CASE STUDY

1. Suhasini, a home science graduate from a reputed a college has recently done a cookery course. She
wished to start her own venture with a goal to provide ‘healthy food’ at reasonable price. She
discussed her idea with her teacher and mentor who encouraged her. After analyzing various options
for starting her business venture, they shortlisted options.
They planned to serve vegetable juices and sattu milk shakes. Then they both weighed the pros and
cons of both the shortlisted options.
a] Name the function of management being discussed above and give any four of its characteristics.
(1+4)
[b] Also briefly discuss three limitations of the function discussed in the case.
[c] “Planning and controlling are both backward looking as well as forward looking functions”.
Explain the statement with reference to the above case.

AND
2 Sarang Gupta is the MD of Dunlop Ltd. With his continual efforts, he moved his company from
Good to Great. He is very humble and is a nurturing leader who don’t want credit but want success
to sustain over a longer period of time. He rarely talks about his own achievement but always
mention about the contribution of other people in his achievement.
a) Identify and explain the leadership style of Sarang Gupta.

b) Apart from Mr. Sarang Gupta’s style, there are two contrasting views about leadership:
transactional and transformational leadership. Bring out the difference between the two. Highlight
how these two views on leadership complement each other.