1. Greetings to everybody!

2. Our group will concentrate on how companies can fluidly cross the line between
strategy and execution now that Group 7 has made it clear that there should be no division
between them.
3. The author of this essay, Mr. Roger Martin, contends that organisations must stop
thinking of management as the organization's brain and employees as its body if they want
to do away with this division. He further defines strategy as an integrated collection of
decisions that uniquely places the business in the industry in order to build a long-term
advantage and better value compared to the competitors in one of the books he co-
authored.
4. He thinks decisions ought to be made within the context of the company as a single,
chaotic river.
5. The corporation has a decision to make at every set of rapids, and every decision
taken upstream has an immediate downstream impact. People working closer to the bottom
of the organisation make the more practical, day-to-day decisions that immediately impact
customer service and pleasure, whereas those at the top of the organisation make the more
expansive, more abstract judgments addressing long-term vision.
6. The same book I previously mentioned introduced a framework called the strategy
choice cascade, which consists of 5 essential components to build a comprehensive plan.
7. What are your goals for winning? - aids in establishing the project's goal