Professional Documents
Culture Documents
AND
CORPORATE ETHICS
MODULE – 5 ETHICS
2020-2021
SEMESTER 1
MBA TOURISM
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CONTENTS
SL NO TOPIC PAGE NO
1. Introduction to ethics 4
2. Importance of ethics& Business ethics 4
3. Ethical concepts & theories 6
4. Ethical values 8
5. Business ethics 9
6. Factors affecting business ethics 10
7. Ethical decision making 11
8. Ethics in the functional areas 13
9. Ethical gap 14
10. Ethical leadership 15
11. Ethical dilemma 15
12. Ethical &Business strategy 16
13. Ethical committee 16
14. Ethical audit 17
15. Whistle blowing 18
16. Influence of Organisational culture in ethics 19
17. Ethics & Government 21
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GROUP 2
Ethical Committee
MANAS C P Ethical Audit manascp98@gmail.com
Whistle blowing
Influence of Organisational
ADARSH R S Culture in Ethics adarshkottamom@gmail.com
Ethics & Government
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INTRODUCTION TO ETHICS
At its simplest, ethics is a system of moral principles. They affect how people make
decisions and lead their lives. The term ethics is derived from the Greek word ‘ethos’
which can mean custom, habit, character, or disposition.
Ethics is concerned with what is good for individual and society and is also described as
moral philosophy. Morality means usually a more practical approach to ethics, for
example questions about the right and wrong in actions.
Our concept of ethics have been derived from religions, philosophy, and cultures.
IMPORTANCE OF ETHICS
Primarily it is the individual, the consumer, the employee or the human social unit of
the society who benefits from ethics. In addition ethics is important because of the
following:
Being fair , honest and ethical is one of the basic human needs. Every employee
desires to be such himself and to work for an organisation that is fair and ethical in
its practices.
2. Creating Credibility
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3. Uniting People and Leadership
An organisation driven by values is revered by its employees also. They are the
common thread that brings the employees and the decision makers on a common
platform. This goes a long way in aligning behaviours within the organisation
towards achievement of one common goal or mission.
A man’s destiny is the sum total of all the decisions that he takes in course of his
life. The same holds true for organisations. Decisions are driven by values. For
example an organisation that does not value competition will be fierce in its
operations aiming to wipe out its competitors and establish a monopoly in the
market.
Organisations guided by ethics and values are profitable in the long run, though in
the short run they may seem to lose money. Tata group, one of the largest business
conglomerates in India was seen on the verge of decline at the beginning of 1990’s,
which soon turned out to be otherwise. The same Tata NANO car was predicted as a
failure and failed to do well but the same is picking up fast now.
1. Attracts customers
The business can only succeed in the marketplace only if it is able to keep the
customers happy and satisfied to the core. It has to offer the products and services
that are high on the parameters of quality and are manufactured using ethical
business practices.
It is very crucial for the management of the firm to realize and follow the
importance of business ethics if it wants to attract the workplace that is talented
and proficient. As one of the main considerations of the job aspirants whilst
joining any firm is that the company has to be ethical in its business practices.
Hence, the company has to be very clear with the job title, job description ,roles
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,pay and follow ethical relationships with the employees in order to attract a loyal
and talented workplace.
4. Competitive advantage
5. Higher profits
One of the main objectives of the firm is to generate higher levels of profits so
that it is able to climb the ladder of success in a short span of time. And this
objective is possible only if the firm understands the importance of business
ethics. And following the ethical way makes the firm win trust and faith of
customers, investors, vendors, employees, and other stakeholders of the firm.
And it further results in the higher sales of the products and services offered by
the products and services offered by the firm that makes way for elevated
profits.
ETHICAL CONCEPTS
Business Ethics ensures that a certain basic level of trust exists between consumers
and various forms of market participants with businesses. The concept of business
ethics began in 1960s as corporations became more aware of a rising consumer-based
society that showed concerns regarding the environment , social causes and corporate
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responsibility. The increased focus on so called social issues was a hallmark of the
decade.
Business ethics are meant to ensure a certain level of trust between consumers and
corporations, guaranteeing the public fair and equal treatment.
ETHICAL THEORIES
Each moral theory holds a specific approach in how to handle life’s decisions.
Throughout history, a few moral theories have surfaced and have been analyzed for
their strengths and weaknesses. A moral theory often shapes a person’s attitude
towards others, belief system and life choices.
There are four major ethical theories : deontology, utilitarianism, relativism and
virtue. Each one of these theories looks at our ethical behaviour in different ways.
1. Deontology
The theory of deontology states that when we have to make ethical decisions,
our first thoughts are on our duties and obligations. According to this theory,
what we believe our duties are will drive how we act in different situations.
The biggest hole in the theory of deontology is that there is no standard for what
a person’s duties and obligations are. Philosophers who don’t agree with this
theory believe that everyone’s duties are different , so there is no way to know
what drives a person to make a particular decision.
2. Utilitarianism
Those who don’t agree with this theory believe that nobody can predict
outcomes, so we can’t know what the benefits of our actions will be. Comparing
consequences can be hard so some philosophers say that we can’t truly make
utilitarian decisions.
3. Virtue
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Virtue is very distinct from other ethic theories. In that it looks at a person’s
individual character, not necessarily his actions. When observing an unethical
position, the virtue theory considers the person’s reputation and purpose for
committing the act. If a student is temperate, modest, and intelligent on writing
class assignment, the virtue theory would analyse the student’s past personality
traits and interpersonal skills in order to determine whether the student is truly
guilty.
4. Relativism
Relativism is a theory that deems your moral obligations and beliefs to be based
on the individual environment. For example, in American culture cannibalism is
considered taboo, while in other cultures the act of consuming other human flesh
is accepted as a sacrifice or ritual. Relativism determines morals and ethics
according to the society that is being observed. Relativism argues that every
society and culture believes differently and thus, each culture must be evaluated
according to its particular cultural patterns and influences.
ETHICAL VALUES
Meaning
Values and ethics in simple words mean principle or code of conduct that govern
transactions. These ethics are meant to analyse problems that come up in day to day
course of business operations. Apart from this it also applies to individuals who work in
organisations, their conduct and to the organisations as a whole.
Definition
Many professions and corporations have developed codes of ethics to address their
unique business situations. By developing a code of ethics, an organization makes it
clear that employees and members cannot claim ignorance as a defence for unethical
conduct. Examples of ethical values includes :
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2. Boosts Consumer Confidence
3. Reduces Financial Liabilities
4. Minimizes Potential Lawsuits
Benefits of Ethical Values
1. Creates Credibility
2. Improves Decision Making
3. Secures society
4. Helps in Long term Gains
5. Satisfy basic Human needs
BUSINESS ETHICS
Meaning
Business ethics are a set of principles that determine what is right, wrong and
appropriate in the workplace. A company’s business ethics influence conduct for every
employee, including interpersonal relationships within the company as well as business
relationships with external customers. The purpose of business ethics is to ensure a
consistent moral attitude within the company, from top level management to lower
level. It makes sure everyone is respected and treated with fairness and honesty.
Definition
Business ethics are ethics that refers to the moral rules and regulation governing the
business world.
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FACTORS AFFECTING BUSINESS ETHICS
1. Leadership
A leader is a person who leads the employees and the organization, and thus his
decisions affect the ethics of the organization to a great extent. The inherent
characteristics of the person thus affects the organization as a whole. If the
leader can lead in ethical ways and motivates the employees, the employees will
perform in legal ways.
2. Personal values
Political stability is the most important external factor that affect on business
ethics. Prominent political parties in the country and the government in power
may also have influence on ethical values. Few examples of government
regulation are, safety in factories and mines, anti pollution measures etc.
4. Competitors
If one of the competitors act in an illegal way and he gains more profits. We
must not take in consideration that the main reason for achieving high profits
that is referred to illegal way.
5. Social values
The society has a powerful influence on the business community. It can compel
the businessman to accept and follow ethical norms and desist from unethical
business practices. The stand taken by the society towards ethical considerations
is also relevant here. If the society takes a firm stand requiring the organization
to behave in an ethical manner so as to enable its survival, then the business will
also impart ethics into their activities.
6. Cultural values
These are passed on from generation to generation. They have a long lasting
impact on the ethical norms the business managers have to follow. Institutions
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provides for values of persons and organisations which are interrelated. These
institutions prescribes what is good or bad for an individual or an organisation.
7. Professional Codes
Identify complex, ambiguous and incomplete facts and try to avoid them.
Herbert A. Simon planned a model for decision-making that was known as the Simon’s
model of decision-making. According to Herbert A. Simon, the decision making model
is based on the following sequence of steps.
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(i) Identifying the problem
It quickly becomes clear when we list several important attributes commonly associated
with ethical management:
Honesty
Informed
Accuracy, unbiased
Truthfulness
Fairness
Knowledgeable
Just
Merciful
Responsible
Equitable
Respectful & Caring
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Goodwill toward all
Treat others not just as means to an end
Beneficial to all wherever possible
Loyal
Reliability
Predictable
Sustainable
Sensibility
Fact-based
Well-reasoned
I. ETHICS IN FINANCE
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Enhancement of knowledge capital
Understanding of customers
Marketing of safe and useful products snacks
Fair and adequate information about services within the rules and regulations.
True and fair advertisement
Correct weights and measures
Not supplying injurious products for commercial gain
Ensuring stability in pricing
ETHICAL GAP
An ethical gap is an actual gap in a company where ethics are concerned. They may say
and act one way but they do another, thus causing a gap of ethics to form.
Ethical gap is when the business failed to meet its fundamental principles (ethical
standards) there is a gap between expected and actual practice.
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they might be not following this. So, there is a gap between expected and actual (they
might fix high price for the goods even though it doesn’t have much value).So here be
found an ethical gap in pricing.
ETHICAL LEADERSHIP
Ethical leadership is leadership that is directed by respect for ethical beliefs and values
and for the dignity and rights of others. It is thus related to concepts such as trust,
honesty, consideration, charisma, and fairness.
Set an example
Publicly champion the importance of ethics
Make decisions based on values
Be aware of values
Establish zero tolerance for ethical violations
Practice justice and respect
Hire ethical employees
ETHICAL DILEMMA
An ethical dilemma, ethical paradox , or moral dilemma is a decision-making problem
between two possible moral imperatives, neither of which is unambiguously acceptable
or preferable. The complexity arises out of the situational conflicts in which obeying
would result in transgressing another. Sometimes called ethical paradoxes in moral
philosophy, ethical dilemmas may be invoked to refute an ethical system or moral code,
or to improve it so as to resolve the paradox. We face many ethical and moral problems
in our lives, most of them come with relatively straightforward solutions.
Business ethics not only talks about the code of conduct at work place but also with
the clients and associates. Companies which present factual information, respect
everyone and thoroughly adhere to the rules and regulations are renowned for high
ethical standards. Business ethics implies conducting business in a manner beneficial to
the societal as well as business interests.
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ETHICAL COMMITTEE
➢Ethics can be injected to the highest levels of policy making in the company.
➢ They serve as symbolic functions that communicate to employees and external
stakeholders the company’s formal commitment in marketing ethics as an important
hearing.
ETHICAL AUDIT
➢ It improves relationship with all the stakeholders.
➢ Improves organization’s climate and strategy.
➢ It defines employees’ ethical standards.
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➢ It helps in crisis management based on ethical performance.
Risks of ethics auditing include discovering a serious ethical problem the firm would
prefer not to make public until it has remedied the situation, criticisms that cannot
easily be addressed, burdens such as costs associated with conducting an audit, and the
challenges involved in assessing risk and identifying.
WHISTLE BLOWING
A whistleblower (also written as whistle-blower or whistle blower) is a person, usually
an employee, who exposes information or activity within a private, public, or
government organization that is deemed illegal, illicit, unsafe, or a waste, fraud, or
abuse of taxpayer funds.
Definition of 'Whistleblower'
Internal whistle blowing is the act of reporting wrongdoing to another party within
one’s company or organization. For example, an employee at one branch of a chain of
coffee shops who reports wage and hour violations at their store to the company’s
corporate headquarters is an internal whistleblower.
Some companies have internal whistle blowing policies and procedures in place, such
as an anonymous hotline for making reports. Employees must comply with these
policies as stipulated by their employment contracts.
With any type of whistle blowing, the party who discloses the alleged wrongdoing must
do so in good faith, meaning he or she must reasonably believe wrongdoing to be
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occurring and take reasonable steps to report it to the correct authority. When a
whistleblower does not act in good faith, he or she is not protected by the
Whistleblower Protection Act and thus not protected from demotion or termination
following the report. To remain covered by the law, the employee must also choose not
to participate in the wrongdoing or aid in the official investigation of his or her claim.
ORGANISATIONAL CULTURE
Meaning
A dominant culture refers to as the organisation’s culture, reflects the core values that
are shared by the majority of the employees. Sub culture is found in departments,
division and geographical areas.
Culture is concerned with the values, attitudes, beliefs, assumption ,actions and
procedures that people adopt in organisational life. It encompasses the range of thought
and action as they are reinforced in the corporate setting, and so underlines many of the
specific issues of people management .it provides the social framework for the
relationship between managers and employees. It is an influencing factor on the
psychological contract, employee’s willingness to accept change and the ability of the
organisation to be open about and learn from its experience.
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A focus on doing the right thing
Hiring the right people
Firing the wrong people
Run ethical training courses
`Reward’ people for doing the right thing
Tolerate mistakes (but not when they are made repeatedly)
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ETHICS & GOVERNMENT
Government ethics refers to a particular professional code of conduct for those who
work in and for government. Government ethics, therefore, involves rules and
guidelines about right wrong behaviours for a host of different groups, including elected
leaders (such as the Prime Minister and Cabinet Ministers), elected representatives
(such as Members of Parliament), political staff, and public servants.
These groups are faced with a variety of difficult and very unique ethical questions.
Should a public official be able to hire his/her own company to work for the
government should elected representatives be allowed to accept expensive gifts from
lobby groups? When can a public official divulge personal information about citizens?
How should public servants treat their co-workers and subordinates? Government ethics
identifies what are correct behaviours in each of these situations and establishes rules of
conduct for public officials to follow.
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