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Business News › Industry › Media/Entertainment › Media › Eureka Forbes awards ₹100-cr media duties to Zenith India
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Synopsis
This includes projects for Eureka Forbes that deal with performance marketing, digital,
SEO, commerce, data, technology, analytics and insight transformation. BUKA
Eureka Forbes has appointed
Zenith India NSE -4.55 % as its media
Web SMS
agency on record following a Verification
Code
competitive and comprehensive multi-
agency pitch process, which began in
February this year. Zenith, a Publicis
Groupe agency, will handle the entire Easily build amazing SMS
Eureka Forbes
gamut of integrated media-planning, experiences with BUKA.
buying and implementation business, Free trial, call to action!
pegged at around ₹100 crore annually.
This includes projects for Eureka Forbes that deal with performance
marketing, digital, SEO, commerce, data, technology, analytics and insight
transformation. "We are delighted to partner with Eureka Forbes. Zenith will
help accelerate business growth and help them stay true to their brand
mission and purpose," said Jai Lala, CEO, Zenith India.
Learn More
"Zenith has an RoI-focused approach, delivering on real outcomes and
measurable results, and we look forward to partnering with the brand on its
expansion plans and helping them excel NSE 2.26 % in an era of new Popular in
Media/Entertainment
consumer and market realities," he said. The work will focus on growing the
business and getting the media interested in the brand in a technology world 1. Will India become a pioneer
of immersive entertainment
that is always changing.
across platforms?
https://economictimes.indiatimes.com/industry/media/entertainment/media/eureka-forbes-awards-100-cr-media-duties-to-zenith-india/articleshow/… 1/5