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Name Arun Shinde

Question 1 (A&B)

https://docs.google.com/presentation/d/1omCnV2l5Wef8yDG-
D2ZLCHU5fSOsJM6R/edit?usp=sharing&ouid=112369247997408825151&rtpof=true&sd=true

Question 2

Name Arun Shinde

Question 2

To: Smith.John@medpoliclinic.com

Cc: Dinesh@sineflexsolution.com; santosh@sineflexsolutions.com

Subject: Regarding our Business Proposal!

Dear Mr. John Smith,

Head of ABC Polyclinic.

I hope you are doing well. We very much appreciate that you gave us your valuable time along with
your COO and other team members. We attempted to comprehend the areas you were intrigued to work
on / improve and based on our discussions, we tried to formulate our proposal three times. But
unfortunately, nothing got finalized from your side. Please appreciate since now we have already invested
lots of time and effort on our proposals. I’m assuming your plans have changed, and you no longer want to
proceed with this. Keep Sineflex solutions in mind if you want to move forward in the future.

Best Regards,

Mahesh Iyer

Co-Founder

Mahesh@sineflex.com

Question 3

2. Audience Analysis:

There are 3 key points that Mahesh kept in mind for audience analysis: 1. Demographic analysis 2. Data
analysis 3. Environmental and Predictive analysis

As a result, top three audience are as following: 1. Healthcare system: new innovations and solutions to
connect them with technology. 2. Pharma Companies: Having lack of research and real-time good
manufacturing practices. 3. Research and development groups: Many universities and hospitals can provide
important information about disease trends and risk factors, outcomes of treatment or public health
interventions, functional abilities, pattern of care, and health care costs and so on.

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