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8/16/22, 2:06 PM IPL Bid : IPL media bid winners in bank guarantee talks

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Business News › Industry › Media/Entertainment › Media › IPL media bid winners in bank guarantee talks

IPL media bid winners in bank guarantee talks


By Saikat Das & Joel Rebello, ET Bureau Last Updated: Jun 27, 2022, 06:18 AM IST
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Synopsis
Walt Disney-controlled Star and Viacom18 won packages A and B, respectively, in the
just concluded round of rights auctions that valued the cricket league as the world's
second richest sporting event.
BUKA

Agencies
HDFC Bank, ICICI Bank NSE 0.41 % Web SMS
and State Bank of India NSE -0.62 % (
SBI NSE -0.62 % ), three of the
Verification
country's most valued financiers, are
among the lenders likely helping
Code
Reliance-owned Viacom18 to furnish Easily build amazing SMS
bank guarantees for the recently won
experiences with BUKA.
digital media rights of the Indian
Viacom18 and select banks did not respond to
ET's mailed queries. Disney-Star, BNP, Deutsche, Premier League (IPL). BNP Paribas
Free trial, call to action!
HSBC and Standard Chartered declined to
comment. NSE 0.00 % and Deutsche Bank are
among the foreign lenders likely
offering the same facility to Disney-Star that won the television broadcasting
rights, banking industry sources told ET.

Walt Disney-controlled Star and Viacom18 won packages A and B,


respectively, in the just concluded round of rights auctions that valued the
Learn More
cricket league as the world's second richest sporting event.

Disney will spend ₹23,575 crore and Viacom18 ₹20,500 crore to telecast the Popular in
games on the TV and digital media, respectively, in India until 2027. Media/Entertainment

1. Will India become a pioneer


of immersive entertainment
across platforms?

https://economictimes.indiatimes.com/industry/media/entertainment/media/ipl-media-bid-winners-in-bank-guarantee-talks/articleshow/92479244.c… 1/7

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