Professional Documents
Culture Documents
Assignment – 2
Acknowledgement:
We are grateful to be a part of this report writing assignment. It was a great chance of
learning and professional development. Therefore, we consider ourselves very lucky as we
had the opportunity to work on it. We are also grateful for having a chance to learn so many
new concepts during the course of this assignment.
Bearing in mind that, we would like to use this opportunity to express our deepest gratitude
and special thanks to Prof. Darshana Padia who in spite of being extraordinarily busy with
her duties, took time to hear out, guide and keep us on the correct path and allowing us to
carry out our assignment in their course Business Ethics (MGT161).
We express our deepest thanks to Anika Mansuri Madam for taking part in useful decisions
and giving necessary advice and guidance to make this process easier. We will choose this
moment to acknowledge her grateful contribution.
We would like to thank Ahmedabad University to gives us this opportunity to present our
creativeness and knowledge in front of Professors.
Lastly, we would like to thank each and every one of our team members for their invaluable
contribution which they have made for this assignment. It would not be possible without
them to successfully complete this assignment.
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Table of Contents
Introduction of the company: 6
Governance Philosophy 6
TATA code of conduct (TCOC): 6
Core values: 7
Mission: 8
Vision: 8
DRIVE 8
Awards and recognitions: 8
CEO of the company: 9
CSR initiatives undertaken by the organization: 10
The Pyramid of Corporate social responsibility: 10
Focus of the initiatives: 10
The initiatives taken by Tata Sons 10
CSR expenditure for the Financial Year 2015-16: 12
Ethical practices followed by the organization: 13
Ethical practices followed by Tata Sons: 13
Implementation of the code of conduct at Tata Companies: 14
Corporate Governance rules and regulations followed by Tata Sons: 15
Corporate Governance rules and regulations followed by Tata : 15
Corporate Governance model adopted by the company: 16
Any violation of the ethical code of conduct and dilemma faced by the management by Tata
Group in the past: 18
Ethical dilemmas faced by the management in past and present: 20
Conclusion and students’ perspective of the company’s ethical and governance practices: 21
References: 22
Citations: 23
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Governance Philosophy
“The Tata philosophy of management has always been, and is today more than ever,
that corporate enterprises must be managed not merely in the interests of their owners,
but equally in those of their employees, of the consumers of their products, of the local
community and finally of the country as a whole.” JRD Tata, 1973
As a mindful corporate resident, Tata Sons observes the traditions that must be adhered to in
letter and soul. Tata Sons likewise go past simple consistency to feature certain practices and
standards to Tata group subsidiary operating companies.
Their Governance Philosophy depends on flexibility. All other companies become afraid of
the Tata organization becoming huge as it creates great competition among them. It is basic
to assemble a supportable and flexible venture.
Tata Sons’ relationships with its other operating companies are governed by:
Shareholding in the group companies: TATA sons are the chief speculation holding
organization and the advertiser of its operating working organizations.
Brand Equity & Business Promotion (BEBP) agreement: Any company which uses the
word TATA becomes the part of its BEBP agreement. Every company which is part of BEBP
has to ethical rules and regulations of the TATA Company. The companies must also adopt
the following 2 things:
TATA code of conduct (TCOC): It provides an ethical path to every employee and all its
operating companies and also guides them. All the employees of TATA are obliged to follow
the code of conduct.
“Business, as I have seen it, places one great demand on you: it needs you to self-impose
a framework of ethics, values, fairness, and objectivity on yourself at all times.” - Ratan
N Tata, 2006.
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Core values:
Tata has consistently been a quality-driven association. These qualities keep on coordinating
the development and business of Tata organizations.
Integrity
They will always be reasonable, fair, straightforward and moral in following rules and
regulations of the company; all that they do must stand the trial of open examination.
Responsibility
They will coordinate natural and social standards in their organizations, guaranteeing that
what originates from the individuals must return to the individuals.
Excellence
They will be energetic about accomplishing the best expectations of value, continually
advancing meritocracy.
Pioneering
They will be intense and bold enough taking on difficulties by utilizing profound client
understanding to create new arrangements.
Unity
They will put resources into their employees and shareholders, empower consistent learning,
and build minding and community-oriented connections dependent on trust and common
respect.
The company's main purpose is to make everything fully digitalized in the whole world.
Through it, they can connect people anywhere, anytime and at anyplace. TATA serves in
more than 80 countries across the six continents which employ around 4, 50,000 employees.
In the Tata group, two-third of its shares is owned by Tata sons which is a charitable trust as
they strongly believe in charity. This trust creates many institutions across the country and
also gives many funds to Non-Government Organizations (NGOs) which are working in the
area of healthcare, education, and livelihood of the people.
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The total customers are around 7000 customers which contain 60% of Fortune 500
companies. It also claims that 4 out of 5 users in the world use its services. It has 30% of the
world's internet routes and connects 60% business to world giant cloud. The company IP
connects to more than 240 countries and territories across the world. It is listed on both the
exchange of India i.e. BSE (Bombay Stock exchange) and NSE (National Stock Exchange)
with the capital of USD 2.72bn.
Mission:
Vision:
The preferred choice for customers in delivering excellence, efficiency, and value in design
and engineering solutions
Achieving sustainable financial performance
Delivering exciting innovations
DRIVE
Daring is to challenge the existing affairs, creating new things and building new examples.
Responsive means are available for team and company all the time. As they think
collaboration is the key to any organization.
Inclusivity means they believe in respect and trust of everyone and treats everyone equals
despite having diversity in the organization. They think diversity is their strength.
Venturing employee’s means looking out of the box and creating new opportunities for
themselves and also for the TATA. The company motivates its employees to do so.
Ethics is the foundation of the organization. They also think that integrity and honesty are
necessary inside as well as outside the organization.
Legal Responsibility: Obey the law - It is important to meet the expectations of government
and law.
Arogya - Health
They provide clean drinking water to children under five years of age who are combating
malnutrition.
4. Creating public infrastructures like the provision of safe drinking water and better
sanitation facilities.
Vidhyadhanam - Education
As education are the most important thing and necessary for every citizen. So, Tata took
education initiatives where there is a targeted approach, it is based on scholarships and some
financial support.
Vasundhara - Environment
In this program, Tata concentrates to increase the green cover through sapling plantation and
to enhance environmental awareness levels in the community.
The Amrutdhara initiative of Tata motors was to make clean and safe drinking water for all in
the country, especially in the rural and drought-prone villages.
Tata wanted a holistic and equitable development of society and to have sustainable growth
in the organization. Integrated village development in Pathardi Gram Panchayat - Pathardi is
a tribal village of nearly 700.
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Water - They provided clean water and even they took care and check dams, repair of
water
Health - Health check-ups and to improve nutritional status and to bring food security.
Livelihood - Soil testing and soil health dispensed to 340 plus farmers and even training on
cultivation.
Public Infrastructure - Within seven months TML had installed 57 solar lights, 2 functional
toilets in schools and construction of roads.
Seva - Volunteering
Walkathon; in Dharwad.
Ethics basically refers to moral values and principles that govern how we as humans work in
an organization as well as outside the working environment. From a business point of view, it
revolves around how the company deals with its customers, employees, managers,
government rules and regulations, and whether the company responds to any crisis ethically
or unethically. Ethics guide us in every aspect of the business. No matter how big the
organization, working ethically is extremely important because it forms an ethical
environment for the business which leads to individual growth and development in the
organization, encourages strong teamwork and also helps in managing problems ethically.
At Tata Sons ethics play a very important role in the company. The five core values of Tata
are Unity, Pioneering, Responsibility, Integrity, and excellence. Every year Tata observes the
month of July as the “ethics months” to promote an ethical environment across the company.
Some of the various ethical practices followed by Tata Group are as follows:
Tata encourages gender equality and equal pay for all its employees.
They encourage a nurturing and collaborative culture across the company.
Tata is committed to good corporate citizenship. They encourage social development
activities for the communities they are working in.
Tata shall not engage itself in any kind of unfair or restrictive trade practices
Tata doesn’t accept bribery or any kind of corruption.
The company shall act with honesty, integrity, fairness and within the ethical
standards.
Tata and its employees shall not take or give any kind of illegal payments, gifts,
donations or benefits that are against the company's code of conduct.
The leader in the company too shall show their commitment towards the ethical
conduct of the company.
Tata shall obey the laws of the country wherever the company is operating.
Statements made to the stakeholders should honest and in good faith.
Stakeholders should be treated equally without any kind of discrimination.
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Tata prevents the wasteful use of natural resources and also works towards the
improvement of the environment.
The competitor’s information should be obtained legally.
Suppliers and other service providers should accept the ethical standards of the
company.
Good governance should be promoted.
There shouldn’t be any dependence on any specific political party.
To guide every employee working for the Tata Group, a code of conduct was officially
introduced in 1998. This document works as a guideline for each employee of the company to
understand its values and ethics. Also, principles expected to be followed are mentioned in
the Code of Conduct. As the Tata Group has a lot of companies working under it, it was
essential for Tata to establish a code of conduct so as to align the various autonomous
companies. For the implementation of the code of conduct, a special new position at the top
level of management was made by the Tata Group of ‘Ethics Counsellor’. His duties were to
make a report of day-to-day working and he was responsible to report to the Managing
Director of the Tata Group. One person from every department of the company was made a
‘Ethics Coordinator’. They were chosen by the head of the department to work upon the
reporting of the implementation of the code of conduct. They reported to either the heads of
their departments or the Ethical Counsellor. The Ethics Coordinators and Ethics Counsellor
combined organized various events to make the employees and their families proud to be a
part of this trustworthy and ethical organization. Awareness about ethics, principles of the
company and the values was also spread among them. However, they lacked a system to
monitor the sustenance of the code of conduct. Those events were only organized for the
family members of the executives working in the top-level management and not for the whole
organization which according to the counsellor was essential as the people working the top-
level management have greater responsibilities and power.
To induce the motivation to perform ethically, one of the Ethics Coordinator, every month,
was rewarded for their performance. Also, if any employee performed showing a higher
ethical value, then that employee would also be rewarded. As Tata Group is such a big
company, the employees often visit government offices to meet the officials very often for
some or the other formalities. In the beginning, the employees of Tata Group found it
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somewhat difficult to get the work done without any ‘extra favors’ but the employees stood
firm on the company’s values and principles which resulted in an ethical behavior. Later on,
even the government officials expecting bribes understood that nothing was going to come
out of the employees from the Tata Group. For those who violated the guidelines of the code
of conduct, the consequences were intense. So, this resulted in the concern for employees to
do the job in an ethical way. The employees were accountable to their respective superiors for
their ethical behavior and hence, the implementation of the code of conduct was made
efficient and easy.
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Tata's philosophy on corporate governance is upon the rich legacy of ethical and
transparent governance practices.
Through corporate governance work, the board of directors along with its employees
undertakes responsibilities to all stakeholders by ensuring fairness and transparency in
its decision.
Corporate governance is an essence the company trusts in and actively implements a
high level of corporate governance council to ensure best CG practices are picked.
It shall respect the human rights and dignity of all its stakeholders.
It shall strive to balance the interests of their stakeholders, treating each of them fairly
and avoiding unfair discrimination of any kind.
The statements that they make to their stakeholders shall be truthful and made in good
faith.
It shall not engage in any restrictive or unfair trade practices.
There is also that business excellence model that is to drive excellence and the
balanced scorecard method for tracking progress on objectives.
There is also a Tata code of conduct which says that the values, principles, and ethics
serves as a guide to directors and employees. They also have adopted guidelines on
board effectiveness based on best practices from both outsides and within the
company.
The company's depository programmed is listed in the New York stock exchange and
it also complies with USA regulations.
They also consider their responsibility to protect the rights of their stakeholders and
tell them accurate and timely information regarding the company's financials and
performance.
The company also believes in compliance in spirit.
For Tata corporate governance means to bring accountability to shareholders
consistently while also creating wealth legally and ethically.
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When representing the company, the company employees shall act with
professionalism, honesty, and integrity, and conform to the highest moral and ethical
standards. In the countries it operates in, it shall exhibit culturally appropriate
behavior.
It shall be fair and transparent and be perceived as fair and transparent by third
parties.
Tata communications with the whole Tata group share five core values: integrity,
unity, responsibility, excellence, and understanding. These five values guide and drive
business decisions.
With stakeholders, they believe to have fair words, actions, and deeds.
They have a steadfast responsibility to business ethics and commitment to CSR.
The model adopted by Tata from the three models of corporate governance is the Anglo-US
model from the 3 models of corporate governance. Anglo-US model depicts shared
ownership of individual or institutional shareholders who are outside of the company.
Board of
directors
Management
Shareholders
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This model was mainly designed/created to differentiate individually between the control and
ownership of any corporation. It also relies on effective and strong communication between
the 3 key players which are shareholders, management and board of directors with main
decisions, agenda, and objectives of the business. In the Anglo-US model, there are numbers
of key players involved including management, shareholders, directors, stock exchanges,
government agencies, consulting firms, and self-regulatory organizations.
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manager of the community center and social welfare and he was the one who
accompanied Deka and then disappeared when police released warrant against him. In
this scene also it was believed that TATA tea knew about his whereabouts but never
told the police.
4. Tata Motors Limited wanted to open a plant at Singur in West Bengal but it was
interrupted by farmers’ protest because TML wanted to make their plant on Farmers’
land. The government acquired land from the farmers saying that the land would be
used for a public purpose but they gave land to TATA Motors Limited. Usually, no
industrial projects should be carried out on multi crops land. As this district was near
Hooghly river it was a very fertile land and hence useful for cultivation purposes. But
still this land was used for making plant and we also don’t have any rights to spoil
nature for development purpose. But still, 997 acres of land was occupied by TATA
for its project. A survey was also collected from the farmers by TATA to know
whether they are willing to give away their lands to them but only 1% of farmers were
willing and others were not willing to do so. A memorandum of understanding
provides information about the advantages and implications of the deal but in this
case, TATA didn’t provide the information regarding environmental implication to its
shareholders. TML took land from 15,000 farmers saying that it will provide them
employment in their plant but they only provided employment to only 1,000 farmers.
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The next ethical dilemma the company faces is about the environmental pollution. People
from the villages of Mouda, Harijansahi and Tupasahi have been continuously asking for a
change in their habitat because of the pollution caused by Tata Steel. There are more than
fifteen hundred people who want their houses to be reallocated to some other place.
As for the Tata Tea and Pranati Deka case, the latter was a militant meaning that the front she
worked for was violent in various ways. It was banned by the Government on the country
stating that it worked as a terrorist organization. Helping that woman would be considered as
indulging in or helping those fronts. So, the ethical dilemma was, was the country’s security
less valuable than helping that woman?
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The corporate governance of the company guides the responsibility of every employee
working in the organization, for the fulfilment of the future goals of the company. Tata
Motors focuses on the improvement and the betterment of the unprivileged and also look
after the environmental responsibilities. Arogya, Vidhyadhanam, Avanti Fellow, Vasundhara,
etc. are such concepts of the company which provides help to the poor and look after their
development.
The company also encourages gender equality, giving equal pays and insensitive to the
women. The Tata industry has always been encouraging social development where they
work. Tata and its employees under its ethical practice state that they cannot take any illegal
payment, gifts, and donations and benefits that are against the company's code of conduct;
they also have to follow the laws of the country in which they operate.
Tata is a good example of an ethical company; Tata industry also donates 60% of its profit to
India which is a huge contributor for a country like India to develop further. The donation
gives a huge example that how socially helpful and ethical the organization is.
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References:
https://www.icmrindia.org/free%20resources/casestudies/The%20Tata%20Tea%20ULFA
%20Story1.htm
https://www.icmrindia.org/free%20resources/casestudies/The%20Tata%20Tea%20ULFA
%20Story6.htm
https://www.iasparliament.com/blogs/pdf/verdict-in-the-2g-spectrum-case
https://hrln.org/wp-content/uploads/2017/12/singur-case.pdf
https://indiankanoon.org/doc/109815302/
https://www.icmrindia.org/casestudies/catalogue/Human%20Resource%20and
%20Organization%20Behavior/Cyrus%20Mistry%E2%80%99s%20Exit%20as
%20Chairman%20-Excerpts.htm
https://www.nclt.gov.in/sites/default/files/final-orders-pdf/43%20mb.pdf
https://www.tata.com/business/tata-communications
https://www.tmetc.com/about-us/mission-vision-culture-values.aspx (mission and vision
statement)
https://www.tata.com/about-us/tata-values-purpose ( values)
https://www.tatasteeleurope.com/static_files/Downloads/Corporate/Sustainability/Ethical %2
0behaviour/Tata_Code_of_Conduct.pdf
https://www.tatacommunications.com/about/culture-diversity/
https://www.tata.com/about-us/tata-code-of-conduct
https://www.tatacommunications.com/investors/governance/
https://www.tatasteel.com/investors/integrated-report-2016-17/corporate-governance-
report.html
https://www.tata.com/community
https://www.tatamotors.com/wp-content/uploads/2015/10/09042523/corporate-governance-
report.pdf
https://www.tatachemicals.com/upload/pdf/tcl-corporate-governance-18-19.pdf
https://bizfluent.com/list-6710522-models-corporate-governance.html
http://www.emergingmarketsesg.net/esg/wp-content/uploads/2011/01/Three-Models-of-
Corporate-Governance-January-2009.pdf
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Citations:
governance-report.html.
https://www.tatamotors.com/wp-content/uploads/2015/10/09042523/corporate-governance-
report.pdf
19.pdf
diversity/.
https://www.tatacommunications.com/investors/governance/.
Madhav, V., & Vineela. (n.d.). The Tata Tea/ULFA Story. Retrieved from
vision-culture-values.aspx.
https://bizfluent.com/list-6710522-models-corporate-governance.html.
code-of-conduct.
https://www.tatasteeleurope.com/en/sustainability/ethical–behaviour.
https://www.tata.com/business/tata-communications.
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values-purpose.
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