is guided by its values and professional ethics. The
company will uphold the highest standards and ensure that the client's
requirements are satisfied precisely and completely.

The business plan outlines their business & marketing strategy

capitalizing on the latest trends and needs of the market.

DRYN Inc | Business Plan Page 3

 Table of Contents

Executive Summary ................................................................................................................. 6

Service Summary .................................................................................................................................... 7
Market Summary .................................................................................................................................... 7
Three-Year Objectives ............................................................................................................................. 8
Keys to Success ....................................................................................................................................... 8
Financing Summary ................................................................................................................................. 8

DRYN Inc. ................................................................................................................................ 9

San Fernando, California ............................................................................................................................... 9

Industry Overview ................................................................................................................. 10

Notary Services ..................................................................................................................................... 10
Market Size ........................................................................................................................................... 11
Market Needs: ...................................................................................................................................... 12
Market Trends: ..................................................................................................................................... 12
Market Segmentation: .......................................................................................................................... 12

Strategy & Implementation Summary ................................................................................... 13

Management Strategy........................................................................................................................... 13
Value Proposition ................................................................................................................................. 13
Marketing Strategy ............................................................................................................................... 13
Pricing Strategy ..................................................................................................................................... 13
Sales Strategy ....................................................................................................................................... 14
SWOT Analysis ...................................................................................................................................... 14
Strength: ..................................................................................................................................................... 14
Weakness: ................................................................................................................................................... 14
Opportunities: ............................................................................................................................................. 14
Threat:......................................................................................................................................................... 14

Competitive Comparison ....................................................................................................... 15

Competitive Advantages ....................................................................................................................... 16
Services ....................................................................................................................................................... 16
Staff ............................................................................................................................................................. 16

Marketing Plan ...................................................................................................................... 17

Developing the website,........................................................................................................................ 17
Google Search Engine Optimization, ...................................................................................................... 17
Google LSAs .......................................................................................................................................... 17

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 Google CPC Ads ..................................................................................................................................... 17
Social Media ......................................................................................................................................... 17
TV Commercials .................................................................................................................................... 17

Financial Forecasts ................................................................................................................ 18

Use of Funds ......................................................................................................................................... 18
Assumptions: ........................................................................................................................................ 18
Financial Highlights ............................................................................................................................... 19
Financial Indicators ............................................................................................................................... 20
Revenue Forecast .................................................................................................................................. 21
Projected Profit and Loss ....................................................................................................................... 22
Projected Cash Flow .............................................................................................................................. 23
Projected Balance Sheet ........................................................................................................................ 24
Sensitivity Analysis................................................................................................................................ 25

Appendix ............................................................................................................................... 26
References ............................................................................................................................................ 28

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Executive Summary
DRYN Inc., a UPS company, with an aim to be the world’s largest franchisor of shipping, Packaging, Notary
Service, Mailbox Service (PO Box), Copy, and Printing. The business will be located in Sylmar as there are no
UPS sores in the city of Sylmar (San Fernando).

Competitive and economic challenges have forced those in the industry to change their business model to
better manage expenses, while continuing to grow revenues and deliver high levels of customer satisfaction.
This emphasis on expense control has resulted in a greater focus on enterprise wide logistics – an area that has
not traditionally been a priority or source of industry expertise, DRYN Inc. plans on investing in technology.

The business differentiate itself from competitors by prioritizing the needs of its customers, and everything the
organization does is guided by its values and professional ethics. The company will uphold the highest
standards and ensure that the client's requirements are satisfied precisely and completely.

DRYN’s goal is to promote the services through websites and social media pages. The company will target both
B2B and B2C clients through an Omni channel approach. The company would ensure cohesion on their social
media platforms (Facebook, Tiktok, Instagram, Yelp, etc) which will create a smooth sales funnel for the
customers. Once every week marketing department will push unique content related to the company’s
objective, this will ensure organic customer retention and growth. It will negotiate with multiple corporate
companies to sign year-long maintenance agreements.

Based on extensive research Arsen Duryan seeks to be an innovative entrepreneur with a consistent track
record of 20+ years in delivering revenue growth and the customer experience in a highly competitive banking,
health insurance, and entertainment industry brings up with an idea of DRYN Inc.

DRYN Inc. is a very versatile business that aims to build a solid customer base by offering services like shipping,
packaging, notary services, mailbox services, etc. The company will strive to have the best reputation in the
business and the trust of our customers to want us to care for their possessions as if they were our own. Our
aim is to let our customers know that we like what we do and take pride in our work. We are aiming to have a
long list of established, loyal customers and that number will be growing daily due to our good reputation in
the community. Our customer base includes federal, state and local government agencies, businesses, and
private parties who ship gifts to family members or return product to mail order companies. We also ship
souvenirs home for visitors and tourists. We can ship personal belongings for people moving utilizing UPS which
is usually less expensive than a moving company for small moves.

The business aims to serve the community of San Fernando initially. The business will expand its services to
other areas covering the whole country and then worldwide after becoming successful. The business will be
needing financing in order to make the plan operational.

DRYN Inc | Business Plan Page 6

Service Summary

One of the most important aspects to consider while running a business is the quality of customer service
provided. Good customer service includes providing courteous and quick service to meet customers' needs
during their experience and determining whether someone becomes a recurring customer.
At DRYN Inc, the customer's best interest comes first, and everything the business does is guided by its values
and professional ethics. The business will likewise ensure that it holds itself accountable to the highest
standards and meet the customer's needs precisely and completely.

Market Summary
In 2020, U.S couriers and messengers generated 137.9 billion U.S. dollars in operating revenue. The largest
courier and delivery service provider in the United States is UPS, with 35 percent of the courier market.

The Courier, Express and Parcel (CEP) market comprises companies that provide logistics and courier services
varying in the delivery of messages, packages, and mail, and are distinguished from ordinary mail services by
features such as speed, security, tracking, signature, specialization and individualization of express services,
and swift delivery times. In the United States, the CEP market is dominated by United Parcel Service
(UPS), FedEx, and United States Postal Service (USPS).

The market size, measured by revenue, of the Couriers & Local Delivery Services industry is $149.6bn in
2022. The market size of the Couriers & Local Delivery Services industry is expected to increase 4.8% in
2022. The market size of the Couriers & Local Delivery Services industry in the US has grown 6.6% per year
on average between 2017 and 2022.

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Three-Year Objectives
The company has the following objectives for the next three years:

● Generate healthy total sales of $469,000 in Year One.

● Increase the number of customers by investing in aggressive marketing strategies.
● Our overall goal is to continue to offer excellent quality, service, and value.
● Maintain a very high gross profit margin.
● Maintain a modest, steadily growing net profit margin.
● Expanding the services to the San Fernando and then the nearby areas.

Keys to Success
 Developing services that enhance the customer experience.
 Develop future sales opportunities that allow for the continued growth of the business.
 Promoting repeat business by offering discounts to regular customers.
 Offering unique services to stand out in market.

Financing Summary

Startup Expenses Post Financing Liabilities

Operating Expenses $ 84,011 Current Borrowing $ -
Total Startup Expenses $ 84,011 Long-Term Liabilities $ 399,674.00
Liabilities and Capital $ 399,674

Startup Assets
Post Financing Investments
Business Purchase Price $ - Owner $ 164,011
Inventory $ 10,000 SBA $ 300,000
Cash on Hand $ 70,000
$ -
$ -
Total Requirements $ 80,000
Total Planned Investment $ 464,011
Total Requirements Post Financing Funding
Total Startup Expenses $ 84,011 Total Liabilities $ -
Total Startup Assets $ 80,000 Total Planned Investment $ 464,011
Total Requirements $ 164,011 Total Funding $ 464,011

DRYN Inc | Business Plan Page 8

DRYN Inc.
DRYN Inc. will be a UPS store and notary public services business based in San Fernando. It will provide all the
services form shipping, packaging, copy, mail box services, printing, document attestation to signature
verification and from contract registration to affidavit registration.

The business will be implementing both B2B and B2C business model. The main customers will be the following:

 People who want to get a contract verified.

 Customers who want to avail shipping services.
 Customers interested in availing any services we are offering.
 Customers who need copy and printing services.
 People who want to get an agreement registered.
 People who want to sign an affidavit in the presence of a notary public.
 People who are obligated by the law to get documents verified by a notary.

Demographics near MACLAY AVE San Fernando

1 mile 3 mile 5 mile

2022 Total Population 32,291 221,441 452,079

Average Age 36 37 37

2022 Total Households 7,743 52,921 115,626

2022 Avg HH Vehicles 2.00 2.00 2.00

San Fernando, California

Population in 2019: 24,322 (100% urban, 0% rural).

Population change since 2000: +3.2%

Males: 12,175 (50.1%)

Females: 12,147 (49.9%)
Median resident age: 36.0 years
California median age: 37.0 years

DRYN Inc | Business Plan Page 9

Industry Overview
E-commerce growth and the COVID-19 pandemic are fueling the parcel shipping market, as consumers are
ordering more online. This led to a 37 percent growth in volume, with 20 billion parcels being shipped in the
United States, and parcel revenue increasing by 29 percent to 171 billion U.S. dollars in 2020.

Parcel (or package) service providers deliver mail that is too heavy for normal letter post service. United Parcel
Service (UPS) is the largest and most commonly used package delivery company in the U.S., according to a
Statista survey. In 2020 alone, UPS generated over 84.6 billion in annual revenue.
Express services, available in both domestic and international, offer faster mail delivery services. In the U.S.,
Priority Mail Express is the accelerated domestic mail delivery service operated by the United States Postal
Service (USPS). In 2020, the total mail volume for USPS amounted to over 129 billion and the company had
around 496,000 employees.

Notary Services

INDUSTRY SIZE
In 2021, industry sales were $7.2 billion
INDUSTRY GROWTH
Over the past 3 years, the industry has grown at an annual rate of 9.3%
COMPANY GROWTH
There are 4,157 companies in the industry
SALES PER COMPANY
In 2021, the average sales per company was $1.7 million
INFLATION & PRICING
2020 inflation was 6.4%
PROFITABILITY
For unprofitable companies, the average net loss is -8.6%
RIGHTSIZING ANALYSIS
Employee productivity is $280,369
EXPENSE BENCHMARKING
3.9% of expenses is spent on health insurance
OPERATING EXPENSES
In 2021, industry operating expenses grew 8.6%
PAYROLL
In 2021, payroll per employee was $69,819
PAYROLL BY STATE
California averages $59,870 in payroll per employee
JOB CATEGORIZATION BENCHMARKS
2.8% of employees in the industry are in management positions
JOB CATEGORIZATION PAY RANGES
The average industry hourly pay for office and administrative jobs is $24.14

DRYN Inc | Business Plan Page 10

Market Size
The market size, measured by revenue, of the Couriers & Local Delivery Services industry is $149.6bn in
2022. The market size of the Couriers & Local Delivery Services industry is expected to increase 4.8% in
2022. The Couriers & Local Delivery Services industry in the US is the 3rd ranked Transportation and
Warehousing industry by market size and the 89th largest in the US. The market size of the Couriers &
Local Delivery Services industry in the US has grown 6.6% per year on average between 2017 and 2022 .

DRYN Inc | Business Plan Page 11

Market Needs:
Nowadays, e-commerce trade is a driver of seems to boost the global courier service industry. It mainly involves
B2B businesses and online shopping. There has been a surge in the use of e-commerce across the globe in
recent times. Amazon plans to deliver packages into customers' hands in less than half an hour. Amazon named
this service as Amazon prime air. Facebook invested $5.7 billion in Reliance Jio platforms creates an e-
commerce leviathan to take on companies like Walmart and Amazon in one of the world's most competitive
web fields.

Market Trends:
Urbanization and the advancement of technology have boosted the growth of the global Courier service
market. However, the high consolidation of courier service market hampers the market growth. On the
contrary, inclination of customers toward online purchases and rising e-commerce industry are, expected to
create lucrative opportunities for the market players in the future.

Market Segmentation:

DRYN Inc | Business Plan Page 12

Strategy & Implementation Summary
Management Strategy
Planning A plan is a future course of action. Initially the company’s goals and the methods for achieving these
organizational objectives will be determined. Business planning would play a crucial part in setting up the
business entity in US with knowledge of the company’s resources and the future objectives of our proposed
business.

Organizing - control the overall structure of the company. The company will appoint the best and skilled
employees for the purpose to achieve organizational goals. Manager will assign tasks and responsibilities to
employees with the specific skill sets needed to complete the tasks and involve in developing the organizational
structure and chain of command within the company.

Leading For employee motivation, Manager will spend time connecting with other staff on an interpersonal
level. This goes beyond simply managing tasks; rather, it would involve communicating, motivating, inspiring,
and encouraging employees towards a higher level of productivity. The level of the company’s performance
will highly affect the success of an organization.

Controlling - creating extraordinary performance standards and monitoring the output of employees to ensure
each employee’s performance meets certain standards. Manager will ensure that all the above functions are
working toward the success of the company.

Value Proposition

At DRYN Inc. our emphasis is on quality at a fair price. Our pricing is determined by the cost of production
and customer demand. Moreover, the business offers an amazing experience to its buyers. Offering shipping,
packaging, printing, copy, mail box and notary services.

Marketing Strategy

DRYN Inc. invests a significant amount of initial budget on marketing and communication activities since it
aims to quickly expand its customer base. The shop sells both products and services package to customers.
All of the products and services are sold at a premium price.

Pricing Strategy

DRYN Inc. impose prices affordable for the customers and other arrangements are also available that are
based on the clients’ budget line. We base our arrangements and prices to the customers’ capacity to buy.

Promotion Strategy

Our goal is to gain enough visibility to expand our shop to other regions and generate inquiries from
investors. We also plan to promote the shop through commercials in a form of testimonials.

DRYN Inc | Business Plan Page 13

Sales Strategy
Our products and services are sold through our shop. We will offer discounts and coupons to attract more
customers. Through these methods we will increase our sales.

SWOT Analysis
Strength:
● DRYN will have multiple revenue channels by maintaining a UPS store, shipping, printing, copy, mail
box, notary services for customers.
● Targeting both B2B and B2C customers.
● Location as there are no UPS stores in city of Sylmar.
● The company emphasize to provide services with great quality but affordable prices.
● Experienced top management

Weakness:
● Limited staff at initial stage.
● Low marketing budget
● No established client base

Opportunities:
● The company has invested money in a platform where many services are provided, and the
investment has opened a new sales channel. The company can leverage this opportunity by knowing
its customers better and serving their needs using big data analytics in the upcoming years.
● New trends in consumer behavior can open up a new market for DRYN Inc. It provides an excellent
opportunity for the organization to build new revenue streams and diversify into new product and
services categories.
● High profitability
● Increase in growth rate.

Threat:
● New technologies developed by the competitor or market disruptor could be a severe threat to the
industry in the medium to long term future.
● There is a threat of new entrants to the market.
● Change in Government rules and regulations.

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Competitive Comparison

Company Services Location Reviews

GoNotrayGo,com  Notary Services 10424 Somerset Blvd, Bellflower, CA ● Reviews: 4.5/5

90706, US

The mails inn  Notary services 15981 Yarnell St, Sylmar  Reviews: 3.7/5

USPS 13700 Foothill Blvd Sylmar, CA

● PO Box
● Money Orders ● Reviews 2.4/5
● Carrier Services
● Pickup accountable
mail
● Sure Money

FedEx 1825 Madison Street

● Shipping Queens, NY 11385  Reviews 4.5/5
USA
● Design and Print
● Tracking

DRYN Inc | Business Plan Page 15

Competitive Advantages

Compared to competitors, DRYN offers variety of services to its customers. In addition there is no UPS store in
the city of Sylmar which gives the business an opportunity of offering unique services in that area.

DRYN Inc. prioritizes the needs of its customers, and everything the organization does is guided by its values
and professional ethics. The company will uphold the highest standards and ensure that the client's
requirements are satisfied precisely and completely.

Services

DRYN Inc., a UPS company, with an aim to be the world’s largest franchisor of shipping, Packaging, Notary
Service, Mailbox Service (PO Box), Copy, and Printing. The business will be located in Sylmar as there are no
UPS sores in the city of Sylmar (San Fernando).

Staff

Employees of DRYN Inc. will enjoy a friendly, fair, and creative work environment which respects diversity, new
ideas, and hard work. Development through experience and training will be a primary focus. Company
employees will be a competitive advantage because their technical product knowledge will be superior to the
competition. Customers will form a relationship with a salesperson and ask for them by name when they return
for a subsequent purchase.

DRYN Inc | Business Plan Page 16

Marketing Plan

Developing the website,

DRYN Inc. plans to market itself using the tried and tested methods. To begin with, the company will have a
website that will include everything a customer would want to know about the products and services they
have to offer. The website will be one of the primary marketing tools for generating Revenue.

Google Search Engine Optimization,

DRYN Inc. plans to develop the website to show up on the top when searched on google. This is achieved by
Optimizing the search engine, and by having specific keywords included on the website, the website's ranking
can increase and be placed at the top of the search results; this is a free method to gain attraction to the
Brand.

Google LSAs
There are ways to boost the website's conversion rate; DRYN plans to run Local Service Ads (LSAs) on Google.
Running these ads will increase the customer count. LSAs are an equally effective way of generating leads as
you pay per lead compared to per click (CPC) targeting Local customers. This method of marketing helps
target specific customers.

Google CPC Ads

DRYN plans to run Cost-per-click Ads as well; as you pay per click, this will allow them to set the maximum
cost per click manually they are willing to pay; this will help in both gaining more customers and saving
money by trying different sets of CPC ads and finding out which one has the highest conversion rate.

Social Media
Customers will share their audits after experiencing our services and share their reviews. The company might
decide to collaborate with powerful social media platforms to make positive anticipation around its products.
Pages appealingly promoting the products and activities featuring our services will be formed on platforms
like Instagram, Pinterest, and TikTok. Likewise, the organization will layout its own Facebook page and
Twitter record to connect with its customer base. Social media platforms can be extensively used to promote
the business's launch.

TV Commercials
DRYN intends to broadcast commercials on television channel in the United States, with over 3,000,000.00
viewers per year, at no cost to them.

DRYN Inc | Business Plan Page 17

Financial Forecasts

Startup Capital Requirement

Startup Expenses Post Financing Liabilities
Operating Expenses $ 84,011 Current Borrowing $ -
Total Startup Expenses $ 84,011 Long-Term Liabilities $ 399,674.00
Liabilities and Capital $ 399,674

Startup Assets
Post Financing Investments
Business Purchase Price $ - Owner $ 164,011
Inventory $ 10,000 SBA $ 300,000
Cash on Hand $ 70,000
$ -
$ -
Total Requirements $ 80,000
Total Planned Investment $ 464,011
Total Requirements Post Financing Funding
Total Startup Expenses $ 84,011 Total Liabilities $ -
Total Startup Assets $ 80,000 Total Planned Investment $ 464,011
Total Requirements $ 164,011 Total Funding $ 464,011

Use of Funds

Use Of Funds
$90,000

$80,000

$70,000

$60,000
Business Purchase
$50,000 Price
Inventory
$40,000 Cash on Hand
$30,000 Operating Expenses
$20,000

$10,000

$-

Assumptions:

- Operating Expenses are assumed to be $84,011

- Inventory for year one is assumed to be $10,000
- Sales are assumed to increase 12% in the second year

DRYN Inc | Business Plan Page 18

Financial Highlights

Financial Highlights ($000)

Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 Year 1 Year 2 Year 3 Year 4 Year 5
Revenue 105 105 108 111 105 114 117 120 126 129 132 135 1407 1576 1812 2030 2273
Gross Margin 70 70 72 74 70 76 78 80 84 86 88 90 938 1051 1208 1353 1515
Operating Expense 28 28 28 28 28 28 28 28 28 28 28 28 341 82 77 77 77
EBITDA 31 31 33 35 31 37 39 41 45 47 49 51 474 345 478 592 722
Net Profit 31 31 33 35 31 37 39 41 45 47 49 51 473 344 477 591 721

Gross Margin/Revenue 0% 67% 67% 0% 67% 67% 0% 67% 67% 67% 0% 67% 67% 67% 67% 67% 67%
EBITDA/Revenue 0% 30% 31% 0% 30% 33% 0% 34% 36% 37% 0% 38% 34% 22% 26% 29% 32%
Net Profit/Revenue 0% 30% 31% 0% 30% 33% 0% 34% 36% 37% 0% 38% 34% 22% 26% 29% 32%

Net Cash Flow 31 31 33 35 31 37 39 41 45 47 49 51 474 344 477 591 721

Cash Balance - Ending 101 133 166 201 233 270 309 351 396 443 493 544 544 888 1365 1957 2678

DRYN Inc | Business Plan Page 19

Financial Indicators

Financial Indicators
Year 1 Year 2 Year 3
Profitability %'s:
Gross Margin 67% 67% 67%
Net Profit Margin 22% 22% 26%
EBITDA to Revenue 34% 22% 26%
Return on Assets 87% 48% 43%

Financial Indicators
100%
90%
80%
Gross Margin Net Profit Margin

70%
60%
50%
40%
30%
EBITDA to Revenue Return on Assets

20%
10%
0%
Year 1 Year 2 Year 3

DRYN Inc | Business Plan Page 20

Revenue Forecast

Revenue Forecast
Year 1 Year 2 Year 3 Year 4 Year 5
Revenue Forecast
Client Revenue 1,407,000 1,575,840 1,812,216 2,029,683 2,273,244
- - - - -
Total Revenue $ 1,407,000 $ 1,575,840 $ 1,812,216 $ 2,029,683 $ 2,273,244

Direct Cost of Revenue

Client Revenue 469,000 525,280 604,072 676,561 757,748
- - - - -
Subtotal Cost of Revenue $ 469,000 $ 525,280 $ 604,072 $ 676,561 $ 757,748

Year 1 Revenue Monthly

150,000
100,000
50,000
-
Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12
Revenue By Year ($000s)
2500 $2,273
$2,030
2000 $1,812
$1,576
1500 $1,407

1000

500

0
Year 1 Year 2 Year 3 Year 4 Year 5

DRYN Inc | Business Plan Page 21

Projected Profit and Loss

Pro Forma Profit and Loss

Year 1 Year 2 Year 3 Year 4 Year 5

Client Revenue 469,000 525,280 604,072 676,561 757,748

- - - - -
- - - - -
- - - - -
Revenue 1,407,000 1,575,840 1,812,216 2,029,683 2,273,244
Subtotal Cost of Revenue 469,000 525,280 604,072 676,561 757,748
Total Cost of Revenue $ 469,000 $ 525,280 $ 604,072 $ 676,561 $ 757,748

Gross Margin $ 938,000 $ 1,050,560 $ 1,208,144 $ 1,353,122 $ 1,515,496

Gross Margin/Revenue 67% 67% 67% 67% 67%

Expenses
Franchise Fee 66,000 32,071 32,071 32,071 32,071
Leasehold Improvements 150,045 10,000 10,000 10,000 10,000
Furniture & Fixtures 30,000 5,000 5,000 5,000 5,000
Inventory 10,000 20,000 30,000 30,000 30,000
Machinery & Equipment 30,000 5,000 5,000 5,000 5,000
Working Capital 50,000 - - - -
- - - - -
- - - - -
5,000 - - - -
- - - - -
- - - - -
- - - - -
- - - - -
- - - - -
- - - - -
- - - - -
Total Operating Expenses $ 341,045 $ 72,071 $ 82,071 $ 82,071 $ 82,071
Wages & Payroll 123,000 623,780 653,168 684,027 716,428
Depreciation, Amortization & Taxes - - - - -
Net Income $ 473,288 $ 344,043 $ 477,238 $ 591,357 $ 721,330
Net Income/Revenue 34% 22% 26% 29% 32%

DRYN Inc | Business Plan Page 22

Projected Cash Flow

Pro Forma Cash Flow

Year 1 Year 2 Year 3 Year 4 Year 5
Beginning Cash Balance $ 70,000 $ 543,955 $ 887,998 $ 1,365,236 $ 1,956,593
Cash Inflows
Income from Sales $ 1,407,000 $ 1,575,840 $ 1,812,216 $ 2,029,683 $ 2,273,244
Accounts Receivable $ - $ - $ - $ - $ -
Total Cash Inflows $ 1,407,000 $ 1,575,840 $ 1,812,216 $ 2,029,683 $ 2,273,244

Cash Outflows

Investing Activities
New Fixed Assets Purchases $ - $ - $ - $ - $ -
Inventory Addition to Bal.Sheet $ - $ - $ - $ - $ -
Cost of Sales $ 469,000 $ 525,280 $ 604,072 $ 676,561 $ 757,748

Operating Activities
Salaries and Wages $ 123,000 $ 82,071 $ 97,071 $ 97,071 $ 97,071
Fixed Business Expenses $ 341,045 $ 82,071 $ 97,071 $ 97,071 $ 97,071
Taxes $ - $ - $ - $ - $ -

Financing Activities
Loan Payments $ - $ - $ - $ - $ -
Line of Credit Interest $ - $ - $ - $ - $ -
Line of Credit Repayments $ - $ - $ - $ - $ -
Dividends Paid $ - $ - $ - $ - $ -

Total Cash Outflows $ 933,045.00 $ 607,351.00 $ 701,143.00 $ 773,632.00 $ 854,819.00

Cash Flow $ 473,955.00 $ 344,042.83 $ 477,237.86 $ 591,357.43 $ 721,330.09
Operating Cash Balance $ 543,955.00 $ 543,955.00 $ 887,997.83 $ 1,365,235.69 $ 1,956,593.13
Ending Cash Balance $ 543,955.00 $ 887,997.83 $ 1,365,235.69 $ 1,956,593.13 $ 2,677,923.22

DRYN Inc | Business Plan Page 23

Projected Balance Sheet

Pro Forma Balance Sheet

Year 1 Year 2 Year 3 Year 4 Year 5
Assets
Current Assets
Cash $ 543,955 $ 888,665 $ 1,346,569 $ 1,918,593 $ 2,620,590
Other Current Assets $ - $ - $ - $ - $ -
Total Current Assets $ 543,955 $ 888,665 $ 1,346,569 $ 1,918,593 $ 2,620,590

Long-term Assets
Long-term Assets $ - $ - $ - $ - $ -
Accumulated Depreciation $ - $ - $ - $ - $ -
Total Long-term Assets $ - $ - $ - $ - $ -
Total Assets $ 543,955 $ 888,664 $ 1,346,569 $ 1,918,593 $ 2,620,589

Liabilities and Capital

Current Liabilities
Accounts Payable $ - $ - $ - $ - $ -
Current Borrowing $ - $ - $ - $ - $ -
Other Current Liabilities $ - $ - $ - $ - $ -
Subtotal Current Liabilities $ - $ - $ - $ - $ -

Long-term Liabilities $ - $ - $ - $ - $ -
Total Liabilities $ - $ - $ - $ - $ -

Common Stock $ 70,667 $ 70,667 $ 70,667 $ 70,667 $ 70,667

Retained Earnings $ 358,094 $ 728,678 $ 1,182,248 $ 1,730,686 $ 2,385,651
Total Capital $ 543,955 $ 799,345 $ 1,252,915 $ 1,801,353 $ 2,456,318
Total Liabilities and Capital $ 543,955 $ 799,345 $ 1,252,915 $ 1,801,353 $ 2,456,318

DRYN Inc | Business Plan Page 24

Sensitivity Analysis

Best Case Scenario (Revenue Increase by 15% )

Year 1 Year 2 Year 3 Year 4 Year 5
Revenue $ 1,618,050 $ 1,812,216 $ 2,084,048 $ 2,334,135 $ 2,614,231
Cost of Goods Sold $ 539,350 $ 604,072 $ 694,683 $ 778,045 $ 871,410
Gross Margin $ 1,078,700 $ 1,208,144 $ 1,389,366 $ 1,556,090 $ 1,742,820
Gross Margin/Revenue 67% 67% 67% 67% 67%
Operating Expenses $ 341,045 $ 82,071 $ 77,071 $ 77,071 $ 77,071
Wages & Payroll $ 30,000 $ 5,000 $ 5,000 $ 5,000 $ 5,000
EBIT $ 707,655 $ 1,121,073 $ 1,307,295 $ 1,474,019 $ 1,660,749
EBIT/Revenue 44% 62% 63% 63% 64%

Worst Case Scenario (Revenue Decrease by 15% )

Year 1 Year 2 Year 3 Year 4 Year 5
Revenue $ 1,195,950 $ 1,339,464 $ 1,540,384 $ 1,725,231 $ 1,932,257
Cost of Goods Sold $ 398,650 $ 446,488 $ 513,461 $ 575,077 $ 644,086
Gross Margin $ 797,300 $ 892,976 $ 1,026,922 $ 1,150,154 $ 1,288,172
Gross Margin Revenue 67% 67% 67% 67% 67%
Operating Expenses $ 341,045 $ 82,071 $ 77,071 $ 77,071 $ 77,071
Wages & Payroll $ 30,000 $ 5,000 $ 5,000 $ 5,000 $ 5,000
EBIT $ 426,255 $ 805,905 $ 944,851 $ 1,068,083 $ 1,206,101
EBIT/Revenue 36% 60% 61% 62% 62%

Revenue
$3,000,000

$2,500,000 Best Case

$2,000,000

$1,500,000 Most Likely

$1,000,000

Worst Case
$500,000

$-
Year 1 Year 2 Year 3 Year 4 Year 5

DRYN Inc | Business Plan Page 25

Appendix

Year 1 Profit & Loss

Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Revenue 105,000 105,000 108,000 111,000 105,000 114,000 117,000 120,000 126,000 129,000 132,000 135,000
Subtotal Cost of Revenue 35,000 35,000 36,000 37,000 35,000 38,000 39,000 40,000 42,000 43,000 44,000 45,000
Total Cost of Revenue $ 35,000 $ 35,000 $ 36,000 $ 37,000 $ 35,000 $ 38,000 $ 39,000 $ 40,000 $ 42,000 $ 43,000 $ 44,000 $ 45,000

Gross Margin $ 70,000 $ 70,000 $ 72,000 $ 74,000 $ 70,000 $ 76,000 $ 78,000 $ 80,000 $ 84,000 $ 86,000 $ 88,000 $ 90,000
Gross Margin/Revenue 67% 67% 67% 67% 67% 67% 67% 67% 67% 67% 67% 67%

Expenses
Franchise Fee 5,500 5,500 5,500 5,500 5,500 5,500 5,500 5,500 5,500 5,500 5,500 5,500
Leasehold Improvements 12,504 12,504 12,504 12,504 12,504 12,504 12,504 12,504 12,504 12,504 12,504 12,504
Furniture & Fixtures 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500
Inventory 833 833 833 833 833 833 833 833 833 833 833 833
Machinery & Equipment 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500
Working Capital 4,167 4,167 4,167 4,167 4,167 4,167 4,167 4,167 4,167 4,167 4,167 4,167
- - - - - - - - - - - -
- - - - - - - - - - - -
417 417 417 417 417 417 417 417 417 417 417 417
- - - - - - - - - - - -
- - - - - - - - - - - -
- - - - - - - - - - - -
- - - - - - - - - - - -
- - - - - - - - - - - -
- - - - - - - - - - - -
- - - - - - - - - - - -
Total Operating Expenses $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420 $ 28,420

EBIT $ 41,580 $ 41,580 $ 43,580 $ 45,580 $ 41,580 $ 47,580 $ 49,580 $ 51,580 $ 55,580 $ 57,580 $ 59,580 $ 61,580
EBIT/Revenue 40% 40% 40% 41% 40% 42% 42% 43% 44% 45% 45% 46%

DRYN Inc | Business Plan Page 26

 Year 1 Cash Flow
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12
Cash Received
Revenue $ 105,000.0 $ 105,000.0 $ 108,000.0 $ 111,000.0 $ 105,000.0 $ 114,000.0 $ 117,000.0 $ 120,000.0 $ 126,000.0 $ 129,000.0 $ 132,000.0 $ 135,000.0
New Current Borrowing $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
New Long-Term Liabilities $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Sale of Other Current Assets $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Sale of Long-Term Assets $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
New Investment Received $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Subtotal Cash Received $ 105,000.0 $ 105,000.0 $ 108,000.0 $ 111,000.0 $ 105,000.0 $ 114,000.0 $ 117,000.0 $ 120,000.0 $ 126,000.0 $ 129,000.0 $ 132,000.0 $ 135,000.0

Expenditures
Expenditures from Operations $ 73,670.4 $ 73,670.4 $ 74,670.4 $ 75,670.4 $ 73,670.4 $ 76,670.4 $ 77,670.4 $ 78,670.4 $ 80,670.4 $ 81,670.4 $ 82,670.4 $ 83,670.4
Subtotal Spent on Operations $ 73,670.4 $ 73,670.4 $ 74,670.4 $ 75,670.4 $ 73,670.4 $ 76,670.4 $ 77,670.4 $ 78,670.4 $ 80,670.4 $ 81,670.4 $ 82,670.4 $ 83,670.4

Additional Cash Spent

Current Borrowing Repay $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
L-T Liabilities Principal Repay $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Purchase Inventory $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Purchase Long-Term Assets $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Dividends $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Cash Spent $ 73,670.4 $ 73,670.4 $ 74,670.4 $ 75,670.4 $ 73,670.4 $ 76,670.4 $ 77,670.4 $ 78,670.4 $ 80,670.4 $ 81,670.4 $ 82,670.4 $ 83,670.4

Net Cash Flow $ 31,329.6 $ 31,329.6 $ 33,329.6 $ 35,329.6 $ 31,329.6 $ 37,329.6 $ 39,329.6 $ 41,329.6 $ 45,329.6 $ 47,329.6 $ 49,329.6 $ 51,329.6
Cash Balance $ 101,329.6 $ 132,659.2 $ 165,988.8 $ 201,318.3 $ 232,647.9 $ 269,977.5 $ 309,307.1 $ 350,636.7 $ 395,966.3 $ 443,295.8 $ 492,625.4 $ 543,955.0

DRYN Inc | Business Plan Page 27

References
https://www.city-data.com/city/San-Fernando-California.html

https://www.researchandmarkets.com/reports/5515686/paralegal-patent-processing-and-notary-services

https://www.statista.com/statistics/1119799/operating-revenue-couriers-messengers-industry-united-states/

https://www.statista.com/topics/4063/courier-express-and-parcels-cep-market-in-the-united-states/#dossierContents__outerWrapper

DRYN Inc | Business Plan Page 28