After Class Quiz Week 6

Due
Jun 21 at 11:59pm
Points
15
Questions
15
Available
Jun 21 at 8:15am - Jun 21 at 11:59pm
about 16 hours
Time Limit
25 Minutes

Attempt History
Attempt Time Score
LATEST Attempt 1
13 minutes 15 out of 15

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Correct answers are hidden.

Score for this quiz:

15 out of 15
Submitted Jun 21 at 8:37am
This attempt took 13 minutes.

Question 1 1
/ 1 pts

Qualtrics®, SurveyMonkey®, SoGoSurvey®, SmartSurvey®, and

SurveyGizmo® are examples of ________.

 
survey implementation software

 
data collection software

 
computer-assisted questionnaire design software

 
data analysis software

Question 2 1
/ 1 pts
Which of the following correctly defines the term "coding"?

 
Placing numbers on the questionnaire to facilitate data entry after
the survey has been conducted

 
Predetermining the responses, which makes report writing easier
because the report may be started early

 
Analytical processes for scaled-response questions only

 
Conducting a dry run of the survey to see which questions "work"

Question 3 1
/ 1 pts

Which of the following is NOT an advantage of computer-assisted

questionnaire design software?

 
Provide significant functionality.

 
Are easier, faster, and friendlier than using a word processor.

 
Facilitate data analysis.

 
Ensure unbiased questions.

Question 4 1
/ 1 pts

Of the following which is the MOST accurate regarding parameters of the

pretest of a questionnaire?
  
Pretest participants should be representative of the target
population under study.

 
The client should always approve of and be present for the
pretest.

 
Researcher and client need to agree on a minimum amount of
pretests.

 
The pretest should be conducted on samples from a global and a
domestic market.

Question 5 1
/ 1 pts

If the answer is "Yes" to the question, "Did you order a Papa John's Pizza
delivery for your family in the past month?" the respondent will be directed
to several questions about Papa John's Pizza, but if the answer is "No,"
these questions will not be asked. This is an example of ________.

 
skip logic

 
display logic

 
answer display logic

 
non-response logic

Question 6 1
/ 1 pts
Questions requiring some degree of mental activity, such as evaluating
choices, voicing opinions, recalling past experiences, indicating intentions,
or responding to "what if" questions, are placed deeper in the survey are
________.

 
transition questions

 
scaled-response questions

 
classification and demographic questions

 
introductory questions

Question 7 1
/ 1 pts

Attention should be given to placing the survey questions developed

________ to ease respondent participation.

 
in an informal sequence

 
at the beginning

 
into a logical sequence

 
in the middle

Question 8 1
/ 1 pts

When a respondent accesses an online questionnaire, registers

responses to the questions, and typically clicks on a "Submit" button at
the end of the questionnaire, this triggers the software to do which of the
following?

 
Analyze data in real-time.

 
Block submissions in real-time.

 
Capture data in real-time.

 
Create a report in real-time.

Question 9 1
/ 1 pts

Questions used near the beginning of the survey to get the respondent's
interest and demonstrate the ease of responding to the research request
are known as ________.

 
transition questions

 
introductory questions

 
warm-up questions

 
classification questions

Question 10 1
/ 1 pts

________ asks questions that are appropriate based on the respondent's

prior answers.

 
Answer priority logic
  
Non-response logic

 
Skip logic

 
Display logic

Question 11 1
/ 1 pts

The sequencing of questions or blocks of questions, including any

instructions, on the questionnaire pertains to question ________.

 
validity

 
blocking

 
testing

 
flow

Question 12 1
/ 1 pts

________ uses numbers associated with question response options to

facilitate data analysis after the survey has been conducted.

 
Pre-numbering

 
Coding

 
Decoding

 
Pre-testing
Question 13 1
/ 1 pts

Which of the following involves conducting a dry run of the survey on a

small, representative set of respondents to reveal questionnaire errors
before the survey is launched?

 
Field test

 
Pre-test

 
Response test

 
Market test

Question 14 1
/ 1 pts

A statement such as: "Now, I would like to ask you a few questions about
your TV viewing habits" is a ________.

 
transition statement

 
introductory statement

 
warm-up statement

 
classification statement

Question 15 1
/ 1 pts
Which of the following describes a feature of computer-assisted
questionnaire design software that provides "standard" questions on
constructs that researchers often measure?

 
Quiz bank

 
Question library

 
Survey bank

 
Test bank

Quiz Score:
15 out of 15