Helping Startups & SMEs plan, scale, become

investor ready and get FUNDED !!

Holistic solution for Startups and SMEs
Startup Strategy
• Market Research
(Primary & Secondary)
• Business Plan
• Detailed Project Report
• Business Coaching /
Mentoring
• Strategic Advisory on
Branding, Marketing,
Organization Design etc
1300+ Projects across
domains
Investor Readiness
• Pitch Deck
• Financial Model
• 1-Page Teaser
• Video Pitch / Explainer
Video
• Valuation Report
• Mock Pitching /
Founder Grooming
Helped Startups
across 11 countries
Value Added
Fund Raising
Services
• Equity Funding – Idea • Marketing / Sales
Stage to Series-A
• Digital Marketing – SEO,
• Debt Funding (with / PPC, SMM, Email
without Collateral)
• Presentations -
• Revenue based Financing Corporate Profile or
Sales Deck
• Funding through
Government Schemes – • Technology - Website / App
MSME & Startup India Development
• Finance/Legal – Accounting,
Business Incorporation,
Compliance, Agreements
Helped raise $13M+ in 100% Customer
Funding Satisfaction
Some of our clients who raised funding

FIN-TECH HEALTH-TECH ED-TECH FOOD SERVICES

(RAISED IN SHARK TANK INDIA)

Agri-Tech Electric Vehicle NBFCs D2C

HR-Tech Gaming VC Fund Ad-Tech Grocery

Our Winning Team

Business Ms. Manasi Mahapatra (BDM)

Development Ms. Riya Anand (BDM)

Consultant / 2 Business Analysts (MBA - Finance)

Analyst + 3 Associate Business Analysts (BBAs)

Asheesh Sinha
CEO & Managing Consultant Financial Modeling Chartered Accountant - Swati
MBA, IIM Calcutta
MS (Software System),
BITS Pilani
Graphic Design Agency specializing in
Graphic Designing Pitch Deck
BE (Electrical), BIT Sindri
20 Years Experience,
5+ International Project Co-
Ms. Deepika
Ordinator
Worked for IBM, Ramco, SAIL
Media Coverage

Four startups helping founders prepare

for funding (livemint.com) This Startup Helps Businesses Chart Out Their
Futures Helping Them Grow At A Surprising Rate-
Plan Thy Business | Startup Story
(startupstorymedia.com)

Four new companies helping organizers

in planning for financing - Startup Times- 4 startups helping you make great
Leading Media Agency Investor Decks | siliconindia
Pitch Deck

15-20 Slides Power Point Presentation

(editable file)

Graphically Designed to make it attractive

Less text and more visuals / infographics

Custom Designed for you – we do not use

any standard template

Powerful Storyline to tell your startup story in

an interesting and compelling way Typical Slides
Product Business Market
Problem Solution Team Traction
Built using proven consulting principles of Details Model Opportunity

Vertical Logic and Horizontal Logic (used Go to

Financial Investment
Competition Market Milestones Exit Strategy
by Big 4s) Strategy
Projection Ask
Financial Model & Valuation

Sales Forecast Income Cash Flow

Statement Projection
Projection

Balance Sheet Financial Ratio Sensitivity

Projection Analysis Analysis

Funding & Valuation Exit Strategy

Utilization (DCF, Comparable, & Cap Table
VC Method)
Excel based, fully
configurable Financial Model

VALUATION REPORT FROM REGISTERED VALUER OR MERCHANT BANKER ALSO AVAILABLE

Teaser & Video Pitch

ONE PAGE INVESTMENT TEASER VIDEO PITCH (1 – 3 Minutes)

Why Video Pitch?

• Makes it all the easier to tell your startup story.
• Evokes emotional responses from the audience.
Basic Design Premium Design
• Explains complex concepts in a simple way.
Short, concise document that gives a high-level overview
Over 64 percent of people are more likely to buy a
of the investment opportunity you're presenting. Usually,
the 1st document that goes to investors
product after watching a video about it — and the
same applies to investor
Detailed Business Plan

Company overview

Financial Products &

Projection & Services
Investment Ask
Business
Plan

Market &
Operating
Competitive
Plan &
Analysis
Management
Team

Strategy & Execution

30-50 Page Word
Document detailing the
plan for your business
Corporate Profile / Product Presentations

Corporate Profile
• Around 15-17 Slides
• Helps you introduce your business, its
mission, products / services, and
credentials to various stakeholders.
• Instill trust and credibility.

Product Presentation
• Around 15-17 Slides
• Powerful tool for explaining the Need,
Solution, Features, Benefits, USPs and A lot goes into it
Case Studies.
Storyboarding Content Creation Copywriting Visual Designing
• Pitch your products / services powerfully.
Fund Raising Services
EQUITY FUNDING
Pre-Seed / Idea Stage
• Private Seed Funds
• Startup India Seed Fund
Angel Funding
• Via leading Angel
Networks and
Investment Bankers
Pre-Series and beyond
• VC Funds
• Investment Bankers
WHOLE GAMUT OF FUNDRAISING OPTIONS
TO MATCH YOUR UNIQUE REQUIREMENT
REVENUE BASED GOVERNMENT
DEBT FUNDING
FINANCING SCHEMES
Types of Loan Debt repaid by offering a • Startup India Seed
• Secured Loan percentage share of your Fund Scheme
• Unsecured Loans future revenue:
• Zero Equity Dilution • CGTMSE Scheme
Purpose of Loan • 6 months to 3 years (MSME Loan)
• Working Capital • 9-10% p.a Interest
• Project Financing • Accelerated EMI (Pay as
• Inventory Financing a % of revenue)
• Construction Finance
Other Strategy Services
MARKET RESEARCH
Secondary Research
Compiling existing data
sourced from a variety of
channels (reports, articles,
government sites etc.). Quick
and Cost-Effective.
Primary Research
Physical Surveys, Competitor
Survey, Stakeholders
Interviews for deeper insight.
Hybrid Research
A combination of Primary
and Secondary Research,
best of both worlds.
DETAILED PROJECT
REPORT (DPR)
Must required document
for raising funds from
banks, for land allotments,
for subsidies, and for
MSME Schemes
We support Wide Business
Types
• Manufacturing Units
• Trading Businesses
• Service Sectors
• Agricultural Businesses
MARKETING & BUSINESS COACHING
STRATEGY / MENTORING
• Marketing Plan / Go Get mentored by
to Market Strategy Certified Business Coach
/ Mentor having decades
• Business Innovation of leadership and
/ Growth Strategy coaching experience.
• Branding Strategy Customized coaching
that will help you turn
• Organizational your idea into a fast-
Design growing and fundable
startup.
Value-Added Services

Value Added Services through our curated partners who offer high-quality work at startup
friendly prices

FINANCE &
SALES & MARKETING TECHNOLOGY
COMPLIANCE
Digital Marketing Software Development • Bookkeeping &
• SEO Accounting
• PPC Campaigns • Website Development • Compliance (GST, Income
• Social Media Marketing • Mobile App Development Tax, PF, ESIC, MCA)
• Email Marketing • UI / UX Design
• Legal Agreements / Due
• E-Commerce (Shopify etc)
• Deep Tech (Web 3.0, Diligence
Blockchain, AI / ML, AR/VR) • Virtual CFO
• Registered Valuer
We’re eager to partner with you in your exciting growth
journey

Let us know how can

we help you today?
Value Added
Startup Strategy Investor Readiness Fund Raising
Services
www.planthybusiness.com

sales@planthybusiness.com

+91-96435-51351