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Semi Final Activity 4

Name: Date:

Instruction: Save it to pdf file.

1. What are the 3 keys to building customer relations?

2. What is management relationship?

3. What are the benefits of customer relationship marketing?

4. What is meant by customer relationship?

5. What are the 5 levels of relationship marketing?

6. What are the four customer relationship groups?

7. What is the ladder of customer loyalty?

8. Which is the first phase of the CRM?

9. Which are 5 important steps in CRM implementation?

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