8. Describe various kind of Marketing Strategies Whats meant by personal selling 2 1 SECTION—c [Marks : 15 x2 <30 1. What do you mean by Advertising Budget ? What are the most commonly used advertising budgeting method ? - 2 What is campaign creation and explain its importance in marketing ? 3. Discuss types of media and media selection, Give any twvo examples with explanation, _ What do you mean by Advertising ? Explain its necessity and importance, 5. What is Integrated Marketin 'g Communication ? Also throw a light on the concept of + direct marketing. . (2) v4