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WI001204 - Lecture 8b Kopie
WI001204 - Lecture 8b Kopie
We wanted to show how to graphically represent the change in welfare in moving from Average
Cost Pricing to Two-Part Pricing.
The first graph we worked with depicts the net changes to social welfare, which was a result of
changes faced by both the consumer in welfare and the utility in costs. Once we add up all these
changes, we found that the two remaining areas were A and B in the figure below. And, we conclud
that:
∆𝑊 = 𝐴 − 𝐵 (1)
Net change in Welfare from comparing Average-Cost Pricing to Two-Part Pricing equals to A-B
O*
* O**
r’
O
M’
Welfare from Average-Cost Pricing: [MM’O*r*]
Welfare from Two-part Pricing: [MM’O**r’]
=[MM’O*r*]-[MM’O**r’]
=[r’r*O*O]-[M’OO**]
=A-b
The figure below depicts the same model, but with various areas relabeled. In particular, area A
in the above graph is drawn as area C + L in the graph below. And, area B above is labeled as
area H below.
r**
To prove Equation (2), we first consider how fixed cost is represented graphically for each
equilibrium state:
Because fixed cost is the same for each scenario, by definition, then these areas are equal:
∆W = A − B
∆W = C + L − H (4)
We observed above, in Equation (3), that C = G + H, so we will substitute into Equation (4):
∆W = C + L − H = G + H + L − H (5)
∆W = G + L (6)
To conclude, we write an expression for this simpler geometry, which represents the change in
welfare of moving from Average Cost Pricing to Two-Part Pricing as:
)
∆𝑊 = * (r*-r**)(q**-q*) (7)
∆𝑊 = 0.5(12-5)(12-8.75)
∆𝑊 = 11.375