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Market structure refers to the competitive environment in which buyers and sellers
operate. Competition is rivalry among various sellers in the market.
2. Monopoly - exists when a single firm that sells in the market has no close
substitutes. The existence of a monopoly depends on how easy it is for consumers
to substitute the products for those of other sellers.
Equilibrium
For instance, given the price of P30.00 the buyer is willing to purchase 150 units. On
the seller side, he is willing to sell the quantity of 150 units at a price of P30.00. This
simple illustration simply shows that the buyer and seller agree at one particular
price and quantity, that is P30.00 and 150 units. This is the main concept of
equilibrium: that there is a balance between price and quantity of goods bought by
consumers and sold by sellers in the market.
Equilibrium market price is the price agreed by the seller to offer its good or service
for sale and for the buyer to pay for it.
Generally, a surplus happens when there are more products sold in the market
by sellers but few products are bought by consumers. This is because the quantity of
goods that buyers are willing to buy at a given price is less than the quantity of goods
that sellers are willing to sell at the same price.
This constant price is the equilibrium or market price. This means that buyers
and sellers agree on that price.
Price Controls