information about the world is stored in our brain in order to give us sense of who we are. The more you remember, the more you can remember. Memory is like muscle more you use it more it will get stronger and if not used can cause atrophy of it. No limit to the capacity of memory. New experiences and learning new information are key to memory improvement exercise. 3 R’s of memory – Registration, retention and recollection For stronger memory involve all your 5 senses Stronger association with prior knowledge, clear, vivid, imagery followed by periodic revision are the key steps for retaining any information for longer duration.