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INITIATE COVERAGE
dividends.
26.00 120
KEY FINANCIALS
24.00 110
Year to 31 Dec (RMm) 2014 2015 2016F 2017F 2018F
Net Turnover 32,341 25,171 20,916 21,966 23,070 22.00 100
Investment Highlights
Generates value from volume. PetDag has the advantage of its parent’s multi-distribution A proxy to the Malaysian economy; focus
network that includes >1,000 petrol stations and 760 Kedai Mesra convenience stores, vs on value enhancement in both fuel demand
rival Shell’s >900 stations. With a leading market share of about 40% for all its business and non-fuel consumer spending
segments combined, PetDag is a proxy to the Malaysian economy on both fuel demand and
non-fuel consumer spending. As the industry (based on fuel stations and commercial fuel
demand) is mature, we expect PetDag’s revenue base to normalise and track Malaysia’s
economic growth. The company is focusing on value enhancement in its next growth phase.
This includes: a) more high-margin corporate customers, b) expanding the lubricants
business, c) better liquefied petroleum gas (LPG) cylinder turnaround, and d) solidifying its
retail brands (PRIMAX fuels, DYNAMIC diesel). Also, the non-fuel income sources at its
stations (Kedai Mesra, F&B chains, ancillary services) offer long-term potential for
diversification. We expect an average 5% yoy volume growth based on the growth of the
Malaysian economy. Coupled with cost management efforts, we project a 9%, 5% and 5%
net profit yoy growth in 2016-18 respectively.
Outstanding cash flow generation amid low oil prices. Since oil prices fell below Cash quadrupled to RM2b since 2014 due
US$100/bbl in late-14, the company implemented various strategies that resulted in a to key management strategies and
remarkable improvement in its cash flow. Its cash balance quadrupled to multi-year highs of benefitting from low oil prices
RM1.8b-2b from 2011-13 levels, vs a low of RM200m in borrowings. As management
remains focused on these strategies, we expect the current strong cash position to be
sustainable. These strategies are:
a) solid adherence to Petronas’ strategy on minimal capex/opex spending (PetDag achieved
more than 15% reduction in capex, and cut opex by 30% to about RM300m per quarter),
b) inventory holdings down to 4-6 days from 8-9 days, reducing the timing impact on volatile
oil price movements on its margins, and
c) the removal of subsidies on retail pump prices greatly reduced the legacy subsidy
receivables (RM2b out of the RM4b total receivables, reduced to <RM0.3b) and improved
receivables collection. We opine the receivables improvement was an indirect effect of
low oil prices, but proved to be the greatest positive impact on its structural change and
strong cash flow position since 2014.
Consistent dividends. PetDag has a dividend policy of a minimum 50% payout on a Consistently exceeds its 50% dividend
quarterly basis. However, it had consistently paid about 89% on average for the past five payout policy. We are expecting 80%
years. Adding on to our previous point, we argue that its cash flow strength matters. At our payout on sustainable cash balance
forecasts of RM1.9b and RM2.1b gross cash balance for FY16-17 (1H16: RM2.3b), PetDag
can sustain its annual RM0.6b dividends (DPS: RM0.60) for the next three years.
Upside to our dividend assumption. Almost all of PetDag’s cash balance is typically held Potential for special dividends
in in-house accounts, managed by Petronas Integrated Financial Shared Services Centre to
earn interest. Assuming a 4% interest rate, annual interest income would amount to RM80m-
90m and represents 10% of group net EPS of RM0.80-0.91. Considering that Petronas is
always in need to fund its own dividend obligations (2016: RM16b, 2017: RM13b), if we
assume PetDag pays out an additional RM1b as special dividends, this could result in a
special DPS of RM1.00 (~4% yield).
Valuation
Initiate coverage with a BUY and target price of RM26.50, or a 13% upside to current Our RM26.50 target price implies 29x
price levels. This implies 29x 2017F core PE (+1SD of 3-year forward PE) and 5x 2016F P/B. 2017F PE and 15x EV/EBITDA, and based
Dividend yield is implied at 2.8%, based on an 80% payout which is above the company’s on DDM and 80% dividend payout
minimum policy of 50%. We believe the premium valuation is well-deserved as PetDag’s
sustainable cash flow position is the highlight in our investment thesis.
DDM valuation. As an index stock with quarterly dividend payouts and market leadership,
we feel the DDM valuation is the most appropriate methodology. Key assumptions are: a)
80% dividend payout on 3-year earnings CAGR of 5.7%, and b) cost of equity of 7.4% (risk-
free rate: 4%, risk premium: 4.5%, beta: 0.8x).
Improving ROE. Even though we forecast an increase in its net cash position, PetDag is
expected to improve its ROE towards 17-18%. Gross gearing is likely to remain low. The
borrowings incurred to fund the legacy subsidy receivables were paid off in end-14. Also, the
minimal capex expansion plans do not warrant a need for further loan drawdowns.
No suitable direct peers. PetDag’s businesses lies in the O&G downstream value chain
and represent consumer spending in the fuel and non-fuel segments. Petron Malaysia and
Shell Refining are the most direct rivals as they are local operators of fuel stations but their
market capitalisation is too small. We identify regional peers Petrovietnam Gas (the largest
LPG supplier in Vietnam) and Bangchak Petroleum (operates >1,000 stations in Thailand).
Petronas Subsidiaries
Petronas Dagangan PETD MK 5,556.1 29.2 26.8 25.6 4.7 4.5 4.4 29.7 27.2 25.6 16.3 15.8 17.4 2.6 2.7 3.1
Petronas Chemical PCHEM MK 13,373.5 20.8 20.9 19.0 2.3 2.1 2.0 12.4 10.2 9.4 11.7 10.5 10.7 2.5 2.4 2.6
Petronas Gas PTG MK 10,354.1 22.6 24.0 23.7 3.9 3.6 3.4 15.1 13.9 13.4 18.1 15.2 14.6 2.6 2.8 2.9
MISC MISC MK 8,135.5 12.1 16.8 16.5 1.0 0.9 0.9 9.9 9.4 8.8 7.8 7.6 5.4 4.0 1.8 1.9
Gas Malaysia GMB MK 808.9 27.1 23.5 22.6 3.5 3.5 3.5 14.3 12.7 12.3 10.7 14.7 15.3 3.2 4.3 4.4
MMHE MMHE MK 392.4 17.7 19.4 19.4 0.6 0.6 0.6 5.2 7.2 6.9 1.6 3.1 3.0 0.0 0.0 0.0
Downstream O&G
Dialog Group DLG MK 1,951.1 28.1 26.3 23.3 3.5 3.2 3.0 24.8 24.9 23.6 13.4 13.3 13.8 1.5 1.6 1.8
KNM Group KNMG MK 209.1 19.2 19.5 9.8 0.4 0.3 0.3 6.5 10.3 7.7 2.0 1.5 3.3 0.0 0.2 0.2
Petron = Petron Malaysia Refining & Marketing
MMHE = Malaysia Marine And Heavy Engineering Holdings
Source: Bloomberg, UOB Kay Hian
Business Outlook
Key businesses. PetDag’s products and services span across four key segments – retail, Retail: >50% revenue, 43-44% volume
commercial, LPG and lubricants. Retail is the group’s largest revenue segment as it has both
Commercial: >40% revenue, 44-45%
fuel and non-fuel income sources from its petrol stations. The commercial business
volume
comprises many products and services used by various industries. The LPG segment
contributes about 5% revenue on 11-12% volume, and this segment is subsidised. The LPG: <10% revenue, 11-12% volume
lubricants segment is very small (1% volume), but is also the fastest-growing (refer to
Lubricants: negligible
Appendix for the volume breakdown of its products).
Retail: Focus on branding. PetDag’s >1,000-station network commands >30% retail PetDag has a vast network of >1,000
market share, and is larger than Shell’s >900 stations. PetDag’s stations are operated under PETRONAS stations, riding on the demand
the “company owned/dealer operated” model. The new environment of market deregulation of vehicle usage growth
has resulted in volatile retail demand for both diesel and Mogas (gasoline). For instance, the
narrowing price differential between RON95 and RON97 resulted in customers switching
between the two fuel products. There were also instances where customers switched from
retail diesel to commercial products with more competitive pricing. Hence, PetDag’s strategy
going forward is branding enhancement vs volume. It will open only 10-20 new stations per
year vs the 40-50 stations in the past. As there are only few local fuel station operators, we
expect PetDag’s retail business to grow in line with Malaysia’s demand for fuel as well as
vehicle volume growth. Although there is no specific industry growth forecast for stations, the
Malaysian Automotive Association expects 2.2%-3.0% growth in total car industry volume
annually until 2020.
Non-fuel income: A long-term diversification. More than just a complementary offering, Non-fuel sources, ie convenience stores,
PetDag aims to achieve a one-roof convenience for customers. We see long-term restaurants and ATM machines, are long-
diversification potential as it expands on various non-fuel avenues peg to the footfall from term diversified income sources
vehicle refuelling at petrol stations. With this relationship to consumer spending, its many key
partners, such as Starbucks, McDonalds, and most recently Kenny Rodgers and Roti Boy,
are important. The non-fuel income sources are key contributors to the retail business’ other
income (30-50% of retail EBIT). The group has now close to 100 quick serve restaurants,
located in about 10% of its stations. The Kedai Mesra stores contributed >RM1b in
chargeable annual sales which translate into >8% of retail revenue and 4% of group revenue.
Even during periods of weak consumer spending, non-fuel revenue recorded a 4% growth in
2015. We expect the same level of growth trajectory going forward although management
will selectively expand non-fuel avenues depending on the viability and suitability of the
stations.
Commercial: To maintain leadership (>65% market share), leveraging on its long- As a market leader (>65% share), its
standing relationships with corporate customers. Aside from diesel, aviation fuel, bitumen, commercial products are a proxy to various
fuel oil, kerosene and Mogas, PetDag expanded its commercial products with Petroleum sectors like aviation, construction and
Coke and Sulphur. The group will continue to secure more corporate accounts in higher-yield utilities
segments. PetDag is the preferred partner in the aviation industry, securing new Jet A-1
contracts with customers such as Lufthansa and British Airways. It is a proxy to major
sectors such as aviation and infrastructure, via projects like MRT and Pengerang. We
forecast a 5% annual volume growth in the commercial business. However, we are mindful
that demand in the commercial segment contains many moving parts (ie demand could
fluctuate for diesel upliftment from upstream O&G customers and seasonal activities in
marine and fishery).
LPG: Malaysians love to eat! PetDag’s LPG is Malaysia’s No.1 cooking gas with a market PetDag’s market share of >57% in LPG will
share of >57%. This is supported by its eight domestic LPG bottling plants and efforts to remain as a key proxy to Malaysia’s
increase cylinder turnaround time. Also, its LPG operation in the Philippines has the second cooking gas demand
largest market share in the Visayas and Mindanao regions. Although LPG revenue is small, it
is a significant contributor to bottom line (20% of 2015 net profit, from 16% in 2014).
Lubricants: To capture more OEMs. With about 25% market share in lubricants, we expect Consolidated lubricants businesses into a
PetDag to continue to grow its market share via brands like the Syntium products (car motor single entity to focus on growing market
oil), Urania (commercial vehicle lubricants) and >67 LubeXperts workshops for the high- share in key target segments
street segment. However, competition remains stiff. PetDag also has a lubricant business in
Thailand with partnerships in OEM. To optimise cost, the lubricants businesses were
consolidated into one entity and renamed as Petronas Lubricants Marketing (Malaysia) SB.
FIGURE 5: RETAIL FUEL (RON95) PRICES BASED ON APM (AS AT OCT 13 , AND MAR 15)
Ron 95 Value Ron 95 Value
APM Components Definition Determinant Oct 13 (RM) Mar 15 RM)
(A) Product Cost Based on Mean of Platts Singapore (MOPS), an index used to compute the daily Variable, based on MOPS (+) 2.359 (+) 1.65
average of transactions of downstream petroleum products. MOPS is correlated (average)
to oil prices and accounts for the refinery costs.
(B) Alpha This refers to a fixed buffering gap between MOPS prices and purchase prices of 5 sen/litre for Mogas Included in A Included in A
Malaysian oil companies. If prices of the petroleum products are higher than the 4 sen/litre for diesel
MOPS by an amount greater than Alpha, the oil company bears the extra cost.
(C) Operational Cost Covers transport and marketing costs of petroleum products. Set at RM0.0954 Peninsular: 9.54 sen/litre (+) 0.0954 (+) 0.0954
(US$0.03) per litre for Peninsular, ie RM0.0692 for marketing and RM0.0262 for Sabah: 8.98 sen/litre
distribution. Sarawak: 8.13 sen/litre
(D) Oil Companies’ This represents the fixed margins earned by oil companies to undertake 5 sen/litre for Mogas (+) 0.05 (+) 0.05
Margins transactions of APM products to the retail segments. 2.25 sen/litre for diesel
(E) Station This represents the margins made by station operators and dealers. 12.19 sen/litre for Mogas (+) 0.1219 (+) 0.1219
Operators’ Margins 7.00 sen/litre for diesel
(F) Duty/(Subsidy) The balancing item. Duties can be imposed by the government or subsidies to be 58.62 sen/litre for Mogas (max) (-) 0.5263 (+) 0.05
borne by the government, either way will depend on the movement of product 40.00 sen/litre for diesel (max)
costs as detailed in (A).
Actual Price Formula = A + C + D + E 2.63 1.92
Retail Price Formula = A + C + D + E – F 2.10 1.97
Source: The Ministry of Domestic Trade, Cooperative and Consumerism (KPDNKK), Shell Malaysia
10 Oct 2012
Before 1990s
1 Mar 2003
31 Jul 2005
5 Jan 2011
5 Apr 2012
7 Feb 2014
1 Jun 2015
1 Apr 2016
19 Nov 2014
1 Nov 2015
12 May
22 May
Financials/Earnings Outlook
We forecast 2016-18 net profits of RM862m, RM905m and RM932m, implying yoy growth Forecast net profit yoy growth of 9%, 5%
of 9%, 5% and 5% respectively. As the industry adjusts to lower average selling prices post and 5% for the next three years
the subsidy rationalisation in 2014-16, revenue is expected to mainly track volume growth of
5% p.a. going forward. This assumes: a) PetDag’s business will grow in line with Malaysia’s
GDP growth of 4-5%, ie fuel (transportation) and non-fuel (consumer spending) demand, b)
addition of only 10-20 new fuel stations per year, and c) well-managed costs and fixed retail
fuel margins. There are no particular seasonal patterns although fuel stations may see higher
demand during festival periods when travel demand is stronger.
Dividends and FCFE sustainable. Aligning to our dividend-play thesis, we believe Cash balance for 2016-17 are forecast at
forecasting PetDag’s cash flow is more important than its P&L. Cash position is poised to RM1.9b and RM2.1b (1H16: RM2.3b)
remain strong at RM1.9b and RM2.1b for 2016-17 (1H16: RM2.3b), with net cash equally
impressive at RM1.7b and RM1.9b (1H16: RM2.1b) respectively. This is due to: a) better
receivables position with the absence of major subsidy receivables, b) faster inventory
holding turnover, and c) capex and opex reductions. From 2015’s free cash flow to equity
(FCFE) of RM23.2m (due to the repayment of borrowings for the subsidies), we project
future FCFE at RM0.8b-1.2b for 2016-18. This supports our forecast dividend payout of 80%,
which is above its minimum 50% payout policy but in line with the average 89% payout in the
past five years. The cash balance position alone can support annual dividends of RM0.6b-
0.7b in the next three years.
(x ) (RMb)
0.3 3.5
Operating Cash Flow Inv esting Cash Flow
0.2 3.0
Financing/Div idends Cash
2.5
0.1
2.0
0.0 1.5
-0.1 1.0
-0.2 0.5
0.0
-0.3
-0.5
-0.4 Gross Debt-to-equity
Net Debt-to-equity -1.0
-0.5 -1.5
10 9M11 12 13 14 15 16 17 18 9M11 12 13 14 15 16 17 18
Source: PetDag, UOB Kay Hian Source: PetDag, UOB Kay Hian
FIGURE 10: EBITDA MARGIN, INVENTORY AND OIL PRICES FIGURE 11: RECEIVABLES AND OIL PRICES
(US$/bbl) (RMb)
25 160 6 160
Invento ry Ho lding Days, x (LHS) To tal Receivables (LHS)
B rent US$ /bbl (RHS) 140 Subsidy Receivables (LHS) 140
5
20 EB ITDA M argin, % (LHS) A verage B rent, US$ /bbl (RHS)
120 Receivable Days, x (RHS) 120
4
15 100 100
80 3 80
10 60 60
2
40 40
5
1
20 20
0 0 0 0
09 10 11 12 13 14 15 16 10 9M11 12 13 14 15 16 17 18
Source: PetDag, UOB Kay Hian Source: PetDag, UOB Kay Hian
Financial Statement
FIGURE 12: PROFIT & LOSS
Year to 31 Dec (RMm) 2014 2015 2016F 2017F 2018F
Revenue, Net 32,341 25,171 20,916 21,966 23,070
Operating Expenses (30,432) (23,138) (19,117) (20,077) (21,086)
EBIT 728 1,094 1,171 1,230 1,292
Other Non-operating Income (12) (2) (92) - -
Net Interest Income/(Expense) (21) (13) (8) (9) (12)
Associate Contributions & JVs 2 4 4 4 4
Pre-tax Profit 709 1,085 1,075 1,224 1,284
Tax (201) (290) (277) (315) (330)
Minorities (7) (5) (5) (5) (6)
Net Profi (Actual) 514 792 863 904 948
Profitability
EBITDA Margin 3.4 5.8 7.4 7.4 7.3
EBIT Margin 2.3 4.3 5.6 5.6 5.6
Gross Margin 5.9 8.1 8.6 8.6 8.6
Pre-tax Margin 2.2 4.3 5.6 5.6 5.6
Net Margin 1.6 3.1 4.1 4.1 4.1
ROE 10.5 16.3 17.1 17.3 17.9
ROA 5.1 9.0 10.4 10.4 10.7
ROIC 9.8 15.4 15.2 16.7 17.2
RONTA 9.5 14.2 15.2 15.9 16.2
Leverage
Interest Cover (x) 52.2 109.4 189.9 172.8 146.2
Debt to Total Capital 10.3 4.2 3.8 5.0 5.4
Debt to Equity 10.4 4.3 3.9 5.0 5.5
Net Debt/(Cash) to Equity - - - - -
Current Ratio (x) 1.1 1.3 1.4 1.5 1.6
Source: PetDag, UOB Kay Hian
BOARD OF DIRECTORS
Key Personnel Experience and Background
Mr Md Arif Bin Mahmood Appointed to the board on 16 Apr 15. He was the Senior General Manager of PetDag’s retail business division.
Non-Independent Non-Executive Director
His vast experience in the oil & gas industry spans more than 30 years. He joined Petronas in 1984 and spent the
first 10 years of his career as a system/measurement engineer.
Held various senior positions in Petronas including Senior Vice President of Corporate Strategy, Vice President of Oil
Business, Managing Director/Chief Executive Officer of ASEAN Bintulu Fertiliser Sdn Bhd, and General Manager
(Gas Processing – Plant B) of Petronas Gas Bhd.
Mr Mohd Ibrahimnuddin Bin Mohd Yunus Served as CEO since 1 Feb 14. This is his second stint in PetDag as he has led the LPG business in 2005.
MD/CEO
Having been with Petronas for over 29 years, his professional experience spans across marketing and trading,
Human resource management as well as corporate affairs.
Previously the CEO of Petronas LNG Sdn Bhd and prior to that the Head of Compensation and Benefits, Human
Resource Management, Petronas. He was also the CEO of PT Petronas Niaga Indonesia in 2007.
Mr Lim Beng Choon Appointed to the board on 13 Aug 12.
Independent Non-Executive Director
He was the Country Managing Director at Accenture. He held various positions during his 28-year tenure at
Accenture, including Managing Partner for Accenture’s Resources Industry Group in Southeast Asia.
Currently, he serves as a Trustee in the ECM Libra Foundation, actively advising on their welfare initiatives. He is an
Independent Non-Executive Director on the boards of Petronas Gas Bhd and MISC Bhd.
Ms Vimala A/P V. R. Menon Appointed to the board on 18 Nov 11.
Independent Non-Executive Director
She is a Chartered Accountant, a Fellow of the Institute of Chartered Accountants in England and Wales, and a
member of the Malaysian Institute of Accountants.
She is currently a member of the Board of Trustees of Pemandu Corporation and a Senior Independent Non-
Executive Director, Audit Committee Chairman and a member of the Nomination and Remuneration Committee of
Petronas Chemicals Group Bhd.
She is also an Independent Non-Executive Director and Audit Committee Chairman of Cycle & Carriage Bintang Bhd
and DiGi.Com Bhd.
Datuk Anuar Bin Ahmad Appointed to the board on 1 Aug 14. Previously served as PetDag’s MD/CEO from 1 Jul 98 until 1 Oct 02.
Non Independent Non-Executive Director
He joined Petronas in 1977 and held various senior managerial positions in the International Marketing Division and
Corporate Planning Unit of Petronas Trading Corporation Sdn Bhd and PetDag respectively.
Also held the positions of Vice President of Oil Business, Vice President of Human Resource Management and
Executive Vice President of Gas and Power Business, Petronas. He was a member of the Petronas Executive
Committee, Petronas Management Committee, and on the Board of Petronas until he retired on 15 Apr 14.
Mr Erwin Miranda Elechicon Appointed to the board on 1 Aug 14.
Independent Non-Executive Director
Has 37 years of marketing and general management experience in the consumer goods, food service, advertising
and business process outsourcing across Asia. He began his career at Procter & Gamble Philippines (P&G) in 1979.
He is currently Chairman of Assurant BPO Solutions, Inc., a Philippine business process outsourcing company. Also
a member of the Board of Directors of U-Bix Corporation, one of the Philippines’ largest integrated office systems and
service providers; and of Alliance Select Foods International, Inc., a leading canned tuna and smoked salmon
manufacturer.
Ms Nuraini Binti Ismail Appointed to the board on 18 Nov 11. She is a Fellow of the Association of Chartered Certified Accountants (ACCA),
Non Independent Non-Executive Director UK.
She joined Petronas in 1992 and is currently the Vice President of Treasury, Petronas. Prior to assuming this role,
she has held various senior positions in the Petronas Group including Senior General Manager, Group Treasury of
Petronas, General Manager, Finance and Account Services and General Manager, Commercial Services of
Malaysian International Trading Corporation Sdn Bhd.
Ir Mohamed Firouz Bin Asnan Appointed to the board on 6 Oct 15.
Non Independent Non-Executive Director
Joined Petronas in 1989 and is currently the Vice President of Oil Business, a post held since Sep 15. He is
responsible for managing Petronas Oil Business which consists of refining, trading and marketing of crude and
petroleum products.
Held several senior positions including Chairman of Petronas Sabah and Labuan, and Head of Sabah Operations
under Petronas Carigali Sdn Bhd. He was also the Country Chairman of Petronas Vietnam and General Manager of
Business Development, Corporate Planning and Development Division where he was responsible for planning,
identifying and evaluating new business opportunities, including mergers and acquisitions.
Source: PetDag, UOB Kay Hian
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