Microsoft Excel 16.

0 Answer Report
Worksheet: [Book1]Sheet1
Report Created: 19-10-2021 10:56:43
Result: Solver found a solution. All Constraints and optimality conditions are satisfied.
Solver Engine
Engine: Simplex LP
Solution Time: 0.032 Seconds.
Iterations: 8 Subproblems: 0
Solver Options
Max Time Unlimited, Iterations Unlimited, Precision 0.000001, Use Automatic Scaling
Max Subproblems Unlimited, Max Integer Sols Unlimited, Integer Tolerance 1%, Assume NonNegative

Objective Cell (Max)

Cell Name Original Value Final Value
$H$17 total 0.291 6840000

Variable Cells
Cell Name
$B$16 max=x1+x2+x3+x4+x5+x6 x1
$C$16 max=x1+x2+x3+x4+x5+x6 x2
$D$16 max=x1+x2+x3+x4+x5+x6 x3
$E$16 max=x1+x2+x3+x4+x5+x6 x4
$F$16 max=x1+x2+x3+x4+x5+x6 x5
$G$16 max=x1+x2+x3+x4+x5+x6 x6
Original Value Final Value Integer
1 7.4505806E-09 Contin
1 81000000 Contin
1 0 Contin
1 0 Contin
1 0 Contin
1 9000000 Contin

Constraints
Cell Name Cell Value Formula Status Slack
$H$19 constraints 1 LHS 90,000,000 $H$19=$J$19 Binding 0
$H$20 constraints 2 LHS 9000000 $H$20>=$J$20 Binding 0
$H$21 constraints 3 LHS 0 $H$21<=$J$21 Not Binding 8000000
$H$22 constraints 4 LHS 32400000 $H$22>=$J$22 Not Binding 32400000
$H$23 constraints 5 LHS -162000000 $H$23<=$J$23 Not Binding 162000000
$H$24 constraints 6 LHS -2.980232E-09 $H$24<=$J$24 Binding 0
$H$25 constraints 7 LHS -4.05E+07 $H$25<=$J$25 Not Binding 40500000
$H$26 constraints 8 LHS 0 $H$26<=$J$26 Binding 0
Microsoft Excel 16.0 Sensitivity Report
Worksheet: [Book1]Sheet1
Report Created: 19-10-2021 10:56:43

Variable Cells
Final Reduced Objective Allowable Allowable
Cell Name Value Cost Coefficient Increase Decrease
$B$16 max=x1+x2+x3+x4+x5+x6 x1 7.4505806E-09 0 0.06 0.02 1E+030
$C$16 max=x1+x2+x3+x4+x5+x6 x2 81000000 0 0.08 1E+030 0.02
$D$16 max=x1+x2+x3+x4+x5+x6 x3 0 0 0.011 0.059 1E+030
$E$16 max=x1+x2+x3+x4+x5+x6 x4 0 -0.059 0.09 0.059 1E+030
$F$16 max=x1+x2+x3+x4+x5+x6 x5 0 -0.189 0.01 0.189 1E+030
$G$16 max=x1+x2+x3+x4+x5+x6 x6 9000000 0 0.04 0.04 1E+030

Constraints
Final Shadow Constraint Allowable Allowable
Cell Name Value Price R.H. Side Increase Decrease
$H$19 constraints 1 LHS 90000000 0.08 90000000 1E+030 81000000
$H$20 constraints 2 LHS 9000000 -0.04 9000000 81000000 9000000
$H$21 constraints 3 LHS 0 0 8000000 1E+030 8000000
$H$22 constraints 4 LHS 32400000 0 0 32400000 1E+030
$H$23 constraints 5 LHS -162000000 0 0 1E+030 162000000
$H$24 constraints 6 LHS -2.980232E-09 0.05 0 2.980232E-09 21600000
$H$25 constraints 7 LHS -40500000 0 0 1E+030 40500000
$H$26 constraints 8 LHS 0 0.069 0 0 27000000
Objective
To maximize the return on investment

Decision Variable

home loan mortgage(1) x1

home loan mortgage(2) x2
commercial loan x3
automobile loan x4
home improvement loan x5
risk free investment x6

objective function x1 x2 x3 x4 x5 x6
max=x1+x2+x3+x4+x5+x6 7.451E-09 81000000 0 0 0 9000000
0.06 0.08 0.011 0.09 0.01 0.04
constraints
constraints 1 1 1 1 1 1 1
constraints 2 1
constraints 3 1
constraints 4 0.4 0.4 -0.6 -0.6 -0.6
constraints 5 1 -2
constraints 6 -0.4 1
constraints 7 -0.5 -0.5 1
constraints 8 -1 1 1
total

6840000
LHS RHS
90,000,000 = 90,000,000
9000000 >= 9000000
0 <= 8000000
32400000 >= 0
-162000000 <= 0
-2.9802322E-09 <= 0
-4.05E+07 <= 0
0 <= 0
Microsoft Excel 16.0 Answer Report
Worksheet: [Book1]Sheet2
Report Created: 19-10-2021 11:33:02
Result: Solver found a solution. All Constraints and optimality conditions are satisfied.
Solver Engine
Engine: Simplex LP
Solution Time: 0.031 Seconds.
Iterations: 4 Subproblems: 0
Solver Options
Max Time Unlimited, Iterations Unlimited, Precision 0.000001, Use Automatic Scaling
Max Subproblems Unlimited, Max Integer Sols Unlimited, Integer Tolerance 1%, Assume NonNegative

Objective Cell (Max)

Cell Name Original Value Final Value
$F$14 total 2400000 16863636.3636

Variable Cells
Cell Name Original Value Final Value Integer
$B$13 x 1 2.72727272727 Contin
$C$13 y 1 17.2727272727 Contin
$D$13 z 1 5.90909090909 Contin

Constraints
Cell Name Cell Value Formula Status Slack
$F$19 advertisement budget LHS 4000000 $F$19<=$H$19 Binding 0
$F$20 Planning budget LHS 1000000 $F$20<=$H$20 Binding 0
$F$21 commercial spots LHS 2.7272727273 $F$21<=$H$21 Not Binding 2.2727272727
$F$22 cent off coupons LHS 1400000 $F$22<=$H$22 Not Binding 90000
$F$23 Reached young children LHS 5000000 $F$23>=$H$23 Binding 0
$F$24 reached parents of children LHS 6000000 $F$24>=$H$24 Not Binding 1000000
NonNegative
Microsoft Excel 16.0 Sensitivity Report
Worksheet: [Book1]Sheet2
Report Created: 19-10-2021 11:33:03

Variable Cells
Final Reduced Objective Allowable
Cell Name Value Cost Coefficient Increase
$B$13 x 2.7272727273 0 1300000 50000
$C$13 y 17.272727273 0 600000 133333.33333
$D$13 z 5.9090909091 0 500000 374074.07407

Constraints
Final Shadow Constraint Allowable
Cell Name Value Price R.H. Side Increase
$F$19 advertisement budget LHS 4000000 3.0606060606 4000000 722222.22222
$F$20 Planning budget LHS 1000000 4.8484848485 1000000 22500
$F$21 commercial spots LHS 2.7272727273 0 5 1E+030
$F$22 cent off coupons LHS 1400000 0 1490000 1E+030
$F$23 Reached young children LHS 5000000 -0.0454545455 5000000 2500000
$F$24 reached parents of children LHS 6000000 0 5000000 1000000
 Allowable
Decrease
1600000
50000
33333.333333

Allowable
Decrease
225000
130000
2.2727272727
90000
450000
1E+030
Objective
To maximize profit

Decision Variable
no. of TV commercial x
no. of magazine ad cost y
no. of Sunday cost z

objective function x y z
2.72727272727273 17.27273 5.909091
1300000 600000 500000

constraints
advertisement budget 300000 150000 100000
Planning budget 90000 30000 40000
commercial spots 1
cent off coupons 40000 120000
Reached young children 1200000 100000
reached parents of children 500000 200000 200000
total

16863636.36

LHS RHS
4000000 <= 4000000
1000000 <= 1000000
2.727272727 <= 5
1400000 <= 1490000
5000000 >= 5000000
6000000 >= 5000000
Microsoft Excel 16.0 Answer Report
Worksheet: [Book1]Sheet11
Report Created: 19-10-2021 11:40:05
Result: Solver cannot improve the current solution. All Constraints are satisfied.
Solver Engine
Engine: Evolutionary
Solution Time: 47.718 Seconds.
Iterations: 0 Subproblems: 16924
Solver Options
Max Time Unlimited, Iterations Unlimited, Precision 0.000001
Convergence 0.0001, Population Size 100, Random Seed 0, Mutation Rate 0.075, Time w/o Improve 30 sec
Max Subproblems Unlimited, Max Integer Sols Unlimited, Integer Tolerance 1%, Assume NonNegative

Objective Cell (Max)

Cell Name Original Value Final Value
$H$17 total 2400000 2.4E+036

Variable Cells
Cell Name Original Value Final Value Integer
$D$16 x 1 1E+030 Contin
$E$16 y 1 1E+030 Contin
$F$16 z 1 1E+030 Contin

Constraints
Cell Name Cell Value Formula Status Slack
$H$22 advertisement budget LHS 5.5E+035 $H$22<=$J$22 Binding 0
$H$23 Planning budget LHS 1.6E+035 $H$23<=$J$23 Binding 0
$H$24 commercial spots LHS 1E+030 $H$24<=$J$24 Binding 0
$H$25 cent off coupons LHS 1.6E+035 $H$25<=$J$25 Binding 0
$H$26 Reached young children LHS 1.3E+036 $H$26>=$J$26 Not Binding 1.3E+036
$H$27 reached parents of children LHS 9E+035 $H$27>=$J$27 Not Binding 9E+035
Objective
To maximize profit

Decision Variable
no. of TV commercial x
no. of magazine ad cost y
no. of Sunday cost z

objective function x y z total

1E+030 1E+030 1E+030
1300000 600000 500000 2.4E+036

constraints LHS
advertisement budget 300000 150000 100000 5.5E+035
Planning budget 90000 30000 40000 1.6E+035
commercial spots 1 1E+030
cent off coupons 40000 120000 1.6E+035
Reached young children 1200000 100000 1.3E+036
reached parents of children 500000 200000 200000 9E+035
 RHS
<= 4000000
<= 1000000
<= 5
<= 1490000
>= 5000000
>= 5000000